What happened to talking about #DEI in recruiting? New data reveals how changing attitudes and policies about DEI are impacting candidate engagement of diversity-related social posts. According to an analysis of data from Rally Inside users during the first half of 2024 compared to 2023, we've seen a noticeable decline in the Engagement Rate of LinkedIn posts containing these keywords: Diversity 👉 -12% Equity 👉 -38% Inclusion 👉 -45% While you’re working to represent your employees’ diverse voices and increase representation among your talent pool, many strong forces – both external and internal – are affecting how you incorporate DEI into the story you tell about your company as an employer. Learn about this important trend in our latest blog post: 🔥 https://insde.co/t8s0 #recruitmentmarketing #employerbranding #talentacquisition
Rally® Recruitment Marketing
Human Resources Services
Recruitment marketing community of 45,000 professionals. Join FREE at RallyRecruitmentMarketing.com
About us
Rally® Recruitment Marketing is the #1 community of 48,000 professionals learning best practices in recruitment marketing, employer branding, talent attraction and candidate experience, to help you bring modern recruiting to your company and upskill your career. We produce the highest-rated free virtual conference, called RallyFwd™ and host the most-coveted industry awards program, the Rally® Awards™, which is an exciting global competition recognizing and celebrating excellence across our field. And now, we’ve launched Rally® Inside™, a new analytics and benchmarking tool for our community that shows you what works best to attract talent to your employer brand and jobs by analyzing candidate engagement with your recruitment marketing content. Join the Rally today to gain new skills, advance your career, deliver greater business impact and lead the future of talent acquisition. Rally Recruitment Marketing Community: https://rallyrecruitmentmarketing.com Rally Inside Analytics & Benchmarking Tool: https://www.rallyinside.io/ RallyFwd Virtual Conference: https://www.rallyfwd.com/ Rally Awards: https://rallyawards.com/
- Website
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https://rally.careers/home
External link for Rally® Recruitment Marketing
- Industry
- Human Resources Services
- Company size
- 2-10 employees
- Type
- Privately Held
- Founded
- 2017
- Specialties
- Recruitment Marketing, Talent Acquisition, Human Resources, Digital Marketing, Social Media Recruiting, Employer Branding, Recruiting, Social Recruiting, and Recruiting Data
Locations
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Primary
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Boston, MA, US
Employees at Rally® Recruitment Marketing
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Peter Richards
Startup Sales Leader, Recruiting Advisor, Enterprise SaaS sales expert in Recruitment Marketing, Artist and Photographer @thehuladance
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Lori Sylvia
Get Rally® AI™, your AI Recruitment Marketing Assistant, with Rally® Inside™ Recruitment Marketing & Analytics Platform
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Jonathan Zoob
VP of Revenue | VP of Sales
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Tim Murphy
Investor, Advisor, Director
Updates
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Another great event you won't want to miss: Industry Week, Jul 29 - Aug 2, hosted by our partner, Phenom 💥 Discover how top employers are tackling today’s biggest talent acquisition, growth, and retention challenges during this exclusive 5-day, SHRM-accredited virtual experience. July 29: Retail July 30: Hotels & Restaurants July 31: Healthcare August 1: Manufacturing & Transportation August 2: Financial Services With a daily focus on snackable sessions for different industries, you’ll discover real-world examples from some of the world’s largest brands. Register for the full event or specific industry days here: 👉 https://insde.co/nzgh #recruiting #HR #recruitmentmarketing
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We're excited to partner with Phenom on their Industry Week event, Jul 29 - Aug 2 💥 Discover how industry giants are tackling today’s biggest talent acquisition, growth, and retention challenges during this exclusive 5-day, SHRM-accredited virtual experience. July 29: Retail July 30: Hotels & Restaurants July 31: Healthcare August 1: Manufacturing & Transportation August 2: Financial Services With a daily focus on snackable sessions for different industries, you’ll discover real-world examples from some of the world’s largest brands. Register for the full event or specific industry days here: 👉 https://insde.co/nzgh #recruiting #HR #recruitmentmarketing
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This week, join us virtually at #TA_Week for 3 events in 1 content-packed week: Social Recruiting Strategies Conference (SRSC), Employer Branding Strategies Conference (EBrandCon) and Talent Sourcing Strategies Summit. Rally Founder Lori Sylvia will be speaking on Wednesday, July 25 on: "AI-Powered Employer Brands: Crafting the Ultimate Talent Magnet" Don't miss all the expert speakers and great sessions on DEI, candidate experience, employer branding, AI, talent sourcing strategies, and more! Use coupon code: Rally20 to get 20% off the cost of registration. Hope to see you this week! Register 👉 https://insde.co/p2d9 #recruitmentmarketing #employerbranding #SRSC
