Insider.

Insider.

Software Development

The #1 platform for individualized, cross-channel customer experiences.

About us

Insider—one platform for individualized, cross-channel experiences—enables enterprise marketers to connect customer data across channels and systems, predict their future behavior with an AI intent engine and individualize customer experiences. Marketers use Insider’s platform to deliver experiences across channels like Web, App, Web Push, Email, SMS, and Messaging Apps (WhatsApp, Facebook Messenger, RCS). Insider recently unlocked unicorn status and NASDAQ congratulated the company for becoming one of the few woman-founded, women-led B2B SaaS unicorns in the world. Insider was named as the #1 Leader in The Forrester Wave for Cross-Channel Campaign Management 2021 and Gartner Magic Quadrant for Personalization Engines 2021. The company has been named #1 Leader on G2’s Mobile Marketing Software and Personalization Grids with a 4.6/5 rating for 20 consecutive quarters. CrunchBase recently ranked Insider’s co-founder and CEO Hande Cilingir as one of the top women CEOs outside the US. Many of the most prestigious Fortune 500 companies and top brands in retail, automotive, and travel use Insider to deliver AI-backed personalized experiences that exceed customer expectations. Insider is trusted by over 1,200 global businesses, including Singapore Airlines, Virgin, Toyota, New Balance, IKEA, GAP, L’Oreal, Samsung, Newsweek, MediaMarkt, Nissan, AVIS, Marks & Spencer, Allianz, Madeira Madeira, Santander, BBVA, Pizza Hut, Avon, and CNN.

Website
https://useinsider.com/
Industry
Software Development
Company size
1,001-5,000 employees
Type
Public Company
Founded
2012
Specialties
Online Marketing, Predictive Analytics, Web Personalization, E-commerce, Mobile Platforms, and Omnichannel marketing

Products

Locations

Employees at Insider.

Updates

  • View organization page for Insider., graphic

    103,568 followers

    🎉 Happy 6th Birthday, TADA! 🎉 We're thrilled to celebrate this milestone with you. Our recent visit to your office was a wonderful opportunity to witness the incredible journey and growth of TADA firsthand. It's inspiring to see the passion and innovation that drive your team every day. A big thank you to the TADA team for welcoming us so warmly. Your dedication and vision continue to inspire us, and we're grateful for the strong partnership we've built together. Here's to many more years of success and collaboration! 🚀 Idil Kucuk Gaurav Gupta Zaya Ch #GrowthMakersClub #TADABirthday #Anniversary

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  • View organization page for Insider., graphic

    103,568 followers

    Last week, we co-hosted Growth Hacks Series: A New Age of Conversational #CX with Aleph-Labs and it was a resounding success! We were thrilled to welcome so many brilliant minds to explore the future of customer experience powered by this exciting technology. The night was filled with engaging discussions around leveraging Conversational CX to personalize customer journeys and drive business growth. Witnessing the collective passion for building stronger customer relationships through personalized interactions was inspiring. A huge thank you to all the attendees, speakers, and our co-hosts for making this event such a valuable experience! Stay tuned for future Growth Hacks Series events! We're committed to fostering a community that explores cutting-edge strategies for business success. #GrowthHacksSeries #ConversationalCX #CustomerExperience

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  • View organization page for Insider., graphic

    103,568 followers

    With Insider, Groupe Clarins had a: 🚀 45% increase in lead capture 🚀 4% uplift in conversion rate 🚀 30X ROI in 12 weeks “We wanted to deliver more for our customers, so we reached out to Insider to drive personalization and deliver a great customer experience - which our customers have come to expect,” says Roisin O'Brien, E-commerce Trading Manager at Clarins Read the full case study > https://bit.ly/3WBlhUl #CustomerExperience 

  • View organization page for Insider., graphic

    103,568 followers

    McKinsey & Company research shows that top-performing companies generate 40% more revenue than their peers. How? #Personalization. What sets these leaders apart in delivering next-level personalization to drive better results? To achieve true personalization, brands must be able to unify different customer data points and attribute them to the correct individual consumer. Identity resolution is the foundational core to activating your #data and delivering better personalization. Want to know more? Here are three ways to nail your ID resolution strategy 👉 https://bit.ly/3LGYZdi

