Torqata Data and Analytics

As I pause to reflect on my journey, my heart is brimming with gratitude for the unparalleled team I had the honor of working alongside at Torqata. Jessica Souders, Jessica Threatt Joyner, and I often marveled at the serendipity (and Jill Trotta) that brought three strangers together to pioneer and propel the brand's trajectory. The harmony, dedication, and synergy we shared made it feel as if we had been collaborating for a lifetime. Our success seemed almost predestined, a testament to the combined brightness, talent, and our unwavering commitment. To the team: Your overwhelming intelligence and creativity set the gold standard. Every brainstorming session, every campaign, was a masterclass in collaboration. A special note of thanks to Jill Trotta, your leadership illuminated the path for all of us. You showed me what it truly means to empower, inspire, advocate, and lead. Under your guidance, we learned that when a team treats each other with respect, trust is cultivated. That trust, in turn, allows us to harness our collective wisdom, charting the best course forward. The success we've witnessed this past year was accelerated by this very ethos. Though my professional journey takes me on a different path for now, the memories, insights, and bonds we've forged will always remain. Here's to the future and the magic that awaits each of you in your endeavors. To growth, to the future, and to the cherished moments in between. Warmest regards, Kirsten As Jess said - If I forgot someone I'm sorry my brain is fried! #brainfart Jill Trotta Ashley Hoyt Yiwei (Cindy) He Harrison Anthis Jessica Ho Elizabeth (Liz) Schneider AJ Pryor, Ph.D. Andrew Brooks Kai Nielsen Kate Beirowski Matt Nielsen Essence Jones Robert Mullins Brandon Braner Taylor Kraayenbrink Alexandra Malone, Molly Stamey, Cynthia Monjarrez, Jeffery Grubb, Shane Thomas, Marc Streeter Brandon Leitheiser, Jeffrey Chen, Becca Cobetto, UXC, Tyler Martines, MBA, Nathan Braner Heather Barnett Arti Patel Siddharth Jain Christi Pennington Rubio Kelly Bowie #tireindustry #automotiveaftermarket #automotive #aftermarket #marketing #advertising #opentowork #agency #sales #salesandmarketing #dei #gearhead #SEMA

We are pleased to announce the latest integration of VAST with Torqata Data and Analytics, providing data insights to maximize profitability for VAST customers. #BI #BussinesManagementSoftware #BusinessInteligence Learn more: https://ow.ly/l1zC50Pw5fb

Are you pricing your tires wrong? 🛞 I’m not here to call you out… but I’m calling you out 😜 rethink of how you price your tires. Use #data to drive those decisions. #pricing #tires #datadriven #economy #growth #automotiveindustry #auto #automotive #tire #tireshop #torqata

WTC Expert Insight: Navigating the Rising Trend of Tier 4 Tires By Jill Trotta, Torqata Data and Analytics The tire market’s buzzing, and Tier 4 tires are in the limelight. What's behind this shift? Note: Data represents MoM – July 2023 over June 2023, and YoY – July 2023 over July 2022 Pricing: While other tire tiers saw price hikes Year-over-Year (YoY), Tier 4 prices have dropped by $4.10 in July 2023 versus the same time last year. Sales Dynamics: Despite a price drop, Tier 4 sales only decreased by 5.0% month-over-month (MoM) – performing notably better than its counterparts. Why the Surge in Tier 4 Popularity? It's not just about the price. Industry insights reveal a deeper narrative. Tim Eisenmann, CEO of Torqata, as quoted in Tire Business Review aptly points out that when it comes to choices, those flexible with brand preferences are inching towards Tier 4. Another piece of the puzzle? The aging vehicle population. Jeffries Annual Review in the Auto Care 2024 Factbook shares that, on average, light vehicles in the US are now 12.2 years old - a historic high. Owners of these seasoned cars are putting their money where it matters most to them, often valuing cost-effectiveness over brand names. Wondering how this evolving trend impacts you? Our recent blog series delves deep: Tier 4's Surge: Why they're dominating the market: https://lnkd.in/gUg3v2Gv Navigating the Tier 4 Trend: Top 10 reasons why it's gaining ground: https://lnkd.in/gjH9MDzj Harnessing the Tier 4 Wave: Actionable insights for your shop: https://lnkd.in/gdDVW3Hn Trends Treads Snapshot: A close look at the must-know tire metrics: https://lnkd.in/gjpXmgrC Stay ahead of the curve, and ride the Tier 4 wave with confidence! 🚗📈

Introducing our special guest, Kate Beirowski, on the The Fast 7 live show! With a formidable background as an experienced sales leader, Kate knows how to ignite a sales team and drive exceptional results. Her passion for sales is contagious, fueled by the exhilarating competition and energy it brings. Kate firmly believes in the power of team culture, recognizing its ability to foster higher sales and unleash the spirit of healthy competition. Join us as she shares her invaluable insights! As always my guests are not prepared for the questions I am going to ask them!