SUPERLUPES reposted this
I love it when brands go against the established 'rules' of packaging for their category and launch something truly unique and disruptive like these examples from Departed Spirits, SUPERLUPES, and no normal coffee 👏
SUPERLUPES
Food and Beverage Manufacturing
Austin, Texas 58 followers
Marinated lupini beans, perfect for snacking.
About us
SUPERLUPES is a women-owned and led food company that makes premium, snackable lupini beans with all the deliciousness and none of the messy brine. The brand pays homage to founder Stephanie Robalino's dual heritage. With Ecuadorian roots from her dad and Italian traditions from her mom, she went off to find a snack that is enjoyed in both cultures—and landed on lupini beans! In South America, they are affectionately known as "chocho," and here at SUPERLUPES, we've transformed them into savory, addictive snacks that are fresh, healthy, and delicious.
- Website
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www.superlupes.com
External link for SUPERLUPES
- Industry
- Food and Beverage Manufacturing
- Company size
- 1 employee
- Headquarters
- Austin, Texas
- Type
- Privately Held
- Founded
- 2023
Locations
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Primary
Get directions
1023 Springdale Rd
Austin, Texas 78721, US
Updates
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SUPERLUPES reposted this
RETRO-STHETICS 👀‼️ Post-pandemic, nostalgia has permeated into everything from clothing items to food and beverage. For the past decade, this has been manifested as a regurgitation of a three decade loop between the 80s-2000s. Retro-sthetics feed into our need for comfort and familiarity, even as younger generations yearn for “sense of stability” of “olden times” they’ve yet to be born into. For BigFood and BigBev, nostalgia has become a new funnel to create products that can satiate our appetite for what feels soothing. From country club aesthetics, reminiscent of an economic boom, yuppies enjoying cocaine induced opulence, from luxury sports cars to legacy brand watches, country club culture becomes a lot more ubiquitous. In today’s present era, country club culture is being revived by brands, to represent a form of “stealth wealth” from Sporty and Rich, surge in tennis and pickleball, revival of Princess Diana’s iconic looks, yuppie-sthetics now translated into food and beverage in brands like: DELOCE Barbet Fin Soda Inc. SUPERLUPES Sauz Canetta Something & Nothing and many others!
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SUPERLUPES reposted this
2024 anti-trend report via Snaxshot 😊 in an age where "trend" feels devoid of meaning or equivalent to massive clicks or views on platforms like TikTok we've decided to offer a peek into what we are looking forward to trackin in 2024 💅 snackable skincare in the forms of Sourse Inc, gldn hour, and newcomer Pretty Tasty Tea 🌊 sea sips in the form of moss, chlorophyll and spirulina RTDs, ex. MOSS Sea Moss Beverage, FUL Foods and Chlorophyll Water 🍻 inclusive drinking systems like System Seltzers 🫘 luxe legumes like SUPERLUPES Lupii and newcomer BRUTAL 🍫 ingredient-less like Voyage Foods, Minus: A Compound Foods Company and upcoming Cob Foods 💉 blood sugar friendly as the "affordable ozempic" see Perfy Good Idea Drinks and Joydays AND MUCH MORE! for the full list click here: stateofsnax.com let me know what you're keeping an eye out for! #cpg #brands #innovation #cpgbrands #retail
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