Congrats to our Owala team! World class product with a world class team!
2024 Q AWARDS MARKETER OF THE YEAR - Owala, Trove Brands 👑 Owala is like the friendliest kid in the school — the one who radiates sunshine, gives smiles freely and makes every person feel important. “So much of what we want Owala to stand for is inclusivity and self-expression,” says Michael Sorensen, CEO. “We want to be the brand that says, ‘Come join the party!’” Three years strong and skyrocketing in a highly-saturated market, Owala is redefining the concept of water bottles. Perhaps this is why TIME listed Owala’s FreeSip bottle as one of the 2023 Best Inventions, or why The New York Times predicted the brand as the new water-bottle king on the horizon, or why, according to Circana’s retail sales reports, Owala is now the No. 1 water bottle brand in the nation. The brand message is resonating, and the bottles are selling. “Owala’s aim is to amplify and celebrate all that makes you you,” Michael says. “We wanted our brand to be focused on color and self-expression, and not taking ourselves or life too seriously. That has ended up being a core reason for Owala’s meteoric success.” We’ll FreeSip to that. Read the full story here: https://lnkd.in/gsWPaS8R #owala #blenderbottle #trovebrands #marketeroftheyear #waterbottles #marketing #utahvalleybusiness #utahbusiness #siliconslopes #peopleofsiliconslopes #marketingadvice