Arianna Clay has joined the editorial team as a transportation reporter for The Press-Enterprise reporting to editor Mark Acosta. Arianna graduated from California State University San Marcos with a degree in communications and a minor in journalism. She previously worked as a news producer for television station KPBS in San Diego. Check out one of her latest articles: https://lnkd.in/gApFmq-W
Southern California News Group
Newspaper Publishing
Southern California News Group operates 11 daily newspapers and associated websites across Southern California.
About us
SOUTHERN CALIFORNIA NEWS GROUP - DELIVERING EXCLUSIVE LOCAL CONTENT IN MARKETS THAT MATTER With a full suite of multi-platform editorial and advertising products, Southern California News Group (SCNG) is one of the most powerful and influential media companies in Southern California. Our family of eleven (11) daily newspapers, associated websites, social media channels, multiple weekly newspapers and magazines and creative marketing services forms a powerful communications tool that can drive your company’s message home in America’s 2nd largest market. We are an extensive, integrated network of local brands that attract local audiences in markets that matter. EXCLUSIVE LOCAL CONTENT IS WHAT SETS SCNG APART Exclusive local content sets the Southern California News Group apart, providing readers and users with news and information they won’t find anywhere else. Our newspapers, digital platforms and social media channels make it easier for thousands of satisfied consumers every day. From local elections to their home team’s top scores, when local residents need late-breaking news, SCNG newspapers, websites and mobile media are their number one resource. LOCAL BRAND LEADERS – KNOWN AND TRUSTED FOR OVER 100 YEARS As premium local content providers, each of the SCNG newspapers has a long history of editorial and advertising excellence in their own respective markets — forming a special kind of trust and brand loyalty that advertisers really value. Add to that a wide range of new and emerging media utilizing the latest online and mobile technology, and together you’ve got a powerful and necessary tool for reaching America’s second-largest consumer market.
- Website
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http://www.scng.com/
External link for Southern California News Group
- Industry
- Newspaper Publishing
- Company size
- 1,001-5,000 employees
- Type
- Privately Held
Locations
Employees at Southern California News Group
Updates
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Back-to-school already? That’s our hardworking advertising team — always ahead of the curve. Great recommendations for both local businesses and large companies looking to tap into the Southern California market before classes start, courtesy of SCNG content marketer Natalya Jaime.
A new school year means new back-to-school marketing campaigns for brands to captivate shoppers and drive brand revenue. 🍎 📚 With back-to-school shoppers spending billions annually to prepare for the new school year, brands must take advantage of this shopping season. To reach your target audience and maximize campaign effectiveness, keeping up to date with back-to-school marketing trends will increase the likelihood of campaign success, purchase intent, and brand loyalty. Click the link to learn more about back-to-school marketing strategies. ➡ https://lnkd.in/ggfqPaFh Please get in touch with [email protected] to ask about Skyline's advertising services or message Max Ramírez for more. #backtoschool #digitalmarketing #creativeservices
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Our OC politics editor Kaitlyn Schallhorn is hard at work preparing a comprehensive Voter Guide for the November election. Orange County Register readers: What questions should we ask state and local candidates? Let us know here! https://lnkd.in/gC-VpUbZ
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Congratulations to all the winners and honorees at last night's California Journalism Awards celebration. A memorable evening, and a big news day as well. It speaks to the dedication of our California journalists that more than a few reporters and editors were in the lobby sitting with laptops working in their cocktail attire. Appropriate reminder that journalism is a 24-7 effort. Congratulations to all the SCNG honorees, especially our photographers and community publications, like Palos Verdes Peninsula News, which won top awards in several categories. Also kudos to our sister publications at The San Diego Union-Tribune and Bay Area News Group, which won or placed highly in many categories as well. A great night celebrating California journalism!
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ICYMI: Former Orange County Register reporter Larry Welborn covered the story of Linda Cummings’ death from 1974 until his retirement in 2014 and still pursued the truth in the following years. He wrote about it in the new book “Murder by Suicide: A reporter unravels a true case of rape, betrayal and lies." SCNG has published excerpts of Larry's book over the past week in our publications. This is a must-read and a prime example of the tenacious journalism our reporters pursue daily. Missed the series in print? Catch up by reading all the installments online. Start here with this 🎁 link: https://lnkd.in/gthqShNB
Murder by suicide: 50 years ago, Linda Cummings died and the pursuit of the truth started
https://www.ocregister.com
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Great share from our talented advertising team. Along with our trusted local publications like the Los Angeles Daily News, Orange County Register and The Press-Enterprise, SCNG advertising has programmatic solutions and opportunities to reach consumers across social, digital and traditional media. Read on!
Nowadays, consumers span multiple generations, and brands must develop generational marketing strategies to target different age groups simultaneously. Each age demographic has various wants and needs, consumer habits, spending power, and communication styles. Understanding the differences between Baby Boomers, Generation X, Millennials, and Gen Z will help develop brand awareness and consumer loyalty and increase your lead generation efforts. You can read this article to learn more about generational marketing strategies. #generationalmarketing #babyboomers #generationX #millennials #genZ #digitalmarketing #traditionaladvertising
How To Target Different Age Groups With Generational Marketing Strategies
SCNG Advertising on LinkedIn
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Exceptional opportunities to work as a reporter in Southern California and join Daniel Tedford’s crime and public safety team. Want to deliver impactful, important local journalism? Here’s your chance.
I am hiring even more reporter positions on our crime and public safety team at the Southern California News Group. One in LA or OC: https://lnkd.in/gAMHzzfQ And another focused on the Inland Empire: https://lnkd.in/gq7fJQXQ
Crime and Public Safety Reporter
myworkdaycenter.wd5.myworkdayjobs.com
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Congratulations to the SCNG journalists who were honored by the Los Angeles Press Club at the 66th Southern California Journalism Awards on Sunday. First place winners included Clara Harter, Sarah Reingewirtz, Olga Grigoryants, Keith Birmingham and the staff of the San Gabriel Valley Tribune. See the complete list of SCNG winners and links to their stories here: https://lnkd.in/gApJhNbg
Southern California News Group wins top awards at LA Press Club
https://www.dailynews.com
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Southern California News Group reposted this
Where can you find University of California, Riverside professor Alex Espinoza talking about his hot new release "The Sons of El Rey," AND hear political analyst and Lincoln Project co-founder Mike Madrid discussing "The Latino Century: How America's Largest Minority is Transforming Democracy"? Why on BOOKISH by Southern California News Group of course! Join us this Friday at 5 pm PST for the best conversation you'll hear all week. It's free! Click here: https://bit.ly/3xnyh6g
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Orange County Register and Southern California News Group journalists were honored with 50 awards, including 18 for first place, at the OC Press Club’s Excellence in Journalism Gala last Thursday. Register columnist Teri Sforza was selected as both the Orange County journalist of the year and columnist of the year. And former Register reporter Susan Christian Goulding was the Sky Dunlap Award winner in recognition of her distinguished career and volunteer work in journalism. A complete list of all winners can be found here: https://lnkd.in/ggZhn3Vh
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