From day one, Ithaca’s mission has been to make eating well easy, with minimal ingredients and maximum taste. We were the first to batch and blend our hummus cold, to preserve it’s delicious, true-to-nature flavor—and we still do it today. We don't follow the crowd; we lead it. It's been one small step for veggies, but one giant dip for hummus history.
4,850 units sold in 4 days.
We shipped in 5,000 units to Costco Wholesale in East Hanover, NJ on Thursday morning.
Tonight, this is all that’s left.
Nothing beats a Costco Wholesale roadshow for massive trial and awareness when you have a product that tastes as amazing as Ithaca Hummus.
Congrats to the whole team from ops to finance, sales, marketing and everything in between.
We did it guys!!
In 3 days, be the first taste testers of Ithaca Black Bean Hummus at IDDBA 2024.
With a warm touch of heat balanced with a rich & zesty base, Black Bean leaves nothing to be desired (except another bite).
Drop by Booth #1729 for first tastes. See you soon✌️
#IDDBA2024#CPG#tradeshow#booth#newproducts
Banger alert!
Do people still say that? Probably not, if I am.
The new jalapeño lime flavor from Ithaca Hummus is exactly what I want, as someone that usually adds hot sauce to hummus.
This Non-GMO Project verified deliciousness has the perfect amount of heat and tang, no hot sauce needed!
I discovered Ithaca through Jason Smith 's posts here. I got to chat with Jason at Expo West in Anaheim, and found out we live 25mins from one another 😆
About You
You are a data driven retail expert, proven in field team management with the know how to leverage broker and key retailer district/regional management to drive impact with large and small retailers across your region. You are the type of person someone would look forward to spending 6 hours in and out of a car visiting stores with; exciting, fun, high energy, easy to talk to, proud of your work, and passionate about what you do. You are a problem solver, and not just your problems, other peoples’ problems. You know how to exert influence without authority. You take the time to listen, understand, and think to create win-win strategies for everyone involved. You are a master of in-store execution and a fierce competitor. Room on the shelf for extra facings? You take it. Refrigerated display space up for grabs? Not for long. Competitors items double faced? We won’t tell if you won’t.
About The Role
In this role you will be maniacally focused on driving regional, retailer specific sales growth, ensuring planogram compliance, product in stock, on shelf, rotated, priced accurately, and always displayed as prominently as possible in all stores. This is not a job you will be capable of handling on your own. Your working knowledge of, relationships with, and ability to manage our broker and retailer networks will be vital to your success. You will be the master of your domain in the sense that you will have full authority to create and implement strategies to achieve the desired result in your region. Executing SPIFF programs, ridealongs, weekly/monthly/quarterly business reviews, contests, TONs of travel, and as much face time with our broker teams as you can get will all be a part of the role. Your ability to thrive personally, professionally, and financially will be directly commensurate to the impact you have creating value for our brand in your region.