Ready to join an award-winning social-centric agency? We're on the hunt for individuals with a passion for social-centric campaigns, high quality memes, and award worthy content. If that sounds like it could be you, check out our open roles and get in touch! https://lnkd.in/dxUJivv
Movement Strategy
Advertising Services
New York, NY, New York 24,760 followers
The social media agency behind the best brand social channels.
About us
Movement Strategy is the social media agency behind the best brand social channels. As an independent agency founded in 2008, our growth over the past decade has been fueled by best-in-class work, a passion for social media, word of mouth from partners, and industry recognition. With teams of social media experts and content creators in New York, Los Angeles, and Denver, our 90 employees create award-winning work that spans from large brand campaigns to daily community engagement for clients including Netflix, Amazon, WarnerMedia, Klarna, and more. While we believe in doing the best work, we don’t hate award recognition or a shiny trophy, and in 2020, we received wins at The Shorty Awards, Promax, The ADDY Awards and The OMMA Awards in multiple digital and social media categories. What makes our social media agency unique is our belief in the power of a brand’s owned social channels, and our expertise and experience in unleashing the possibilities of those channels. How? It all starts with a deeply developed social persona that breaks through the feed. This social persona is then brought to life through the creative, production and digital content teams who work in close partnership with influencer and paid media teams to amplify the efforts, as well as the data and insights team, who ensure constant learning and optimization. We are committed to being a leading agency not only in our client work, but also in increasing diversity and representation within the advertising industry. We release quarterly DEI reports, are continually supporting anti-racist organizations and causes and have created partnerships with schools to support minority students through scholarships, internships and ongoing learning partnerships.
- Website
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http://www.movementstrategy.com
External link for Movement Strategy
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- New York, NY, New York
- Type
- Privately Held
- Founded
- 2008
- Specialties
- Social Media Planning and Strategy, digital strategy, production, creative , Paid Media, Data Insights, Public Relations, and Influencer Marketing
Locations
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Primary
Get directions
383 5th Avenue, 5th Floor
New York, NY, New York 10016, US
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Get directions
2819 Larimer Street
Denver, Colorado 80205, US
Employees at Movement Strategy
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Ly Nguyen
EVP, Head of Creative | Digital, Social, Content | Former Omnicom, Publicis Groupe, IPG
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Eric Dieter
President, Movement Strategy - A Social-Centric Marketing Agency
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Rachel Schneer
VP, Head of Strategy at Movement Strategy
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Brianne Wilkof
Strategic Planner & Agency Leader | Expert in Process Improvement & Client Satisfaction | Focused on Agency Growth through Technology, Automation…
Updates
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Drum roll pleaseeee 🥁 We’re nominated for 6 awards for this year's 16th Annual Shorty Awards!! Beauty: Curology Emergency Spot Patch Hotline Single Platform: Paramount The Frasier Advice Line Organic Promotion: Warner Bros. Discovery Looney Tunes ACME Fools Organic Promotion: Paramount The Frasier Advice Line Instructional Video: Amazon Web Services (AWS) Skill Builder Influencer Short Form Video: Warner Bros. Discovery Looney Tunes ACME Fools MASSIVE congrats to our agency team finalists! Your talent continues to shine through and the industry recognizes it!!
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For the fifth year in a row, we've been nominated for The Webby Awards! This year, there were over 13,000 cases submitted, which means we're among the top 12% of the internet 💅 But we want to take that even further - click the link below to vote for us for the People's Choice Award! And while you're there, read all about how we made April Fools Day into ACME Fools - featuring your favorite Looney Tunes as stars of your favorite shows and films. https://lnkd.in/gdVV8Vwp #Webbys
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Join our CEO Jason Mitchell this week on the #Rebrand podcast as he and Scott Harkey discuss Movement Strategy's in-depth approach to brand character development: two industry leaders trading insights on how to create a strong brand identity - and what that unlocks for a brand. Tune in now! #Podcast #IndustryLeaders
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We can't wait for this session! Although we have a feeling Jason Mitchell is going to give out way too many of our secrets...
