It is no secret that the content and programming of Stagwell Sport Beach was the talk of the town; but we can all still appreciate that the 2024 Cannes Lions International Festival of Creativity at its core, is still about Creativity and the Business of Creativity. Whether we are creating it, connecting it to consumers through culture or driving commerce. When it comes to streaming and entertainment the world (and we do mean world) of entertainment and fans - people watching what they love continues to a meaningful connection point across the globe and is where the Brand x Performance message truly meets the audiences when where and how they want to consume. As Stagwell, and the Stagwell Brand Performance Network are expanding and growing rapidly in Europe, it was the perfect time to chat and compare notes with the Warner Bros. Discovery Streaming Global Chief Marketing Officer Patrizio Spagnoletto. As a client of sister agency 72andSunny, strategy, creatvity and experience are at the heart of the matter. Take a listen as Pato, and our CMO Shannon Pruitt chat all things expansion, launching the successful second season of the hit show #HouseoftheDragon and the insights about connecting people to the properties and IP they love. Learn more about this along with some interesting tidbits about the Sports Streaming Platform Venu Sports, the joint venture between Warner Bros. Discovery, The Walt Disney Company and the Fox Corporation. The real question in all of this is, Which family are you in the "The House of the Dragon?" 🏠🐉🙌 A big thank you to Pato and his team for sharing this time and experience with us. https://lnkd.in/gYDxKhds Jaclyn Mandelbaum Madeleine Maher James Townsend Jonathan Schaaf Jake Marx James Townsend Helen Lafford #entertainment #entertainmentmarketing #sportbeach #fandom #culturalmarketing #sports #cannes2024 #sportbeach2024 #brandperformance #creativity #streaming @
Stagwell Brand Performance Network
Marketing Services
Connected creative, media, and commerce solutions for modern global marketing.
About us
The Brand Performance Network was created as an answer to legacy service models and the increasing complexities for marketers to build brand while delivering business outcomes in a rapidly changing global consumer, media, technology, and cultural landscape. We believe that Brand Performance is one connected activity and the solution for brands looking to break through the noise and win amidst the backdrop of a growing and increasingly fragmented landscape. We combine the three key ingredients of modern marketing to create connected solutions across Creative X Media X Commerce. Comprised of world class agencies from within the Stagwell Group, the Brand Performance Network provides global integrated marketing solutions spanning world class brand creativity, omni-channel media and end-to-end e-commerce. With 5,000 team mates in over 60 locations globally we design teams with and for the specific needs of our clients, pulling in the mix of competencies from our agencies and people to partner for short and long-term business objectives. This dedication and customization provides agility to align, respond and optimize for our client's continuous evolution, market demands and technological innovation. We exist to make brands perform. We are the Brand Performance Network. Come check us out, learn about our agencies, Assembly Global, Brand New Galaxy, CPB, Forsman & Bodenfors, Goodstuff, Ink, Locaria, Multiview.
