Insider.

Insider.

Software Development

The #1 platform for individualized, cross-channel customer experiences.

About us

Insider—one platform for individualized, cross-channel experiences—enables enterprise marketers to connect customer data across channels and systems, predict their future behavior with an AI intent engine and individualize customer experiences. Marketers use Insider’s platform to deliver experiences across channels like Web, App, Web Push, Email, SMS, and Messaging Apps (WhatsApp, Facebook Messenger, RCS). Insider recently unlocked unicorn status and NASDAQ congratulated the company for becoming one of the few woman-founded, women-led B2B SaaS unicorns in the world. Insider was named as the #1 Leader in The Forrester Wave for Cross-Channel Campaign Management 2021 and Gartner Magic Quadrant for Personalization Engines 2021. The company has been named #1 Leader on G2’s Mobile Marketing Software and Personalization Grids with a 4.6/5 rating for 20 consecutive quarters. CrunchBase recently ranked Insider’s co-founder and CEO Hande Cilingir as one of the top women CEOs outside the US. Many of the most prestigious Fortune 500 companies and top brands in retail, automotive, and travel use Insider to deliver AI-backed personalized experiences that exceed customer expectations. Insider is trusted by over 1,200 global businesses, including Singapore Airlines, Virgin, Toyota, New Balance, IKEA, GAP, L’Oreal, Samsung, Newsweek, MediaMarkt, Nissan, AVIS, Marks & Spencer, Allianz, Madeira Madeira, Santander, BBVA, Pizza Hut, Avon, and CNN.

Website
https://useinsider.com/
Industry
Software Development
Company size
1,001-5,000 employees
Type
Public Company
Founded
2012
Specialties
Online Marketing, Predictive Analytics, Web Personalization, E-commerce, Mobile Platforms, and Omnichannel marketing

Products

Locations

Employees at Insider.

Updates

  • View organization page for Insider., graphic

    105,046 followers

    The biggest event in Insider’s history, RETREAT’24 took place last week. 🚀 1,200 Insiders ❤️ 51 nationalities 🌍 27 countries 📍 1 city Our global team from all continents united under the same sky in #OneTimeZone. For many of us, this was the first time we met in person, celebrating incredible milestones and cheering for each other’s achievements together in the same room. RETREAT’24 reminded us once again of who we are and what we stand for. As our team returns to different parts of the world, the shared energy and renewed connections from RETREAT’24 will be a powerful reminder of the extraordinary things that can be achieved when good-hearted people come together with endless drive and a shared purpose. Stay tuned as we share more highlights and memories from RETREAT'24 in the coming days! #ExpectTheUnexpected Enter The Insider Universe, where all galaxies unite… ;) Become one of us: https://bit.ly/46RMEwK #EveryOneOnTheStage #MakeItUnforgettable #OneTimeZone #RETREAT’24

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  • View organization page for Insider., graphic

    105,046 followers

    Benetton switched to Insider. Since 1965, Benetton has not only been one of the best-known fashion brands in the world, they have also committed themselves to being a globally responsible company from a social, environmental, and economic perspective. 🌍 At Insider, we’re #ProudToPartner with Benetton as they embody a consolidated identity of color, authentic fashion, quality at democratic prices, and an unwavering passion for their work. These values shine through in their strong and dynamic personality. ✨🚀 #StrongerTogether #PoweredByInsider

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  • View organization page for Insider., graphic

    105,046 followers

    Understanding your customers is now more important than ever. Research from Forbes has revealed that 49% of consumers believe the relationship a company nurtures with its customer base is as significant as its offerings. So if brands want to provide the most personalized experience possible, they’ll need to not only capture data, but unify it into a single source of truth. To make this process easier, CDPs (customer data platforms) bring together scattered data from multiple sources, and store it in one handy place. Not only is this super convenient, but it also helps brands create connected #CustomerExperiences based on data. This helps brands drive growth and revenue, and ensure stronger customer retention. Our latest article dives into the many ways Insider’s CDP can help your #marketing team step up its game 👉 https://bit.ly/3u9ahSE

