RKD Group

RKD Group

Advertising Services

Plano, Texas 11,196 followers

We help nonprofits transform how they fundraise.

About us

RKD Group is the growth accelerator for nonprofits. We leverage digital technology, advanced data science, and award-winning strategic and creative leadership to help organizations accelerate net revenue growth, build long-term donor relationships, and drive omnichannel experiences—and donations. RKD's highly dedicated team has raised billions of dollars in our work with more than 400 national and regional nonprofit organizations.

Website
http://RKDGroup.com
Industry
Advertising Services
Company size
201-500 employees
Headquarters
Plano, Texas
Type
Privately Held
Founded
1970
Specialties
Strategic Planning, Creative Development, Lists & Media, Direct Mail, Digital Solutions, Telemarketing Strategy, Advanced Analytics, Donor Research, Print Production Services, Fundraising, Direct Response Marketing, Analytics, Nonprofit Marketing, Digital Marketing, and Data Management

Locations

Employees at RKD Group

Updates

  • RKD Group reposted this

    View organization page for RKD Group, graphic

    11,196 followers

    Have you ever considered where your generosity is making the most impact? 🤔 Research from GivingTuesday shows that 65% of people give locally, 28% support national causes, and 9% contribute internationally (on average). While these numbers remain relatively stable, various factors can cause shifts in giving patterns. Dive into the GivingPulse Field Guide to uncover how you can "localize" the impact of your nonprofit organization: https://lnkd.in/gKY9zZpd

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  • RKD Group reposted this

    View profile for Jon McCoy, CFRE, graphic

    Here for the Impact Uprising ✨ Co-Founder CEO, We Are For Good / Podcaster / Keynote Speaker / Creative Entrepreneur

    Psst… This is what I didn’t see coming about podcasting. 👇 And it was the first question asked to me out of the gate. (gulp) “How has 500 conversations changed you?” Let me set the stage. My friends Ronnie Justin invited me to their RKD Thinkers podcast last week (p.s. huge celebration on episode 1-0-0, fellas!) and their one goal of this convo was just to talk about my journey. There wasn’t any prep - by design. (woohoo!) Just friends talking over coffees and riffing on life. But these two do their digging.  They do their research.  And they had thoughtfully prepared some questions that really dug into my experiences. And in that intention - a beautiful conversation unfolded. (I’ll link it up, below!) but it also knocked me off my rocker and made me think. So they came out with a zinger. I’ll paraphrase… “How has the 500 podcast conversations changed you?” Here's the thing. I think its easy to breeze through life and forget to take stock of how we are evolving changing and morphing through experiences. It’s easier to take in experiences on one dimension than mining them for deeper clues of what happened within you on a deeper level. But in the safety of this space they created. I went there. And to be honest ya’ll… when i think about how the podcast changed me… it’s like opening a Pandora’s box of all the changes that resulted from pushing record for that first time. I’ll link up the conversation in the comments (and get ready because they really get me talking) but the reality is this, and hope you hear this whether you can listen to the whole thing or not: There is a superpower in listening without expectation. You can’t not be changed when you choose to sit down and listen (really listen) to other people’s stories. To the words. The body language. The things said and unsaid that are being communicated. And then being open to not just hearing those things, but receiving them. Because in the podcast chair we’ve heard stories from people that have taken us all over the map. Pain. Heartbreak. Fear. Success. Hope. Uplift. The darkest moments of humanity. And the threads of everyday life that showcase the love of humanity in its simplest forms (ie. philanthropy!) And in those stories. I’ve been really changed. And am changing. My worldview is bigger. My heart is bigger. My realization that we need each other is bigger. And most importantly that every. single. one. of us. Really, deeply matter. Your story isn’t too small. Your nudges aren’t insignificant. Everyone has something so important to offer to this world. And I hope you don’t bypass that statement without feeling the weight at which I’m saying it to you, friend. You have something so important to offer to this world. Let me know what this is stirring up for you. And if you want to catch my full interview on the RKD podcast, I’ll link it up below. Hope you're having a great week ✌ RKD Group / We Are For Good

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  • View organization page for RKD Group, graphic

    11,196 followers

    📢 We did our best to not keep you waiting. Our July newsletter is here! What's hot in the month of July?: RKD's launch of the GivingTuesday GivingPulse Field Guide 📊 100 podcast episodes with Jon McCoy, CFRE of We Are For Good 🎙️ News on maximizing ROI with Velocity modeling 📈 Lisa Rossi's latest on Giving USA Foundation 👐 Preparing for Google's cookie changes 🍪 Read all of our latest updates here and follow us on social media for more strategies and stories!

