Classy

Classy

Fundraising

San Diego, CA 36,558 followers

A comprehensive fundraising platform that enables nonprofits to unify giving experiences and drive lasting change.

About us

BUILD LIFELONG RELATIONSHIPS FROM MOMENTS OF GENEROSITY Classy, a GoFundMe company, is a Public Benefit Corporation and giving platform that enables nonprofits to connect supporters with the causes they care about. Through technology, we empower nonprofits to unlock the generosity of their supporters and help them advance their missions. NONPROFIT RESOURCES Our team curates a library of resources with your success in mind. ・Blog - Fundraising and marketing best practices, industry trends, and more ・Webinars - On-demand access to insights from industry leaders ・Reports - The latest data on industry trends, giving behavior, and more. CLASSY CULTURE As part of the GoFundMe family, working at Classy is a unique and fulfilling experience where team members learn, create, and flourish with a group of passionate technologists working to mobilize and empower the world for good. PART OF THE GOFUNDME FAMILY Together, Classy and GoFundMe are a global giving platform that supports the largest giving community in the world. CLASSY AWARDS 2024 dates to be announced soon. Celebrating the impact of innovative nonprofits. The Classy Awards recognize nonprofits for their unique approaches and impact on our world. Winners are selected through a comprehensive evaluation process by a leadership council, a prestigious group of social sector leaders and executives. COLLABORATIVE BY CLASSY May 15-16, 2024 | Chicago Join other forward-thinking nonprofit leaders for this two-day conference that will uncover the ideas and strategies needed to propel our industry forward and help you raise more.

Website
https://www.classy.org/
Industry
Fundraising
Company size
201-500 employees
Headquarters
San Diego, CA
Type
Privately Held
Founded
2006
Specialties
Nonprofit, Charity, Fundraising Software, Social Sector, Social Impact, SaaS, Social Innovation, Social Enterprise, Recurring Giving, P2P Fundraising, Peer to Peer Fundraising, Online Giving, and Fundraising Events

Products

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Employees at Classy

Updates

  • View organization page for Classy, graphic

    36,558 followers

    Introducing Giving Cart: Transform a single supporter experience into multiple gifts with Classy's new feature! Early results show that 15% of donors contribute more than one gift per giving experience. Imagine the impact! With Giving Cart, you can: 💡 Modernize the Donor Experience 💡 ❤️ Inspire Donors ❤️ 🔑 Unlock More Generosity 🔑 🤝 Deepen Lasting Connections 🤝 Discover what Giving Cart can do for you: https://lnkd.in/g6mdcTem

  • View organization page for Classy, graphic

    36,558 followers

    The right AI tools will save you time and lower costs. How? Hint: It’s not just automating tasks and freeing up time for your team. (But that’s a big one!) Powerful AI tools can inform your decision-making, elevate your marketing, enhance your messaging, refine your social media strategies, and a whole lot more—all to keep you streamlined and optimized. We’ve even put together a list of the 12 best AI tools for nonprofits, so you can get started on a better approach right away. Read our blog to discover the right AI tools for you: https://lnkd.in/eTpaK9h2 What other tools should we add to the list? Devi Thomas / Nathan Chappell, MBA, MNA, CFRE / Cherian Koshy / Tim Locke / Mallory Erickson / Shereese Floyd, Founder, AI Consultants for Nonprofits

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  • View organization page for Classy, graphic

    36,558 followers

    Are you using Classy Intelligent Ask Amounts? You should be. With real-time, personalized ask amounts for every donor, you’re able to tailor each donation request based on individual giving histories and donor characteristics—leading to more effective and engaging fundraising campaigns. Just ask Lynn Welton at World Central Kitchen. The organization saw a 12% increase in average donation size, thanks to Intelligent Ask Amounts, even calling it a game changer. With Intelligent Ask Amounts, World Central Kitchen is able to: - Enhance fundraising efforts - Connect more deeply with supporters - Amplify supporter generosity Donors aren’t one size fits all, and you can push donors away by overasking or underasking. Scaling personalized asks could be challenging and exhausting—until now. Classy helps you do it easily and in real time.