- Website
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https://www.bxpnetwork.com/
External link for Stagwell Brand Performance Network
- Industry
- Marketing Services
- Company size
- 1,001-5,000 employees
- Type
- Public Company
Employees at Stagwell Brand Performance Network
Updates
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As Stagwell Brand Performance Network we believe that purpose and profit can coexist and the sustainability of our planet is all of our responsibility. Our CMO Shannon Pruitt is one of the judges for the #AdNetZeroAwards as they look for work and campaigns that exemplify best in class contributions from brands to protect and support our planet. If you have relevant campaign get it in now! The judges in the Campaign UK #AdNetZeroAwards want to see you work! Apoorva Bapna (WPP ) Tim Pritchard (OMD USA) Ben Essen ( Iris ) Laura Wade (EssenceMediacom ) Https://lnkd.in/eP22GR4J #sustainabiltyiseveryonesresponsoniltiy #sustainability #adnetzero #Awards
With the Campaign #AdNetZeroAwards entry deadline just around the corner, our judges have shared what they are looking for in a winning entry for 2024. In this constantly evolving industry, these insights are crucial for understanding what leaders value the most right now. Thanks to these judges: Apoorva Bapna (WPP), Tim Pritchard (MG OMD), Shannon Pruitt (Stagwell Brand Performance Network), Ben Essen (Iris) and Laura Wade (EssenceMediacom) Enter before the deadline on Thursday 18 July! ➡ https://lnkd.in/eP22GR4J Ad Net Zero Ad Net Zero US Ad Net Zero Europe Google Advertising Association ISBA IPA We Are AdGreen
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If you could be any athlete past or present, who would be? That was the lightening round question of this panel on finding audiences in the rapidly changing environment of Sports and Streaming. As a dynamic and agile organization of agencies and teams, we spy our Global CMO Shannon Pruitt representing and living this philosophy with the Infillion team at the Cannes Lions International Festival of Creativity. Incredible points of view and insights from Lara Krug Samira Panah Bakhtiar Grace Teng Michael Colella and James Cooper . Thank you to the Caroline McCarthy for supporting this panel and for making things happen! Amazon Prime Video & Amazon MGM Studios Zambezi Stagwell Digiday Kansas City Chiefs #sports #streaming #sportbeach #sportsmarketing #sportsbusiness
The way fans consume sports is changing rapidly (think Gen Z and "sports-adjacent content"). Advertisers need to adapt! Our latest blog post explores key trends discussed by our "The New Sports Fan: How Brands Can Reach Today's Sports Audiences" panel at last months's Cannes Lions! If you missed this discussion at Cannes, read the full blog post for insights and a full recap: https://lnkd.in/endy_K4G #CannesLions2024 #InfillionAtCannes #sportsmarketing #fandom #genz
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To all of our US clients, Stagwell sister agencies and partners, Stagwell Brand Performance Network wishes you a happy and healthy #FourthofJuly weekend! Assembly Global ASSEMBLY Digital Commerce Forsman & Bodenfors Locaria Multiview Ink - we are travel media ReachTV Goodstuff Vitro Crispin 72andSunny Allison Worldwide Anomaly Code and Theory Doner GALE Hunter Instrument Movers Shakers Doner Stagwell Marketing Cloud TeamEpiphany #USA #IndependenceDay #HappyFourthofJuly
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Partners for Progress is Assembly Global platform for #inclusivity. Education and celebration of people and partners are core to the ethos of being a great partner and making the time and intention is to show up is the how. A shout out to Assembly for it's Global Celebration of #Pride and our LGBTQIA community across clients, partners and friends across the world. #dei #diversity #inclusion #belonging #people
From New York to Hong Kong and Sydney, #PRIDE events have brought the world together in celebrating the LGBTQIA community. At Assembly Global, we've dedicated this month to educating and celebrating #inclusivity and #diversity within our community. Our ALL OUT Employee Resource Group (ERG) created a "Global Guide to PRIDE," filled with event details, history, and participation tips. We kicked things off with a workshop on authentic inclusion with GET PHLUID, diving into often overlooked LGBTQIA sub-communities. We also raised our first Pride Flag, sharing its powerful history and meaning. Dani St James, founder of Not A Phase, joined us to talk about PRIDE, inclusive workplaces, and queer and trans representation in media. And, with Stagwell, we hosted a fun quiz night to raise funds for Not A Phase. We'll continue to recognize and celebrate the LGBTQIA community throughout the year, promoting inclusion and diversity every day. #Pride2024 #LGBTQIA #AssemblyGlobal
