SheSpeaks Inc.

As a team that is spread across the US, it is a real treat when we can all be together in-person. We decided that it was long overdue for our team to meet up in NWA (Northwest Arkansas) for a get-together. Last week the SheSpeaks Inc. team gathered together in Arkansas to learn, plan, and, most importantly, connect. I am continuously inspired by the passion and ingenuity of this amazing team, and I'm grateful to them for taking the time to come together. 🙏 We even learned the "woo pig sooie" together and can now do our Arkansas based team proud at a Razorbacks game! 🙌 Missy Tiller Emily Morgan Josh McKay Stephanie Caruso Jade Byrd Rebecca Fox Taylor Golemme Zoe (VandeWater) Majors Mekhi Cusseaux-Williams, MBA Jackie (Villalobos)Patterson Charlotte Wedding Shannon Gott Jenny Jarvis Ilana (Freud) Rivera Jacob Ward

As we enter peak hiking season, check out how we drove demand for RTIC Outdoors’s launch at Walmart! We tapped into the outdoor enthusiast community and partnered with a few influencers (and one went viral!). By creating relevant, adventurous content, we drove traffic straight to Walmart’s outdoor aisle and online product pages. 📈 This is how we:  🎯 Connected with adventurers and explorers  🎯 Aligned with RTIC’s brand voice  🎯 Showcased the unbeatable value of RTIC at Walmart #CampaignSpotlight #RTIC #Walmart #InfluencerMarketing #SheSpeaks

It’s been a couple of months since we launched Sampling , our new offering that combines influencer marketing with product sampling to deliver sample fulfillment, sales and brand value. Now we’re pulling back the curtain on some big results from a past Sampling program. 👀 For our client Tasty Bite, we delivered samples AND a BIG increase in purchase intent! 🤩 Read the blog post in the comments, and reach out if you want to supercharge your sampling efforts. 🚀 #SheSpeaks #InfluencerMarketing #ProductSampling #ProductLaunch

🛒 Countdown to Groceryshop! 🛒
 Raise your hand if you’re going to Groceryshop 2024 next week! 🙋 Our team is excited to meet with brands and retailers to talk about the magic of bringing influencer marketing and innovation together. Let’s connect! Whether it’s a coffee or a quick chat, we’d love to hear from you. Drop a comment below, or reach out to us at the link in the comments to schedule a time. #GroceryShop #InfluencerMarketing #ShopperMarketing Aliza Freud, Missy Tiller, Jackie (Villalobos)Patterson, Shannon Gott

In case you missed it… We’ve officially updated the name of our podcast! Introducing: ✨The Women of Influence Podcast, hosted by our CEO Aliza Freud! ✨ Tune in to hear inspiring conversations with incredible women who are making an impact on the world, like Emmy Award-winning journalist, content creator, author, and speaker Tamsen Fadal. Listen to our newest episode featuring Tamsen wherever you get your podcasts, or at the link in the comments. #SheSpeaks #Podcast #WomenOfInfluence #InfluencerMarketing

🐶 We couldn’t let National Dog Week end without highlighting a recent pupperific campaign with some really great results. We partnered with dog moms and dads to create cuddly and cute content that highlighted how Mars Pet brands can meet the needs of everyone’s built-in best friend. With an incredible number of products added to shoppers’ carts as a result of the campaign, it’s easy to say it was a success. 💯 Check out the results below and celebrate National Dog Week by giving your pup some love from us!

🛍️Will you be at Groceryshop in two weeks? We’re headed to Las Vegas October 7-9 and would love to connect and talk about how influencer marketing innovation = a winning combination for brands and retailers! Say hi to our team in Vegas:  ⭐Aliza Freud  ⭐Missy Tiller ⭐Shannon Gott ⭐Jackie (Villalobos)Patterson And if you'd like to get together for a chat, coffee, or happy hour, drop a comment below or send us a note here: https://lnkd.in/ePaJhgAV.   #InfluencerMarketing #ShopperMarketing #GroceryShop

More than 1 billion women globally will be dealing with menopause by 2025, many of whom are in the workplace. SheSpeaks Inc. teamed up with Tamsen Fadal, best-selling author and menopause advocate, to conduct a large scale study (4,000 participants) on peri/menopause. The findings are worth a review including the impact on women in the workplace. ➼ 52% of women say that they worried that my peri/menopause symptoms may negatively affect how they are perceived in the work environment. ➼ 40% of women say that peri/menopause has had a negative impact on their work relationships. A longer post with the findings can be found in comments in the link ⬇ And stay tuned for more about this study and the important work that Tamsen is doing to help raise awareness & educate women on this critical topic. 🙏

Gen Z is an increasing part of the workforce. Unlike my generation, Gen Z comes to the workforce with a developed and valuable set of skills that many businesses need - an understanding of social media and creating content that drives engagement. On the latest episode of the SheSpeaks Inc. Women of Influence podcast, I talk with Gen Z workplace creator Jade Walters about how Gen Z approaches work. Jade has built a large following focusing on providing insights, tips and tools for Gen Z professionals and has a great perspective on what Gen Z wants from work. If you work with Gen Z team members, this is an episode you will want to hear! Link to the episode is in comments 👇

Does your content connect with your audience? On today’s crowded social media sites, creativity is your competitive advantage. From influencers building authentic content to empathy-driven ads, it’s clear; content that resonates gets results. Did you know that TikTok ads focused on empathy can increase memory retention by 132% and users are 1.5x times more likely to purchase from brands that post them! The secret to success? Relatable, organic, and creative content. Want to learn more about the Return on Creative? Read our blog post linked in the comments below! #CompellingContent #ReturnOnCreative #InfluencerMarketing #SheSpeaks