Maze

The DISCO CONF 2024 content agenda is now live! ⚡️ Get ready for a day of inspiration and energization as we explore topics spanning the evolution, influence, and culture of research. From fundamentals like research methods and democratization, to new takes on AI—the agenda is brimming with content to get you wondering 🔭 Head over to Disco Conf HQ to: ❇️ Read about each session ❇️ Meet the speakers ❇️ Secure your free spot https://buff.ly/3XlU7Qy Calendar looking busy? No worries—register today to get all the sessions delivered to your inbox. 🍿 #DiscoConf2024

With Disco Conf 2024 just two weeks away, the countdown is well and truly ON. To share the hype and connect with likeminded Disco attendees, download your ❇️ Disco Conf VIP pass ❇️ right here and join in the conversation. It’s simple: 📲 Save the photo 🌟 Add your name 😎 Share on a social platform of your choice! Let us know what session you’re most excited for, if you’ve been to Disco Conf before, or what you’re hoping to take away. Don’t forget to use the hashtag #DiscoConf2024 and tag us 👋 Ready? Register for FREE here: https://bit.ly/4ekzCL6

💡 Empathy mapping is a visual tool that helps UX designers capture user needs, behaviors, and emotions—and turn that data into user-centered design. By bridging the gap between users and design, this technique helps product teams understand their users on a deeper level. The result? Designs that truly resonate, solve real problems, and delight users ✨ Discover everything you need to know about empathy mapping—including when to use it, 7 steps to create your own empathy maps, and a free downloadable template to get you started. Incorporate empathy mapping into your research and design strategy now ⤵️ https://buff.ly/3TFFYwf

🎙️ Happy International Podcast Day to all podcast enthusiasts 🎙️ Today, we want to give a huge shoutout to the incredible community behind The Optimal Path—from our listeners and inspiring guests to our amazing host, Ash Oliver 🌟 Thank you for joining us as we explore how leading organizations like Zendesk, Figma, and Intuit leverage user research to drive better decisions and build the right products. Curious about how industry leaders harness user insights for success? Check out our latest episodes and discover how to take your research practice to the next level 🚀 https://buff.ly/3Ttg92z #TheOptimalPath #UserResearch #ProductDecisionMaking

Join the product discovery and research revolution at ❇️ DISCO CONF 2024 ❇️ Get a free masterclass from top experts at the likes of LinkedIn and Dropbox as we breakdown key trends and breakthrough on hot topics. Stand out, stay ahead, and journey with us into the future of innovation on October 17 🔭 Grab your free ticket here 👉 https://bit.ly/4ekzCL6 #DiscoConf2024

Seeing an increase in negative metrics like bounce or abandonment rates? ☹️ Bad user experience (UX) may be to blame. When users get frustrated trying to navigate your product, they’re less likely to return, make purchases, or engage. Tracking key metrics—like conversion rates, bounce rates, and user behavior—is essential to understand where your product is falling short. But what specific signs of bad UX should you look out for? Read our 10 red flags of poor UX, from confusing navigation to slow load times and unintuitive interfaces. Plus, practical examples to learn from and solutions to turn things around. Learn more about how to craft exceptional UX ⤵️ 🌟 https://buff.ly/4ebg8bJ

A chance to talk about building Maze AI? Yes please 🤓 Tune into Freeplay's latest episode of the Deployed podcast to hear from Maze founders Jonathan Widawski and Thomas M. on the hows, whys, and whens of building with AI.

We're back with a new episode of 🔥 The Optimal Path Podcast 🔥 In this episode, Devin Harold, former Head of Design Research at Capital One, dives into how to turn user research into a powerful driver of business success. ⚡ Explore the evolving role of researchers as translators of customer needs and strategic consultants for the business 📈 Learn strategies to track and showcase research impact on business outcomes 🗣️ Discover practical frameworks to effectively communicate the value of research to stakeholders Tune in to elevate your research into a strategic asset for your org: https://buff.ly/3zk0n3i #TheOptimalPath #UserResearch #UXResearchImpact

Conducting effective user interviews means speaking with the right participants—but that’s easier said than done. We’re here to simplify the process 🔆 Discover how to find and recruit the best participants for your user interviews in four steps, from screening users to choosing the right recruitment channels. Plus info on: 🔹 Best practices to guide your quest for conversation 🔹 Pros and cons of remote vs. in-person recruitment 🔹 Key differences in finding participants for general UX research, compared to targeted interview recruitment Read the full guide and start finding your ideal participants today 👇 📒 🔗 https://buff.ly/4e8JLdI

Whether you’re just beginning your journey with Maze or aiming to scale research, we’ve got something for you 💙 Visit our new Maze Research Success Hub where you’ll find everything you need to introduce Maze to your organization, drive team adoption, and achieve research success with our platform. 📚 Step-by-step guides, one-pagers, and templates to help you build a solid business case for Maze and communicate its value to stakeholders ✍️ Onboarding best practices and ready-to-use assets for smooth implementation across your team or organization 🧰 Expert insights, tools, and frameworks to measure research success, scale the impact of research, and elevate your organization's research maturity Take the next step in your research success journey with Maze today: https://buff.ly/3XmCuA4