Personal Injury Mastermind

We know that the name of the game in PI is setting yourself apart. But few do it like Amanda Demanda . Amanda Demanda, Amanda Demanda Law, is a true master of unique branding. By leaning into what her target audience looks for, she is able to attract the clients she wants to serve and get them the recoveries they deserve. Hear from Amanda Demanda, Demanda Law, and Chris Dreyer on tomorrow’s Gold Medal Moments, and in person at PIMCon from Sept. 15-17th at the Phoenician in Scottsdale, Arizona!

Here’s our third takeaway from our new episode with Greg Sobo, Sobo & Sobo, LLP and Chris Dreyer ! Play offense. Learn more on the brand new episode out now!

Here’s our second takeaway from our new episode with Greg Sobo, Sobo & Sobo, LLP and Chris Dreyer ! Differentiated marketing approach. Learn more on the brand new episode out now!

Here’s our first takeaway from our new episode with Greg Sobo, Sobo & Sobo, LLP and Chris Dreyer ! Bring it in house! Learn more on the brand new episode out now!

It’s not always those who yell from the rooftops who get the cases. Greg Sobo has mastered the art of quiet marketing. Learn how you can let your personal branding, reputation, and work speak for itself on a brand new episode of PIM out now. Join Greg Sobo, Sobo & Sobo, LLP and Chris Dreyer on a new episode of PIM! Listen at the link in comments.

Bring it all under the same roof. Greg Sobo tells us why in house marketing has been a crucial key to the success of his law firm. Join Chris Dreyer and Greg Sobo, Sobo & Sobo, LLP on a brand new episode of PIM out tomorrow!

Whether you're a solo practitioner or managing a growing firm, Greg's insights are about to become your new secret weapon. Learn how quiet marketing can speak loudly, how to future-proof your firm, and how an in house marketing team can be the key to your law firm’s branding. Join Greg Sobo, Sobo & Sobo, LLP and Chris Dreyer on a brand new episode of PIM out this Thursday!

If you want to market well, your strategy has to go beyond the billboard. Too often lawyers think it’s enough to put up a high settlement and expect to attract clients with it. Gina Zapanta tells us otherwise on a brand new episode of Gold Medal Moments. Hear from Gina Zapanta and Michael Alder, ZA Lawyers Chris Dreyer on Gold Medal Moments, and in person at PIMCon from Sept. 15-17th at the Phoenician in Scottsdale, Arizona!

Enter an Alder-nate Reality at PIMCon! 🏅 We’re thrilled to announce that Michael Alder, owner and Senior Trial Attorney at AlderLaw will be taking the stage at PIMCon! With a stellar reputation as one of California's top trial attorneys, Mike has dedicated his career to fighting for justice in personal injury, business torts, and employment litigation. His hands-on approach, combined with his relentless pursuit of significant settlements and verdicts, makes him a force in the courtroom. Beyond his courtroom success, Michael is a leader in the legal community, having served as a past president of CAALA. He’s also a renowned speaker and author on trial strategy, generously sharing his expertise with fellow trial attorneys through resources like a 9,000-deposition database and an expert witness directory—free of charge. At PIMCon, Michael will be joining forces with his wife, Gina Zapanta, in their session, "The Art of Influence: Effective Legal Social Media Strategies," where they’ll dive into the secrets of building a strong online presence that drives client engagement and strengthens your practice. This is your chance to learn from a legal GOAT! 🐐 🎟️ Want to catch Michael in action? Use code PIMMIKE at checkout to get $200 off your PIMCon ticket at pimcon.org!

Michael is a strong advocate for litigation, and rightfully so. His methods and teachings have successfully transitioned many firms into the litigating space, all of which have found success in ways they could not before. This week on Gold Medal Moments, Michael Alder and Gina Zapanta tell you all about differentiating yourself from the status quo. Hear from Gina Zapanta and Michael Alder, ZA Lawyers Chris Dreyer on Gold Medal Moments, and in person at PIMCon from Sept. 15-17th at the Phoenician in Scottsdale, Arizona!