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#Sport Beach is a team sport, and the Stagwell team came to PLAY, but this time...bigger, better, bolder. Alongside our sister agencies, clients, partners, and all the guests that visited, we are Stagwell Brand Performance Network. Proud of this massive family effort for an epic Season 2! #SPORTBEACH 2024, by the numbers: 👣 7,400 visitors 🗣 170 speakers 📽 160 content studio interviews 🏅 30 legendary athletes 🎤 32 main stage panels 👟 8 morning workouts 🏈 2nd annual flag football game hosted by 72andSunny 🍷 1st ever VII(N) The Seventh Estate Wine and Spirits Festival We had insightful discussions and interviews with our incredible partners at Lenovo Google Warner Bros. Discovery (RED) J.P. Morgan LinkedIn, Yieldmo, Reddit, Inc. for Business, Intent IQ, Equativ and The Female Quotient DPAA Vistar Media Infillion MediaLink YouTube VuePlanner Snap Inc.. Assembly Global celebrated a Cannes Lions Grand Prix win, Forsman & Bodenfors celebrated a Gold Lion and several shortlists including the prestigious Glass Award. ReachTV was bringing Out of Home experiences to new heights with their partnership with BLADE, and Ink - we are travel media was living the publishing world IRL with United Airlines on-site and Business Traveler providing everything you needed to know about Cannes. Missed the action? Catch up on all things hashtag #SPORTBEACH on Stagwell's YouTube channel, including main stage programming featuring our partners at @lenovo https://lnkd.in/en28Tq3f MAJOR hats off to the Stagwell Brand Team (led by Beth Lester Sidhu Regan Considine), Tom Buontempo's TEAM Cheerful Twentyfirst for a flawless execution yet again! We are proud to be hashtag #TeamStagwell 👏 72andSunny Allison Worldwide, Anomaly, Assembly Global, Stagwell Brand Performance Network, Code and Theory, Colle McVoy, Crispin, Doner, Forsman & Bodenfors, GALE, Hunter, Instrument, Movers Shakers, Redscout, Stagwell Marketing Cloud, TeamEpiphany #brandperformance #media #creative #commerce #PR #cannes2024 #sportbeach2024
SPORT BEACH is more than an activation at the Cannes Lions International Festival of Creativity. It is proof that sport can open doors to transformative opportunities beyond the field of play. Last week, we brought together global marketers, industry leaders, and star athlete-entrepreneurs for #SportBeach year two - and this year we went bigger, better, bolder. From technology to wine, spirits and hospitality, we covered all the hot topics transforming marketing in today's world. Visit our YouTube channel to tune into the conversations👇 https://bit.ly/3zotZft Thank you to our clients, partners, and agencies for making this year a success. #sportbeach #sportbeach2024 #StagwellatCannes #TransformingMarketing
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Thank you for sharing Trudi Harris Dubon ! 💫💫💫
Our head of Purpose Trudi Harris Dubon has been to Cannes Lions International Festival of Creativity for 20 years running, and she promises that this is her best year ever. We’re leaving it to her to tell us why: 🧘♀️ KNOW WHO YOU ARE: I at last know my limits, and know what brings me comfort and joy. Basically, I'm older and wiser. So I guess it's not surprising that I particularly enjoyed the session 'outrAGE' on ageism in advertising, and hearing about Edelman's new Longevity Lab lead by the wonderful Jackie Cooper 🤝 FAMILY MATTERS: Maybe it's a bit weird to refer to colleagues as family, but it definitely felt like I was part of a crew, with each person playing to their strengths in terms of connections made, talks joined and conversations had. It was also lovely to be the new baby in the extended family Forsman & Bodenfors Global, a family filled with warmth, fun and Swedishness. 🎉 PRIDE AND JOY: Stagwell really did us proud with Sport Beach - incredibly impressive line-ups and the space was WOW. Huge kudos also to our Forsman & Bodenfors Singapore team who were shortlisted for the Glass Lion - so proud to be associated with their SKII work in some small way. Rachel Kennedy and Adrian Ortiz you are utter legends!