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Do you relate to this? You're presenting your strategy to leadership. You've spent tons of time pulling data from various recruiting systems and creating lots of charts and graphs. But suddenly you realize you've overlooked the most important thing: what you're going to say! If you're struggling to know what to put in your talent acquisition dashboard or unsure how to present the data to tell a compelling story about your team's effectiveness, then don't miss our next Live Webinar and Q&A on July 25th. 📌 Featuring: Skyla Lambeth, Collective Health Kristen Boyle, HireRoad Lori Sylvia, Rally Hope you can join us! Save your seat for July 25th or register to get the recording and slides > https://insde.co/g419 #recruiting #employerbranding #recruitmentmarketing
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Could you be using the wrong language in your social recruiting content? New on the Rally Blog, discover the 11 words you should avoid in your organic social media posts if you want to capture more candidate attention (and who doesn't?). Here are some key takeaways: 🚫 Words like "Apply" and "Hiring" on LinkedIn lead to below-average impressions. 📈 Posts with "Grow" and "Benefit" see significantly higher engagement. 💼 Facebook posts emphasizing "Career Growth" perform better than those promoting open jobs. 📸 On Instagram, "Employee" and "Work" drive the highest impressions. By avoiding certain terms and leveraging more engaging language, you'll not only attract but also connect with top talent more effectively. Read more about these insights and tailor your content for success > https://insde.co/iffe #recruitmentmarketing #employerbranding
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Join us on Thursday, July 25th to learn how to demonstrate the effectiveness of your recruiting strategy using the power of people analytics and compelling storytelling techniques. Our expert panel will guide you through the essentials of setting up your analytics, identifying key metrics to track and crafting compelling data stories to show your impact to leadership. Featuring: ✨ Skyla Lambeth, Collective Health ✨ Kristen Boyle, HireRoad ✨ Lori Sylvia, Rally Learn to tackle common challenges like aligning metrics with corporate goals and translating complex questions into actionable dashboards that matter to your internal partners. This webinar is perfect for #talentacquisition and #recruitmentmarketing leaders and teams looking to define their #peopleanalytics strategy and communicate the success of their strategies. Register to attend live or get the recording and slides 👉 https://insde.co/x3he
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Which is better: a left brain or right brain approach to social recruiting? You might be surprised by the answer. New on the Rally Blog, Lori Sylvia shares how the most effective social media strategies are based on data AI, and how you can harness these tactics to improve your talent attraction efforts right now. Includes key insights from our recent Social Recruiting Rally, with new data about the content topics and keywords that get the most impressions, clicks and engagement on LinkedIn, Facebook, Instagram and other platforms. Learn more 👉 https://insde.co/uoca #recruitmentmarketing #employerbranding #talentacquisition #recruiting
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New drop! Today we released our 2024 Social Recruiting Strategy Benchmarks Report! It reveals surprising trends in how candidates are (and aren't) engaging with content on major social media platforms. The report analyzes 18,000 posts published by users of our Rally Inside Recruitment Marketing & Analytics tool. It's the most comprehensive analysis we've published to date, uncovering significant changes in what types of content candidates want (and don't want) to see in their social feeds. Go inside the report to learn: 📊 Fresh data on impressions, reach, clicks and engagement 📊 Hot topics that drive candidates to view your careers 📊 Top-performing and underperforming recruiting keywords 📊 Audience reactions to diversity and DEI posts And so much more! Grab your copy of the benchmarks today 👉 https://insde.co/8ore #socialrecruiting #recruitmentmarketing #employerbranding #talentacquisition
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Time for another #scarystat. Using the word "hiring" results in 62% fewer impressions in your organic LinkedIn posts. That's one of 60 keywords we analyzed in our new 2024 Social Recruiting Strategy Benchmark Report. The data comes from 12,000 LinkedIn posts published by the practitioners who use our Rally Inside tool to attract, engage and recruit talent. The key takeaway is this: 👉 If you're using your organic LinkedIn platform like a job board, you're doing it wrong. The LinkedIn audience isn't interested in seeing new jobs in their feed -- they want to hear about your company's people and the exiting and innovative work you're doing. 🤔 So what language is better on LinkedIn at driving impressions, clicks and engagement in your company's culture and careers? Our CEO Lori Sylvia will be sharing the key trends and insights from the report this Thursday, June 27. Sign up to join us and get early access to the report > https://insde.co/a8fg #recruitmentmarketing #socialrecruiting #employerbranding #talentacquisition