    A new recipe for growth: The GivingPulse Field Guide

    A new recipe for growth: The GivingPulse Field Guide

    RKD Group on LinkedIn

  • View organization page for RKD Group, graphic

    11,196 followers

    Have you ever considered where your generosity is making the most impact? 🤔 Research from GivingTuesday shows that 65% of people give locally, 28% support national causes, and 9% contribute internationally (on average). While these numbers remain relatively stable, various factors can cause shifts in giving patterns. Dive into the GivingPulse Field Guide to uncover how you can "localize" the impact of your nonprofit organization: https://lnkd.in/gKY9zZpd

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  • RKD Group reposted this

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    11,196 followers

    🌟Meet Michelle Hebb, our dedicated Account Executive in the animal welfare field, based in Palm Coast, Florida. Michelle loves helping clients raise money and awareness for their organizations, drawing from her 12 years of experience in development at an animal shelter. When she's not at work, she enjoys spending time with her family, relaxing in the pool, watching Buckeyes football or fishing. Fun Fact: She's a born and raised Florida girl! 🍊 Thank you for all the ways you serve!

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  • View organization page for RKD Group, graphic

    11,196 followers

    🌟Meet Michelle Hebb, our dedicated Account Executive in the animal welfare field, based in Palm Coast, Florida. Michelle loves helping clients raise money and awareness for their organizations, drawing from her 12 years of experience in development at an animal shelter. When she's not at work, she enjoys spending time with her family, relaxing in the pool, watching Buckeyes football or fishing. Fun Fact: She's a born and raised Florida girl! 🍊 Thank you for all the ways you serve!

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  • RKD Group reposted this

    View organization page for RKD Group, graphic

    11,196 followers

    Today is the day we touch the world.  💓 At RKD Group, we’re dedicated to thinking differently about fundraising. When we share our expertise, our goal is to give everyone the tools to accelerate their growth.  That’s why we’re so thrilled to announce the GivingPulse Field Guide alongside our partners at GivingTuesday! Two of the top strategists in the nonprofit sector—Stephanie Russell and Jenn Thompson—have poured real help and insightful tactics into GivingTuesday’s GivingPulse Q1 2024 Report. The Field Guide acts as a companion to the report, answering the question of “OK, what am I supposed to do with that data?” With GivingTuesday’s data leadership and RKD Group’s strategic leadership, we can unlock greater levels of generosity in our communities together. ❤️ Receive the full report here: https://lnkd.in/gKY9zZpd

  • RKD Group reposted this

    View organization page for RKD Group, graphic

    11,196 followers

    Today is the launch of We Are For Good's Impact Uprising, and we're proud to be a sponsor! 🎙️ If you want to get to know Jon McCoy, CFRE, co-founder of We Are For Good, a little better, check out the latest episode of the RKD Group: Thinkers podcast. Jon shares his takeaways from 550 conversations and how they’ve transformed him. He also walks us through the journey of We Are For Good from its inception to the launch of today's big event. 🎧 Listen now on Apple Music & Spotify: https://bit.ly/3xIB6Pv

  • View organization page for RKD Group, graphic

    11,196 followers

    Building community through local meetups was an important goal of yesterday's We Are For Good event. Our own Lawrence Foster stopped by the St. Louis meetup to take it all in and join in the conversations. #ImpactUp was an inspiring conversation on the dynamics of "power" and how it plays out in the nonprofit space. RKD Group was proud to be a presenting partner and help shift our sector—for good!

    View profile for Lawrence F., graphic

    Marketer, Macro-Strategist, Writer and everything else.

    Last night, I attended the We Are For Good #ImpactUp event at Rockwell Brewing Company in St. Louis, Missouri, on behalf of RKD Group ❤️ Big thanks to David Hartstein for being such a great host. Having the space to come together in the city for discussions around the GivingTuesday Field Guide and the vision behind Impact Up were truly inspiring. Grateful to be part of this community. Until next time! (Drop a @ if you see a familiar face)

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