RevenueHero

Masters of Revenue is back! And boy, do we have a line up for you. 🔥 Driving demand for your organization has become so much more harder than what it was just couple of years ago. That's why, starting July 23rd, some of the best minds in demand generation are coming together to spill the beans on what it takes to drive demand in 2024. We've got masters who've been there and done that, and driven their organizations to the next phase of growth. 🚀 Silvio Perez, Founder at AdConversion 🚀 Amanda Poetker, Sr. Demand Gen Manager at Verifiable 🚀 Meg Gowell, Director of Growth Marketing at Appcues 🚀 Canberk Beker, Head of Growth at HockeyStack We'll have real conversations around fundamentals, and tactics that have worked for different stages, industries, and ICPs. After each session you'll go back with playbooks, new ideas, and an overall vision for how you can think about driving demand gen for your organisation in 2024. Don't forget to register. It's going to be a belter.

🚨 ATTENTION PAID MEDIA PROS 🚨 Silvio Perez is dropping paid ads knowledge gold in 1 hour. If you’re not tuning in, you’re literally leaving money on the table. See you there. That's it. That's the post. Go grab your seat here - https://lnkd.in/gR3r8nz7

We're just an hour away. And we can't contain the excitement! 🥳 Amanda Poetker has driven some serious results with her team at Verifiable. Today, she's going to spill the beans on what it takes to scale an ABM program. And of course, with any ABM program comes intent data. She'll also be sharing how to get the most bang for your buck from your intent data. If you haven't registered yet, there's still some time: https://lnkd.in/gTk4xkZ4 We'll see you there 👋

Here's a really boring word that makes the difference between scaling a successful paid media program and burning cash: 𝗢𝗣𝗘𝗥𝗔𝗧𝗜𝗢𝗡𝗦 This is a topic that isn't discussed enough in the ad world. We're often allured with the latest: • Tactics • Strategies • Platform updates Always on the hunt for the "next thing" 👁️🗨️ Join me tomorrow at 1PM EST in the Masters of Revenue summit by RevenueHero where I'll share how to operationalize a paid media strategy. We'll cover the 3 levels of executional clarity: strategy > optics > tactics Register for free here: https://lnkd.in/d8rvtNHY P.S. There's also a lineup of amazing speakers such as Amanda Poetker, Meg Gowell, Canberk Beker, and Blair Ewalt 🔥

We're less than 24 hours away from Masters of Revenue, our virtual summit, where we bring together revenue leaders and practitioners to share strategies, tactics and learnings from real experience and reps in the GTM arena. We start our Demand Gen edition with Amanda Poetker, and if you're tasked with the role of generating pipeline in this climate, and if ABM is part of your arsenal, you don't want to miss this one! Join us as we learn from Amanda about: - Strategies for going up-market - Harnessing intent data to improve segmentation - Playbooks for early-stage ABM motions - Generally being a human in the demand gen space in 2024 We also have some great questions coming in from our audience for the event and expect a buzzing start! If you haven't already, go grab a seat today! Have questions you want us to answer? Add them in replies! 🔗 in comments

When you're looking at growth levers and tactics, it's easy to get swayed by the dark social, every company is now a media company kind of plan. A lot of times, fixing the basics can have immediate impact. When in doubt, we always go back to this great chat with David Fallarme when it comes marketing experiments. Catch the full episode in the Revenue Stream - https://lnkd.in/ggq_8vPS

The 3 main ways to ruin web conversion: 📅 1. No meeting booking on your website If you require a demo to buy your product, make sure the prospect can schedule a meeting right there in the conversion flow. Emailing back and forth to schedule is ridiculous in 2024. > I recommend RevenueHero to add scheduling to your site. 💰 2. No plans & pricing page Prospects are looking for this page to make their decision, it's not optional. Start with a plans page w/o pricing if needed! > I (selfishly) recommend you read my latest newsletter to help you handle objections to adding transparent pricing to your website. 🏆 3. Undifferentiated positioning Your homepage needs to tell people who your product is for, what your product is, & why it’s better—preferably in the hero. > I recommend Ignition to help you do the audience & competitive research necessary to nail positioning. My 4th reasons is bad design, but trying to keep this list to things marketers can fix themselves. ⬇ Links to my latest newsletters on pricing & positioning, plus one from last year on web conversion in the comments.

Whoop Whoop, I won an iPhone 🎊 Last week at the Pavilion GTM EMEA, RevenueHero was giving away maxxed out iPhone 15 Pro Max. How? They printed logos of 14,000 SaaS companies, and you had to find logo of your company within 5 minutes. A bit of luck, a bit of skill, and I found logo of my (now ex) company in 90 seconds. That was probably the coolest booth idea at the event, and the message was simple: It's hard to compete with 14,000 SaaS companies to get noticed by the prospect, so why would you make them wait 24 hours to talk to sales once they show interest? Definitely check out their website at Revenuehero Dot Io - they help sales, marketing and RevOps with "boring" tasks to save time, make the sales process fast and seamless, and increase close rates. Sent from the iPhone 15 Pro Max I won 🙈

We're one week away, from Masters of Revenue Demand edition and things just got even more exciting. The Demand Gen edition of the virtual summit, is primed to kick-off of with a powerhouse of Demand Gen experts, who who are all set to share the fundamentals, that drive growth at different industries, stages and ICPs. Starting 23rd of July join us as we hear from some of the best in the game: Amanda Poetker, Sr. Demand Gen Manager at Verifiable Silvio Perez, Founder at AdConversion Meg Gowell, Director of Growth Marketing at Appcues Canberk Beker, Head of Growth at HockeyStack .....aaaand, didn't we mention things getting even more exciting? Given that we're talking demand gen, where there is no one-size-fits-all approach, the line up is growing. Stay tuned as we announce more speakers through the course of next week! Go register now! Link in comments.

- How should you think about ABM as a strategy, to be successful? - How should you approach your first 90 days as a RevOps practitioner? - How to create ads that win for Linkedin? - How should you approach attribution in Marketing? Where do you go to learn about all things marketing and ops and choose whatever topic you want to binge on? These were the exact questions we had in our mind when we launched The Pipeline. A collection of conversations with operators in the B2B marketing and ops space to help you pick and choose the topic that's top of mind in your revenue journey. Browse through a library of episodes, and walk away with something new to implement today! Link in comments