"If they want to compete with YouTube, the top streaming platform in the country, they need to study what’s working and why." In this clip, Lia Haberman, creator economy expert, dives into how platforms like Netflix are exploring ways to translate successful social content into traditional entertainment. With years of experience at E!, Yahoo, and UCLA Extension, Lia breaks down what it takes to crack the creator code in today’s evolving media landscape. 🔗 Catch the full episode for more: https://lnkd.in/eb_gdVtE #CreatorEconomy #InfluencerMarketing #Podcast #shortyawards #itsnofluke
Shorty Awards
Technology, Information and Media
Miami, Florida 6,886 followers
Honoring the best work in social media and digital. 🐳
About us
The Shorty Awards (also known as “The Shortys”) honor the most innovative work in digital and social media, by organizations in all sectors and sizes, as well as individual creatives and creators from around the world. Founded in 2008, the Shortys’ mission is to celebrate, inspire and push the boundaries of excellence in digital storytelling. Entries are judged on the merits of creativity, strategy, and engagement by the Real Time Academy, a body of hand-selected industry experts and leaders. The public can also weigh in and select their favorite Shorty Awards contenders during Audience Honor Voting. Notable previous winners include brands, agencies, nonprofits, media, and production companies such as Airbnb, Marvel Studios, HBO, HRC, UNICEF, Nestle, BMW, Paramount , Digitas, Wieden Kennedy, 72andSunny etc, as well as influential artists, scientists, authors, and activists such as Greta Thunberg, Bill Nye, Michelle Obama, Trevor Noah, Lizzo, Malala Yousafzai, Conan O’Brien, Lady Gaga and more. Currently, the Shortys have two annual competitions, the flagship Shorty Awards and Shorty Impact Awards dedicated to honoring the best work with a positive social impact.
- Website
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https://www.shortyawards.com/
External link for Shorty Awards
- Industry
- Technology, Information and Media
- Company size
- 2-10 employees
- Headquarters
- Miami, Florida
- Type
- Privately Held
- Founded
- 2008
Locations
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Primary
382 NE 191st Street, PMB 94561
Miami, Florida 33179-3899, US
Employees at Shorty Awards
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Lee Semel
Startup cofounder and CTO
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Rick Song
President, Brand Innovators Strategy Group | Executive Board, Ad Club | GM | CRO | Board Advisor & Investor | Non-Profit Volunteer
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John Attanasio
CEO Co-Founder @ Toonstar | Executive Producer | AI blockchain | xWarner Bros xDreamWorks
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Gregory Galant
CEO of Muck Rack & the Shorty Awards
Updates
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🎙️ Episode 100 is here 🎉 Tune in for a deep dive into the strategies of Lia Haberman, a trusted voice in the creator economy. With experience across entertainment, fitness, and tech, Lia shares valuable insights on how to navigate platforms like YouTube and Netflix. Currently teaching influencer marketing at UCLA Extension and writing her weekly newsletter, ICYMI (In Case You Missed It), she offers practical advice for creators and marketers alike. Don’t miss this episode on how to crack the creator code! 🔗 Listen now: https://lnkd.in/eb_gdVtE #CreatorEconomy #InfluencerMarketing #Podcast #shortyawards #itsnofluke
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"If you've figured something out, why wouldn’t you want to make it easier for the next person?" In this clip, Jerry Won, founder of Just Like Media and World Class Speakers, shares why helping others and sharing knowledge benefits everyone. Drawing from his work with brands like Google, PepsiCo, Meta, Harvard Business School, and more, Jerry highlights how true success comes from lifting others up, not keeping secrets. 📌 Check out the full episode: https://lnkd.in/em7Yc_Nn #PublicSpeaking #Leadership #PersonalGrowth #Google #Pepsi #Meta
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🎙️ New Podcast Episode Drop Jerry Won, a renowned keynote speaker and creative entrepreneur, reveals the simple reason you should never fear public speaking. As Founder & CEO of Just Like Media, home to the award-winning Dear Asian Americans podcast and the Asian Creator Awards, Jerry’s impact is immense. He’s also the Founder of World Class Speakers, empowering marginalized voices globally. Tune in to hear his insights, including stories from his work with top brands like JPMorganChase, Harvard Business School, The Tuck School of Business at Dartmouth, Google, PepsiCo, Meta, and more. 📌 Listen now: https://lnkd.in/em7Yc_Nn #PublicSpeaking #Podcast #shortyawards #itsnofluke
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Meet some of the distinguished judges for the 9th Annual Shorty Impact Awards. Their dedication to recognizing impactful digital content is truly inspiring! 🌟 #ShortyImpact Featuring: Samer Zeidan, VML Duc Nguyen, dentsu Steve Kerry, Monks
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"You can be trendy and funny, but if you can’t explain why your content worked, you’re just scratching the surface." In this clip, Noelle Seybert, DBA, MBA, Director of Social Media at University of Colorado Boulder, dives into why understanding data is key to taking your social media game to the next level. From resilience to strategic thinking, she shares insights on how creators can prepare for the unexpected and truly stand out in the ever-changing world of higher ed marketing. 📌 Catch more in the latest episode: https://lnkd.in/ea6gfkUx #Podcast #SocialMedia #shortyawards #itsnofluke
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🎙️ New Episode Drop! Episode 98 is here with Noelle Seybert, DBA, MBA! A higher education marketing pro with 15 years of experience, Dr. Seybert has navigated the dynamic world of social media at top institutions, including her current role as Director of Social Media at University of Colorado Boulder. Tune in to learn how she prepares for the unexpected in an ever-evolving landscape and her expert tips on strategy, engagement, and connecting with diverse audiences. 📌 Listen now: https://lnkd.in/ea6gfkUx #Podcast #CreatorEconomy #shortyawards #itsnofluke
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If you're still investing heavily in traditional TV, you're missing the mark. Jamie Gutfreund, founder of Creator Vision, explains why brands still focusing on traditional media are getting left behind. With experience at Hasbro, Microsoft, Whalar, and WPP, she shares why marketers need to rethink their strategies and go all-in on creators to reach the next generation. Check out the full episode now! 🎙️ 📌 Listen at: https://lnkd.in/e6Ghi2NM #Podcast #CreatorEconomy #shortyawards #itsnofluke
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LAST CALL! Enter your purposeful work by 11:59 PM ET TONIGHT to compete in the 9th Annual Shorty Impact Awards: https://lnkd.in/gJYqECgs
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🎙️ New Episode Drop! In this episode, we sit down with Jamie Gutfreund, a global marketing leader who’s held senior roles at Hasbro, Creative Artists Agency, Microsoft, Expedia Group, and WPP. As the founder of Creator Vision and former Chief Growth Officer at Whalar, Jamie has a track record of helping brands navigate cultural and tech shifts to stay ahead. Tune in to hear what creators are *really* telling brands and how your business can act on these insights, not just talk about them. 📌 Listen at: https://lnkd.in/e6Ghi2NM #Podcast #CreatorEconomy #shortyawards #itsnofluke