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The Cannes Lions International Festival of Creativity is where we celebrate the the global 💎 standard for creativity. The intersection of strategy, storytelling, and results. The opportunity to showcase and share the closest collaborations between clients, agencies, partners and people. While our Stagwell #SportBeach was it's own moment, our own Stagwell Brand Performance Network Forsman & Bodenfors was reaping the rewards of ingenuity and their mantra that there isn't a straight line into exceptional creativity, it's a squiggle and at this years Cannes, that squiggle shines bright. A bronze lion for "The Heart Surgeon's Cookbook for Getinge and shortlist for the Mandarin Oriental Hotel Group, Visit Sweden IFK Göteborg Craft Sportswear and a very prestigious Glass Lion shortlist for SK-II. Simply underbar! Congratulations to all the teams across our clients, agency partners and people that made this possible. 🌟 #creativity #brandperformance #canneslions #awards #team Toby Southgate Helen James Eric Zuncic Forsman & Bodenfors Singapore Forsman & Bodenfors LDN Tom Suharto Steve Gorski James Jenkins Christina Falzano David Proudlock Po Kay Lee Trudi Harris Dubon Nick Hanlin Siddhant Lahiri Conor Patterson Sophia Lindholm Jose Ignacio D'Alta James Townsend Jonathan Schaaf Jake Marx Shannon Pruitt
What an amazing week at Cannes Lions International Festival of Creativity! One bronze lion for The Heart Surgeon's Cookbook for Getinge and shortlists for Mandarin Oriental Hotel Group, Visit Sweden, IFK Göteborg, Craft Sportswear and a prestigious Glass Lion shortlist for SK-II ✨
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Stagwell#SportBeach2024 was one of the most talked about and dynamic activations at Cannes Cannes Lions International Festival of Creativity. To put it all together required vision, strategy, creativity, persistence, negotiation, flexibility, fluidity and impecable execution. This team, led by Beth Lester Sidhu and supported by our incredible comms team Regan Considine Alexis Williams Kara Gelber Salena Hayek Madison Wick Lauren Phillips Noah Gershwin Madeleine Maher @Simon P. Michelle Gao Sarah Arvizo Brandon Dixon @sophie barken Jeanelle Chambers. While the athletes, agencies, executives, speakers and events were celebrated THIS was the team that brought it all to life. A big thank you from our Stagwell Brand Performance Network team to this team as partners and colleagues. We appreciate you, we celebrate you and we thank you for all your amazingness. Congratulations to you all in doing something at Cannes that has never been seen before! Go team Stagwell. Assembly Global Forsman & Bodenfors Locaria ReachTV Ink - we are travel media Business Traveler Goodstuff VITRO Multiview James Townsend Jonathan Schaaf Jake Marx Ryan Linder Shannon Pruitt Rick Acampora Piotr Morkowski Helen James Toby Southgate Michael Keating Lynnwood A. Bibbens Kacper Kłos Hannes Ben Valerie Davis Matt Adams Richard Brosgill #cannes2024 #cannelions #SportBeach #Stagwell #brandperformance #transformingmarketing
Sport Beach 2024 is a wrap. There will be lots more notes to come but, for now, I want to say THANK YOU to the wonderful Stagwell Brand Team. Sport Beach is a team sport and I am so grateful to be on the same team as you. Great, great work. If you had a good time at #SportBeach, say thanks to the team! Regan Considine Alexis Williams Kara Gelber Salena Hayek Madison Wick Lauren Phillips Noah Gershwin Madeleine Maher Simon P. Michelle Gao Sarah Arvizo Brandon Dixon Sophie Barkan
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Such an inspiring and meaningful event to acknowledge a very important day hosted by Assembly Global and Bria Bryant at the Cannes Lions International Festival of Creativity #cannes2024 #juneteenth
Happy Juneteenth from the French Riviera! Today, our CMO, Bria Bryant cohosted an epic celebration with Destiny K. Chambers, VP Head of Marketing at /prompt. “Kickback on the Croisette” (#KOC) marked its third year as the official Juneteenth celebration at Cannes Lions International Festival of Creativity and featured renowned DJ Mercedes Benson. #koc2024 #canneslions #findchangefuelgrowth
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