Ruin a product marketer’s day in 8 words or less. We'll go first: "Our product update emails are landing in spam" 💔 What do you got? #Storylane #ProductMarketing
About us
Storylane helps companies build interactive product demos in minutes with our no-code tool. We're a product-led growth (PLG) driven company where teams of even one can sign up, start using the product, and instantly derive value in the form of improved deal conversions. - Marketing: Embed guided product tours on your website, landing pages, blog posts, social media or share in email campaigns. - Sales: Replicate your product in the form of custom demos that are tailored to your personas and geared towards improving conversions. With our world-class no-code editor, you can personalize anything in your demos. - Pre-Sales: Scale your demo capabilities by enabling your pre-sales team to spin up new demos in minutes and help sales deliver custom-built demo experiences to every buyer, every time. Backed by Y Combinator as part of its summer 2021 batch.
- Website
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https://storylane.io
External link for Storylane
- Industry
- Software Development
- Company size
- 11-50 employees
- Headquarters
- San Francisco
- Type
- Privately Held
- Founded
- 2021
- Specialties
- SaaS, Marketing, Solutions Engineering, Sales Engineering and Product Marketing
Products
Locations
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Primary
San Francisco, US
Employees at Storylane
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Saumya Sarangi
Product Designer at Storylane I EX-Lollypop I International Design Award Winner
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Madhav Bhandari
Head of Marketing @ Storylane | New Dad
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Anand Vatsya
Product Marketing & Partnerships @ Storylane.io | Curator @ SaaS Landing Pages | Psychology nerd | Non-fictions
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Sweta Sureka
Finance @ Storylane | Ex-WebEngage | CA, Financial Forecasting
Updates
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Keep your product demo flows titled around use cases, not features. Here’s why: 👉 It helps your ICP find the features they care about easily 👉 You can avoid overwhelming your prospects with feature dumping 👉 It will improve user experience That’s how Channable won the Best ‘Choose Your Own Adventure’ category at the Demo Dundies. Check out their winning interactive demo here: https://lnkd.in/gxVK6SUA #SundayScoop by #Storylane #InteractiveDemos #Channable #DemoDundies
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zOpt.ai increased visitors by 400% and achieved 7x conversions 💣 According to Samir Karande, Founder of zOpt.ai, here’s how they did it: 👉 Focus on core value zOpt.ai’s demo highlighted the core value to customers. Each step is interactive, and the demo is hands-on, engaging users right from the start. 👉 Short and clear content delivery There's a combination of short, clear audio and text descriptions at every step. This method helped break down complex cloud optimization processes into digestible information, making it accessible and engaging. 👉 Effective CTA The demo culminated with a well-placed and compelling CTA, effectively converting users' interest into actionable steps, and driving the conversion rate. 👉 Track metrics and use insights for guidance The demo’s success is measured by user engagement metrics - number of views, time spent, completion rates, and CTA interactions. These metrics inform the continuous refinement of the demo, ensuring it resonates with the audience. Check out zOpt.ai interactive demo here: https://lnkd.in/erFZTZQd #Storylane #InteractiveDemos #ProductTour #ZoptAI
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The Demo Dundies 2024 has officially wrapped up! A big round of applause for our standout category winners and their amazing demos: 🏆 Supermeme.ai (Sanjeev NC) - Most Creative Demo Highlights: Originality and creativity in memes and humor in the copy. It’s short, sweet, and ends with a clear CTA. 🏆 Channable (Sophie Martinon) - Best 'Choose Your Own Adventure' Demo Highlights: The 7 product flows are titled around use cases, not features, making it easy for the ICP to find the features they care about. 🏆 OneStep (Talia Ochayon Passiar) - Best 'Calls to Action' Demo Highlights: The ending of every topic/feature is followed by a CTA as an intro to the next topic. Also, the demo ends with a strong, primary CTA. 🏆 DebtBook (Marcus Emanuel) - Best Storytelling Demo Highlights: The title card sets the stage with a difficult lease holder named Gerald and you have to modify the lease and save the day successfully. The short video clips between steps bring the product to life. 🏆 People.ai (Stephanie Madsen) - Best Design Demo Highlights: There's a play of colors to draw attention to specific sections. The chatbot functionality overview adds a real-time touch, making it feel like it's chatting with you while you watch. 🏆 Memfault (Bernard Cohen, ME/MBA) - Audience Choice Demo Highlights: The Product Analytics showcase feels simple and accessible to everyone with a fun dumpling theme. 🏆 And Sophie Martinon, the lucky winner of our grand prize - the Paris trip. Congratulations, Sophie! Enjoy Paris and do share some photos with us 🇫🇷 The bar has been set incredibly high and we're already looking forward to next year's killer interactive demos! Links to the winning demos and the event recording are in the comments 👇 #Storylane #InteractiveDemos #DemoDundies
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On 25th July, we’re giving interactive demos the center stage! Get ready for the Demo Dundies LIVE — A virtual celebration of killer interactive demos. 🗓July 25 ⏰11 am ET The best part? One winner gets a chance to go on a trip to PARIS! As we wrapped up nominations last week, the entries are in for the following categories: ▶ Most Creative ▶ Best ‘Choose Your Own Adventure’ ▶ Best ‘Calls to Action’ ▶ Best Storytelling ▶ Best Design Next up: 👉 Our panelists will pick the top 5 demos in all 5 categories 👉 Public votes will determine 1 winner among them 👉 And the winners will be announced during our LIVE event So, what are you waiting for? Join us to witness the best demo win! Register here today: https://bit.ly/3XZUGRZ #Storylane #InteractiveDemos #DemoDundies
The Demo Dundies
www.linkedin.com
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Aaand we're LIVE with the Demo Dundies! 🔥 The votes are in and the stage is set. Hope you're ready to find out the winners of each category ( one surprise category), and who takes home our grand prize: a trip to Paris! 🇫🇷 Want to be a part of this one-of-a-kind event? Link to join in the comments 👇 #Storylane #InteractiveDemos #DemoDundies
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Less than a day left for the Demo Dundies LIVE! The votes are in, the winners are picked, and our excitement is slowly spiraling out of control 🤓 Don't miss out on this chance to be a part of the ultimate celebration of killer interactive demos! Mark your calendars: 🗓 July 25 🕚 11 AM ET And save your seats for the Demo Dundies today! Registration link in the comments👇 #Storylane #InteractiveDemos #DemoDundies
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Public voting for the Demo Dundies has closed!🚫 This only means one thing: The votes have rolled in and we're one step away from the ultimate celebration of killer interactive demos!🥳 Thanks to everyone who voted. For the next steps, don't forget to register for the Demo Dundies LIVE: 🗓 July 25 🕚 11 AM ET Registration link in the comments👇 Let's witness the best demos win! #Storylane #InteractiveDemos #DemoDundies
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We are on a mission to give killer interactive demos the recognition they deserve. And one lucky winner is just two days away from winning a trip to Paris! 🇫🇷 We hope you have your fun glasses on because it's going to be LEGEN wait-for-it DARY! Didn't expect that crossover, did ya? 😉 Mark your calendars: 🗓 July 25 🕚 11 AM ET Link to save your seat is in the comments 👇 May the best demos win! #Storylane #DemoDundies #InteractiveDemos
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Last 24 hours before public voting closes for the Demo Dundies 📢 The clock's ticking. Drop your votes to help a killer interactive demo win a trip to PARIS 🇫🇷 It's now or never, folks. Head to the link in the comments today 👇 Also, don't forget to mark your calendars and register: 🗓 July 25 🕚 11 AM ET May the best demo win! #Storylane #InteractiveDemos #DemoDundies
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