  • View organization page for Insider., graphic

    103,568 followers

    🌟 We just wrapped up another GROWTH MAKERS CLUB event, this time in Vietnam with over 70 attendees. A huge thank you to our dedicated team and esteemed speakers for their valuable insights: - Quoc Vinh Le, Chairman at Lebros - Trinh Ngoc Son, Vice Director, Digital Transformation Center at Viettel Telecom - Nga Nguyễn, Deputy Head of Digital Marketing at Vietnam Airlines - Jack Nguyen (Hung Tien), VP of Growth, SEA at Insider - Trang Do, Country Head, Customer Success Director at Insider Congratulations to all the deserving winners of the 'Insider GMC Award 2024'. Thank you for being valued partners of Insider for so many years. 🥇 The Best Omnichannel CX Journey - Hải Hà, E-commerce Manager at Vinpearl Vietnam 🥇 Growth Maker Team of The Year - Yến Nguyễn, Regional Director of Business Development at AppotaPay 🥇 Omnichannel Retail Thought Leadership - Lê Thanh Hải (Henry), OmniChannel Director at YODY 🥇 The Best Use of Mobile App - Trinh Ngoc Son, Vice Director Digital Transformation Center at Viettel Telecom 🥇 The Best ROI of The Vertical - Đức Nguyễn, Retail Director at Hoàng Hà Mobile 🥇 New CX Wavemakers - Bui Kim Oanh, Head of Marketing & Communications at MBS - MB Securities JSC 🥇 The Best CDxP Team Foundation - James Tran, Head of Digital Bank at TPBank 🥇 The Best Use of Website Experiment - Dung Ngô, MKT Manager at MISUMI Vietnam 🥇 Shemarkables of The Year - Nga Nguyễn, Deputy Head of Digital Marketing at Vietnam Airlines 🥇 Digital Transformation Leader of The Year - Vietnam Airlines Thank you to all participants and our dedicated team for making the VN Growth Maker’ Club 2024 event a great success. Let's continue to achieve even greater milestones together in the future. 🌟👏 #CustomerExperience #GrowthMakersClub

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      13
  • View organization page for Insider., graphic

    103,568 followers

    🌟 Join us at Insider. GROWTH MAKERS CLUB 2024 Thailand 🌟 In association with AppsFlyer & Contentsquare. Get ready for an exclusive evening of innovation and collaboration with industry thought leaders from top brands, exclusively for Insider's esteemed partners in Thailand. 📅 Date: August 1st, 2024 | Time: 5:00 PM - 9:00 PM 🏨 Venue: Avani Sukhumvit Bangkok Prepare to gain insights from our distinguished speakers: - Anupong Tasaduak, CCO at NocNoc - Kittiya Kornlerdwanich, Manager, Digital Content Strategy & Marketing Automation at Bumrungrad International Hospital - Yotaka Rodpothong, Marketing Director at Comseven Public Company Limited - Siriwan Sukkasem, VP of Marketing at Big C Supercenter Public Company Limited  - Jack Nguyen (Hung Tien), VP of Growth Marketing at Insider Plus, celebrate excellence with the prestigious 'Insider GMC Award 2024,' honoring companies & leaders driving #DigitalTransformation initiatives. Save the date and join us for an unforgettable evening of industry insights and networking > https://bit.ly/3XS8kGD

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  • View organization page for Insider., graphic

    103,568 followers

    We’re BIG fans of remarketing at Insider…and for very good reason! 🧠 With countless distractions and choices, brands need to work hard to keep their customers’ attention and encourage them to return and shop. And this is where remarketing comes in. #Remarketing allows businesses to reconnect with individuals who have previously shown interest and nurture them through a journey designed uniquely for them. It’s a simple yet powerful process that we’ve taken to the next level with Architect, Insider’s cross-channel journey builder. Using AI algorithms, Architect quickly analyzes customer behavior, intent, and browsing history to help brands reconnect with abandoned customers and: 💬 Deliver tailor-made messages across 12 channels 💁♀️ Create personalized experiences based on each individual customer 👀 Capture attention with relevant, timely content 🚀 Drive more engagement Discover how Insider’s Architect is the perfect solution for your remarketing campaign in our brand-new blog post: https://bit.ly/3Y9Np25

  • View organization page for Insider., graphic

    103,568 followers

    We had an incredible time at The Lead Summit!  🗽🏙  🚀 Thank you to everyone who visited our booth and entered to win our Meta Quest 3 giveaway! We connected with industry leaders, shared insights, and explored the latest innovations shaping the retail landscape. If you missed Meyar Sheik’s session or didn't get a chance to meet our team at the event, you can discover how Insider can help enhance your team's productivity and efficiency, driving more revenue and growth > https://bit.ly/4cMHG6F Until next time! 👋

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  • View organization page for Insider., graphic

    103,568 followers

    YSL Beauty switched to Insider. YSL Beauty is not only one of the best luxury beauty brands in the world, but they are also taking action to create a positive impact in the world. 🌍 Yves Saint Laurent released his first fragrance in 1964. Today this beauty brand is known for its iconic products. Beyond that, YSL Beauty is committed to ending intimate partner violence, protecting and restoring the environment, and reducing their use of natural resources by offering more sustainable products. At Insider, we’re #ProudToPartner with YSL Beauty as they rewrite the rules and change the future of beauty - and the world. 💫 #StrongerTogether #PoweredByInsider

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  • View organization page for Insider., graphic

    103,568 followers

    Discover how Insider helped Brazil’s largest home goods platform, MadeiraMadeira, deliver seamless customer journeys across WhatsApp, Email, and SMS with its industry-leading #JourneyOrchestration platform, Architect. The results? ⏰ Integration in less than one week 📱3.5X higher CVR via #WhatsApp  💰52X ROI with #Architect "I would recommend Insider to any brand looking to bring better value to its customer communication. Insider has a unique way of tying together channels in one single journey, and we were able to communicate better with each customer,” says MadeiraMadeira’s marketing manager. Discover the story today 👉 https://bit.ly/3y2NtWy

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Funding

Insider. 8 total rounds

Last Round

Series unknown

US$ 105.0M

See more info on crunchbase