The Hoffman Agency

🍂 We’re excited to celebrate the promotion of six interns to Associate Account Executives! It’s been a pleasure to witness your growth and contributions over the past four months, and we look forward to seeing what you will accomplish in the future. Congratulations to our newly promoted team members! 🎉💼 #ProfessionalGrowth #InternSuccess #TheHoffmanAgency

In this episode of wHAt's up, we chat with Isabelle Demaude, who brings with her seven(!) years of experience at The Hoffman Agency in #InternationalRelations and cross-cultural business strategy - or as she calls it, 'bridging East to West'. Ever wondered why cookie-cutter approaches fall short in today's diverse landscape? Join us as Isabelle shares her insights on #intercultural business dynamics and how businesses can enter new markets with confidence and authenticity. #TheHoffmanAgency #TheHoffmanDifference #wHAtsup

“Growth comes from stepping outside of your comfort zone,” said Logan Moscatelli, one of The Hoffman Agency's newest Associate Account Executives. Learn more about her experience as an intern here: https://bit.ly/4dxtluA

🌍 The first Global Semiconductor Conference Malta is taking place this coming November! As the global demand for semiconductors grows, so does the need for meaningful discussions on innovation, sustainability and industry challenges. We're proud that our European team has the opportunity to support Malta Enterprise in planning this event, which will bring together the industry's top minds to discuss key issues that are shaping the future of semiconductors. Hosted by Malta Enterprise in partnership with Silicon Catalyst, the event will feature a carefully curated agenda, making it a must-attend for anyone looking to stay ahead in one of today's most critical sectors. 📅 When: 18-19 November 2024 📍 Where: Westin Dragonara Resort, Malta For more details and registration, visit: https://lnkd.in/efeZCF5G #Semiconductors #GlobalSemiconductorConference #TechEvents 

Three months flew by for our summer intern Sophie Wollmuth, now an Associate Account Executive. Sophie shares all that she’s learned, saying, “Feedback isn’t scary; it’s essential.” Read about how she stepped into herself at the office here: https://bit.ly/3N9u4r8

“As my internship progressed, I realized that the key to growth was embracing discomfort … It wasn’t just about completing assignments anymore; it was about actively contributing to the Agency’s goals.” Read more about Jennifer Rodriguez’s journey from Intern to Associate Account Executive, all while stepping out of her comfort zone. https://bit.ly/3XLc4Ik

🚨 Attention California Community College students! 🚨  Apply now for The Hoffman Agency’s HBCU scholarship if you plan on transferring to an HBCU to pursue a communications degree. Applications close on March 14, 2025. 🔗 https://lnkd.in/e-4GfK9t

📷 Here’s a behind-the-scenes look at Hoffman! Our team is always on the move, creating and collaborating. Here’s a glimpse of our day-to-day moments — no filters, just real life captured through BeReal! #TheHoffmanAgency #BeReal

🌟 Exciting times at DMEXCO - Digital Marketing Expo & Conference in Cologne! 🌟    It’s event season and our German team has been busy this week as well. Jana Schubert and Jacqueline P., our colleagues from the Frankfurt area, drove to #Cologne for an exciting two days of industry insights. As an #agency, we have the obligation to stay on top of the developments of not only our clients’ industries, but the agency and media world alike. #dmexco 2024 was called “prompting the future” which already implies – AI was one of the core themes.    Many discussions revolved around the integration of AI in media—how it’s transforming content creation, from video to text, and enhancing case studies that not only showed what’s possible, but what is already out there for all of us to see. Our team engaged in insightful conversations about the role of LinkedIn as a powerful tool for corporate influencers and employer branding, as well as what the future holds for agencies like ours.    These experiences not only enrich our knowledge as consultants, but also empower us to bring fresh perspectives back to our clients. We believe that staying ahead of industry trends is crucial for delivering impactful results.    A big thank you to everyone we met at dmexco! We look forward to seeing all those trends brought to life and to continuing the conversation about how we can all prompt a brighter future together.    #TheHoffmanAgency #dmexco #AIinMedia #ContentCreation #EmployerBranding #FutureOfAgencies   

Upskilling is very important and when it comes from within the team, it is even more valuable.   Here at Hoffman, we have a lot of intelligent minds that are willing to learn and share their insights with all their colleagues. The goal is to empower everyone to make an impact on their own and give each team member the ability to build their confidence.   One of the most recent examples is our social media team. Its members are very versed in using platforms like #LinkedIn (and when you’re reading this, you might know a thing or two yourself). In an internal #workshop the team shared insights and practical tips for everyone to use and to get started with small steps and contributions. Our colleague Ludovica shares more info in her current blogpost (link in comments).   Creating a strong voice for your brand doesn’t come over night but needs commitment from a lot of people. To empower everyone to contribute to this common goal is not only key but more fun when you have some peers participating as well.   #TheHoffmanAgency #PersonalBranding #LinkedInTips #upskilling