  • View organization page for Insider., graphic

    105,046 followers

    With a vast and active user base, #WhatsApp isn’t just for friends and family anymore: It can also be used by innovative brands looking to improve customer loyalty and drive more engagement ✅ #WhatsAppForBusiness offers seamless convenience to connect with customers on a deeper level. Instead of fighting to be heard on overcrowded channels, you have a more personal space to engage and interact with your customers. And with a 99% open rate, your target audience is practically guaranteed to pay attention 😍 While you’re likely already familiar with sending promotional messages on WhatsApp, new end-to-end customer experiences like #WhatsAppCommerce are changing the game. So how can your brand successfully leverage WhatsApp to create highly personalized campaigns? Here are 5 ways to get started 👉 https://bit.ly/4ddFk0O

  • View organization page for Insider., graphic

    105,046 followers

    Hoje é o último dia para conferir a plataforma da Insider em tempo real no Fórum E-commerce Brasil 2024! Um dos principais eventos de e-commerce da América Latina acaba hoje, mas ainda dá tempo de visitar o estande da Insider. Venha entender porque conquistamos a liderança em #6 categorias na G2 🏆 Entre elas Personalização em E-commerce, Customer Data Platforms (CDP), e Mecanismos de Personalização. 👀 Aguardamos você no corredor I6. #ECBR #ecommerce #forum #forumecommercebrasil #ecommercebrasil

  • View organization page for Insider., graphic

    105,046 followers

    Dominos switched to Insider. 🍕 Did you know that a PIZZA was delivered to space in 2001? 🚀 You read that right, Domino's Pizza made history by becoming the FIRST company to send a specially-made pizza all the way to the International Space Station! 🛰️ From your doorstep to the stars, Domino's is on a mission to bring the joy of pizza everywhere, in more than 85 countries, with over 17,000 stores worldwide. 🌍 At Insider, we're #ProudToPartner with Domino's, a brand that's known for its delicious pizzas and for pushing the boundaries of what's possible in the world of food delivery. 🌟🍕 #StrongerTogether #PoweredByInsider

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  • View organization page for Insider., graphic

    105,046 followers

    Still not ready to embrace #AI? You’re now in the minority. 55% of brands are using AI, and in doing so, are boosting efficiency, impact, #ROI, and saving millions of dollars. Our latest ebook introduces you to Insider’s world-leading AI solution for #CustomerExperiences, Sirius AI™… 🚀 Explore the 13 Sirius AI™ capabilities that are turning marketing teams into productivity powerhouses around the world. 💰 Uncover 7 game-changing AI use cases for marketers, including automating processes, targeting new segments, and optimizing campaigns to achieve ROI and maximize team efficiency and productivity. 📈 Discover how Sirius AI™ makes marketers up to 30X faster by creating ready-to-use segments for their business goals. 🖊️ Learn how to write AI prompts to get accurate, actionable results within seconds If you’re already using AI, it’s time to level up; if not, it’s time to start. Download the ebook today 👉 https://bit.ly/3zWBDOz

  • View organization page for Insider., graphic

    105,046 followers

    Is your #CustomerExperience the best it can be? 👀 As today’s consumers expect a cohesive brand experience, companies must find ways to tie every customer touchpoint into a smooth journey— helping them improve acquisition costs, conversions, and customer loyalty. And this is where #Personalization comes in. Research from McKinsey shows that 71% of consumers expect personalized experiences. They also found that companies that grow faster drive 40% more of their revenue from personalization than their slower-growing competitors – but true personalization is no easy feat. So how can you overcome this challenge to gain a competitive advantage? Learn how to enhance your customer experience in five easy steps in our latest article: https://bit.ly/4bZxaaT

  • View organization page for Insider., graphic

    105,046 followers

    🎉 Happy 6th Birthday, TADA! 🎉 We're thrilled to celebrate this milestone with you. Our recent visit to your office was a wonderful opportunity to witness the incredible journey and growth of TADA firsthand. It's inspiring to see the passion and innovation that drive your team every day. A big thank you to the TADA team for welcoming us so warmly. Your dedication and vision continue to inspire us, and we're grateful for the strong partnership we've built together. Here's to many more years of success and collaboration! 🚀 Idil Kucuk Gaurav Gupta Zaya Ch #GrowthMakersClub #TADABirthday #Anniversary

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Funding

Insider. 8 total rounds

Last Round

Series unknown

US$ 105.0M

See more info on crunchbase