"Mystic Gum Sees Early DTC Success" | Braxton Manley is a 3-time entrepreneur. Mystic (a health-focused chewing gum) is his latest brand. He shares w/ Eric Bandholz the origins and plans for Mystic and his overall goal of a family #DTC holding company. https://pec-ly.com/?6sJy #ecommerce
Practical Ecommerce
Book and Periodical Publishing
Traverse City, MI 4,061 followers
Independent analysis and strategy for online merchants — Amazon, SEO, analytics, marketing, design, payments, much more.
About us
Practical Ecommerce launched in July 2005. Our mission is to provide independent analysis and strategy to help businesses succeed online. Our authors are ecommerce practitioners, consultants, and journalists. We address key topics impacting ecommerce merchants, including AI, SEO, social media, email marketing, multichannel selling, conversion, platforms, design and development, and much more. Sign up for newsletter: https://www.practicalecommerce.com/newsletter-signup
- Website
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https://www.practicalecommerce.com
External link for Practical Ecommerce
- Industry
- Book and Periodical Publishing
- Company size
- 2-10 employees
- Headquarters
- Traverse City, MI
- Type
- Privately Held
- Founded
- 2005
- Specialties
- ecommerce, online retail, ecommerce platforms, email marketing, and social commerce
Locations
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Primary
125 S. Park Street
Suite 430
Traverse City, MI 49684, US
Employees at Practical Ecommerce
Updates
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"Amazon’s Direct-from-China Plan Criticized" | Per Bloomberg, Amazon intends to counter Temu and Shein with a new storefront for inexpensive goods from China. We asked #ecommerce pros to evaluate. https://pec-ly.com/?6sK Phil Masiello, Rick Wilson, James Thomson, Stephanie Fox, Mark Daoust
Amazon's Direct-from-China Plan Criticized
https://www.practicalecommerce.com
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"New Ecommerce Tools: July 25, 2024" | New products/services for merchants this week include AI-powered customer service agents, post-purchase platforms, logistics, business research resources, payments, and financing for #ecommerce companies. https://lnkd.in/gsqMpfkx
New Ecommerce Tools: July 25, 2024
https://www.practicalecommerce.com
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"Charts: How CIOs View AI" | EY surveyed 500 U.S. chief information officers as to their use and plans for AI. Most view it as a primary driver of growth and innovation. Analyst Adel Boukarroum looks at the data in this week's charts. https://pec-ly.com/?6sJA #ecommerce
Charts: How CIOs View AI
https://www.practicalecommerce.com
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"Most Retail Brands Ignore X, per Study" | CHANEL, Macy's, and H&M are example brands that have left or devalued X. Yet the platform remains popular with high engagement. Is it a marketing opportunity? Via Armando Roggio. https://pec-ly.com/?6sIV #ecommerce
Most Retail Brands Ignore X, per Study
https://www.practicalecommerce.com
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"15 Custom GPTs for Productivity" | Get more done with custom GPTs for research, composition, coding, Excel-building, PDF processing, and more. https://pec-ly.com/?6sHh #ecommerce #openai
15 Custom GPTs for Productivity
https://www.practicalecommerce.com
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"Brilliance CEO on Acquiring a Food Manufacturer" | Brilliance Business Solutions is a prominent B2B ecommerce development firm. Why would its CEO, Lori McDonald, acquire a food manufacturer in the next state? We asked her that question and more in a recent conversation. https://lnkd.in/gZPWbeSE #ecommerce
Brilliance CEO on Acquiring a Food Manufacturer
https://www.practicalecommerce.com
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"How to Audit Content for Better SEO" | Aligning content with searchers' queries is critical for improved organic traffic. This terrific piece from Ann Smarty is a step-by-step guide — very helpful. https://lnkd.in/gmg2jrSb #ecommerce #seo
How to Audit Content for Better SEO
https://www.practicalecommerce.com
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"Prime Day 2024: What We Don’t Know" | This year's event set overall sales records. That much we know. Less clear are the profits to Amazon and the benefits to third-party merchants, among other details. https://lnkd.in/ga5bdkYd #ecommerce #primeday
Prime Day 2024: What We Don't Know
https://www.practicalecommerce.com
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"DTC Toy Company Looks to Better Days" | Molson Hart's business, VIAHART, has experienced slower sales in the last two years. He shares his outlook, attitude, and tactics for recovery w/ Eric Bandholz in this week's episode. https://lnkd.in/gbrn7Tj6 #ecommerce
DTC Toy Company Looks to Better Days
https://www.practicalecommerce.com