Welcome to MPower-ia, where we harness the power of incentives to drive your business success. We are an incentives automation consulting and BPO company, dedicated to enabling technology, media, and telecom vendors to maximize their channels incentives, captivate customers, and boost their competitive advantage. Our commitment to our clients is underpinned by our cross-functional team of channel strategists, subject matter experts, and data scientists using proven frameworks, tactics, and industry expertise, to maximize partner engagement, loyalty, and channel program performance. Our team is responsible for crafting and shaping channel incentives strategies for some of the top brands in hardware, software, semiconductors, media, and telecom. We believe in the potential of data and its ability to unlock unprecedented business opportunities for our clients. At MPower-ia we have a strong inside view that is reflected in our analysis and CIM solution delivery, leveraging valuable client incentives data to formulate exclusive engagement and incentives strategies, custom-fitted for every client. Our primary goal is to ensure we translate your vision objectives into tangible value. We empower you to seize competitive advantage, make informed decisions, and ultimately, magnify your business success. At MPower-ia, we are not just a company. We are your strategic partners in empowering your business to reach its fullest potential. If you're looking to build a successful channel incentive program and select the right vendor to help you achieve your goals, ask us how, and we will guide you along the way!
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Gamified UX in B2B is visually actionable, interactive and interesting – empowering participants to see their progress within a program in real time
Channel Strategy | Loyalty | Incentives Automation | Ecosystem Management | SaaS | PaaS | B2B Performance Improvement | Global Payments |
GAMIFICATION: noun gam·i·fi·ca·tion \ˌgā-mə-fə-ˈkā-shən\ As far as industry buzzwords go, gamification is the most misconstrued buzzword ever!!
The most pressing issue in the channel today is a glaring misalignment between the partners’ sales processes and the sophisticated needs of the digitally connected buyer.
The legal landscape governing MDF and Co-Op programs is underpinned by two primary regulatory frameworks: the Robinson-Patman Act and the Sarbanes-Oxley Act (SOX). Learn all about it on our blog post!
Back in 2023, vendors spent a whopping ~$75 billion USD on incentives. But what makes a channel incentive program successful? Discover the key factors behind successful channel incentive programs in our latest post. #ChannelIncentives #SuccessFactors #IncentivesAutomation
Rebates constitute a core part of an enterprise’s financial tract. Utilizing an indirect channel rebate management solution like those from e2open, Model N, Vistex, or 360insights is imperative, yet integration complexities with existing systems and the associated learning curves add layers of difficulty that many enterprises struggle to surmount. #incentivesautomation
Marketing Certification for indirect B2B channel partners — an overlooked champion in the battle for market dominance and partner enablement.
Many incentive program managers are skeptical that a non-cash reward can drive the added performance than a cash equivalent reward can. BUT new research demonstrates the opposite. Read all about it here!
Pass-through distribution MDF compliance pressures include, the Robinson-Patman act (which assures all partners have equal/proportionate access to funds), and anti-corruption acts based on each country specific laws—usually associated with government officials as beneficiaries. #MDF
Pass-through distribution MDF is a unique practice in the B2B channel, in industries where suppliers provide funding to their distributors for marketing and promotional activities with their partners. #MDF #incentivesautomation
Pass-through distribution MDF is a unique practice in the B2B channel, in industries where suppliers provide funding to their distributors for marketing and promotional activities with their partners. #MDF #incentivesautomation
If you are looking to RFP the right vendor for your channel rewards program, this blog includes a Rewards RFP template at the end!