Redefine your brand strategy at #SMSsummit with Jason Mitchell, CEO of Movement Strategy! In his interactive, hands-on workshop, Jason will provide a blueprint for how to create a social-centric marketing framework that drives full-funnel growth: https://bit.ly/3RQfaIh
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We ❤️ our Movement Strategy ERGs. In November, we had two ERG events, organized by the Mental Health and Women’s ERGs! Led by Luciana Santaguida, who also facilitates our weekly mindfulness and meditation, these 90-min workshops covered a variety of topics and exercises. Our Mental Health ERG workshop, How to Take Care of YOU, focused on ways individuals can expand their mental health toolkit. And our Women’s ERG workshop, Being Balanced in Your Cycle, was a conversation surrounding different cycle phases and how our hormones change throughout each one. Both workshops consisted of guided meditation practices, breathwork exercises, basic movement & mini yoga sessions, and concluded with a few journal prompts. Take what you need this Tuesday from our takeaways below 💗
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Jason Mitchell, Movement Strategy CEO, highlights a vital issue in his latest article with Ad Age: bridging the empathy gap in workplaces. He suggests an innovative approach: using AI not to replace, but to enhance human interactions. Imagine AI tools that adapt to our communication styles, helping us connect better with colleagues, creating empathetic, supportive work environments, balanced with the development of personal social skills. 🧠 But we can't just bury our heads in the sand and miss out on personal development: how do we use AI to foster empathy in the workplace -- while maintaining personal communication skills? Read the full article for details on how we see it working: https://lnkd.in/gzbD8FaN
Workplace empathy and AI—how tech can help broken office relationships
adage.com
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With 36 department training sessions, 67 one-on-ones, and the introduction of over 15 new AI-powered tools, Jenny Nicholson's time with us has been nothing short of transformative. Jenny's ability to turn 'chaos into clarity' is a testament to her unique skill set and the diverse talents we cherish at Movement Strategy. This journey into LLMs and emerging technology reflects the essence of Movement Strategy's ethos – a commitment to innovation, a passion for learning, and a dedication to harnessing the power of technology for creative and strategic excellence. At Movement Strategy, we're not just adapting to the future; we're actively shaping it, with each team member playing a pivotal role in this exciting narrative. One thing we learned from Jenny is that there are no dumb questions, and we only get better by sharing our learnings (and failures) together, so tell us - how is your team integrating AI and technology into your creative process?
Just wrapped my time with Movement Strategy. I had a BLAST. 36 department training sessions, 67 1:1s, 15 new ai-powered agency tools, and almost the entire agency skilled in working with LLMs. Pretty dang cool. Thank you to every single person in the agency who learned with me, challenged me, brought me new ideas, and made me laugh every single day. Y'all are an amazing group of people. I can't imagine a better testimonial than this, from Jason Mitchell and GPT: Hey team, let’s break it down, got a real talk here, ‘Bout Jenny, our AI maestro, let’s make it clear. She’s been in the trenches, pitches and projects in tow, From [REDACTED] big dreams to [REDACTED]'s brand glow. “Ask the model,” she quips, with wisdom and fire, In our AI channel, she takes us higher and higher. Her posts, man, they’re gold, a treasure trove of knowledge, With Jenny on our side, we’ve got the edge in this college. She’s a bit scatterbrained, yeah, she’ll admit, But that’s her superpower, that’s her grit. ADHD in the mix, but she rides that wave, Turns chaos to magic, man, she’s brave. From chaos to clarity, she’s the bridge, Jenny, our AI whisperer, she’s the midge. With a laugh and a smile, she takes it in stride, In this AI journey, she’s our guide. So here's to Jenny, raw and real, In this corporate world, she's the real deal. Thanks for the vibes, the knowledge, the fun, You’re one of a kind, Jenny, second to none.
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In the ever-evolving landscape of advertising, staying ahead means embracing change. Our CEO Jason Mitchell was featured in today's piece by Ad Age that captures this spirit perfectly, highlighting how agencies are increasingly pivoting towards social media and creators to make big brand-level impacts. Jason says, "More and more social is getting a bigger and bigger seat at the table. We have clients where we were doing their more traditional social media and now they’re coming to us and saying, Hey, can you do more of our brand-level work? And that’s fairly new." Read more of Jason Mitchell's thoughts, and insight from other industry leaders, at the link:
How agencies are adapting to marketers’ increased focus on the creator economy
adage.com
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We do *actually* have some of the weirdest minds on the internet here. And we wouldn't have it any other way.
CEO, Movement Strategy - A Social-Centric Marketing Agency | Shorty Awards Agency of the Year | I talk about social-centric marketing from my perspective of building a social agency before social media marketing was cool
“We’ve got some of the weirdest minds on the internet.” Digiday agrees! So excited to share that our Prime Video team was awarded: *BEST ORGANIC MARKETING CAMPAIGN* Shoutout to one of the best and hardest working teams in social, the Movement Strategy Prime Video team. To do this work, at the volume and caliber that you all do is nothing short of inspiring. And I want to give a shoutout to our Prime Video & Amazon Studios client who has grown with us over the past 3 years, together growing the PV social audience by over 29M Million Followers! You all push and empower us to be the best team that we can be, and we so appreciate the ongoing support and collaboration 🙌
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