  • View organization page for Classy, graphic

    36,558 followers

    Are we fully comprehending the power of community in fundraising? Or are we just scratching the surface? Soraya Alexander, President of Classy and COO of GoFundMe dives deep into the common misconceptions about what constitutes a community and why redefining it is crucial for our sector in her latest article for The Chronicle of Philanthropy. From transforming lists of supporters into dynamic, engaged groups to inviting everyone to adopt a new role as Chief Community Officer, Soraya outlines a vision for creating meaningful connections that drive real impact. Discover why small tweaks won't cut it and how a new approach to community-building can reverse the decline in giving trends. 👉 Read the article: https://lnkd.in/eTkPR26Q

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  • View organization page for Classy, graphic

    36,558 followers

    Classy is proud to partner with Direct Relief, an organization dedicated to improving the health and lives of people affected by poverty and emergencies. Direct Relief faced a challenge, however. The organization wanted to be able to quickly accept donations shortly after an emergency, so their team could urgently provide aid where it was most needed. With Classy, Direct Relief can now create a new campaign or add a program designation to its main donation page and start raising funds in minutes following an emergency. Their results with Classy: 🕒 2 minutes to add a new program designation ⏱️ 10 minutes for a non-technical team member to create a new campaign 📱1/4 of online donations come from digital wallets Making the act of giving seamless and speedy has led to faster checkouts and fewer abandoned donations. Watch the video to see the difference being made.

  • View organization page for Classy, graphic

    36,558 followers

    Ready to transform your fundraising events? Watch our exclusive on-demand webinar, Beyond the Gala: Innovative Approaches to Charitable Giving Events. You’ll learn: 🚀 Cutting-edge fundraising strategies 📅 Top-tier event insights, from planning to day-of execution 💻 How to leverage the right technologies and platforms Whether you're looking to boost revenue, expand your donor base, or secure corporate sponsorships, this session is for you. Don't miss out on this opportunity to upgrade your efforts: https://lnkd.in/e2zGr5kY

  • View organization page for Classy, graphic

    36,558 followers

    The Multiple Myeloma Research Foundation - MMRF raised FOUR TIMES MORE through their mobile app with Classy's help. MMRF used Classy’s fundraising events tool and integration to the Nuclavis white-labeled mobile app to increase supporter engagement and activation for peer-to-peer fundraisers. What happened? Fundraisers who used the integrated app raised 4x more than fundraisers who didn’t! MMRF’s fundraising event results through Classy: 🤝46% of Walk/Run event participants were also fundraisers 📱64% of traffic came from mobile 📈19% higher conversion rate than industry standards Dive into the full success story (to see if you could do the same): https://lnkd.in/gJg-uJgS

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  • View organization page for Classy, graphic

    36,558 followers

    Knowing how people connect, support, and uplift one another in the ever-evolving nonprofit landscape is a MUST for successful fundraising—especially in an increasingly digital world. Cultivating meaningful connections and relationships in fundraising requires an informed balance of technology and human touch. AI can help with scaling your efforts. You just have to know how. Our recent blog post explores: 🤝 Transactional vs. Community-First Fundraising Approaches 🔒 Building Trust Through Responsible and Beneficial AI Practices 🔍 How to Transform Community Engagement Plus, learn eight innovative strategies to leverage AI for enhancing donor experiences, from crafting personalized journeys to championing ethical data use. Read the blog that will change your fundraising strategy for the better: https://lnkd.in/gAgvGpF2

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  • View organization page for Classy, graphic

    36,558 followers

    Unlock the secrets to increasing conversions and strengthening your community with our latest blog post—featuring 10 valuable lessons for nonprofit marketing. Learn how to: - Cultivate a dedicated community of supporters - Utilize donor data for personalized engagement - Build sustainable email lists and mobile-friendly donation pages - Implement A/B testing for better conversions - Harness AI for personalized donor relationships - Create compelling visual stories - And much, much more Are you ready to transform your nonprofit’s marketing strategy? 👉 Read the blog now: https://lnkd.in/enEfxXj

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  • View organization page for Classy, graphic

    36,558 followers

    Take your fundraising event to the next level! Discover the secrets to creating an exceptional event experience that keeps your donors engaged and inspired. Learn how to craft a seamless run-of-show doc, so you have a comprehensive guide to smoothly running any event. We provide actionable checklists for each crucial stage of planning, from staff training to attendee check-out, and share tips on leveraging Classy Live’s powerful tools to streamline your process. Read on to find out how: https://lnkd.in/ePrAtDJn

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Funding

Classy 7 total rounds

Last Round

Series D
See more info on crunchbase