📹 Dive into Sanlam's journey to success! Using Google's Enhanced Conversions and Performance Max solutions, South Africa's leading financial service provider observed a tremendous 191% increase in Total Lead Form Conversions, and a 343% rise in PMax Campaign Conversions. Pretty impressive numbers! Watch our video to find out how we did this. #pmax #enhancedconversions #casestudy
Incubeta
Advertising Services
London, Central London 67,060 followers
We Are A Team Of Over 800 Creators, Thinkers, Makers & Doers, Ready To Help Brands Upgrade Their Growth.
About us
Incubeta is a team of over 800 creators, thinkers, makers and doers working across 20 offices globally to unlock business growth for clients including Google, Hyundai, Netflix, HBO and L'Oréal. Incubeta combines capabilities across the full spectrum of digital disciplines to deliver standout outcomes at every brand touchpoint, from awareness to fulfilment. Incubeta’s ‘Upgrade your Growth’ narrative emphasizes how the business will grow alongside its clients focusing on expanding our services and products across the entire customer journey, giving clients back control over their data, customers, and actions. The Incubeta group has grown 20 fold over the past 7 years, offering fantastic growth opportunities for staff and helping its rising number of clients grow in a complex digital environment. The unification of its specialisms will ensure Incubeta remains at the forefront of innovation to help businesses unlock the power of digital and amplify growth.
- Website
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https://bit.ly/3SWyWmx
External link for Incubeta
- Industry
- Advertising Services
- Company size
- 501-1,000 employees
- Headquarters
- London, Central London
- Type
- Privately Held
- Founded
- 2001
- Specialties
- Paid Search, Display Advertising, Social Advertising, Analytics, DoubleClick Technology Partner, Digital Marketing , Performance Marketing, Creative, Google Partner, Marketplace, GA Platforms, Digital Transformation, and Digital Media
Locations
Employees at Incubeta
Updates
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🎨 Our creative team has been at it again! We're excited to unveil a glimpse of the extraordinary work our team has been crafting. From groundbreaking designs to captivating campaigns, our team channels creativity and passion into every piece they create. Keep an eye out for more breathtaking projects, stunning designs, and a behind-the-scenes look at the artistry that fuels our brand. #CreativeShowcase #TeamCreativity #InnovativeDesign #InspirationUnleashed
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❓ Curious about Enhanced Conversions? In this video, we explore Enhanced Conversions - a feature of Google Ads and Search Ads 360 that improves the accuracy of your conversion measurement. Watch the video to learn how this feature is a game-changer for getting a clearer picture of what’s driving your sales and which ads are delivering the best results. Check out our Sanlam case study to discover how we used Enhanced Conversions to drive significant improvements in conversion tracking accuracy and advance campaign performance 👉 https://bit.ly/3AJ8aIb 🎥 Featured in this video: Stephanie Abouatallah, Kirill Yachmenev (Barley), Melinda Mwamanda, Joseph P. and Dylan Wanigasekera. #EnhancedConversions #Digital #Sanlam #Marketing
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🌟 Last week, Google launched its new generative AI search product, AI Overviews, in six new markets, but what does this actually mean for marketers? Performance Marketing World interviewed three leaders, including our very own Andrew Turner, on the impact this new tool may have, and the opportunities it presents; Andrew suggested that "Its rollout will undoubtedly see a significant increase in zero click searches which poses a threat from not pivoting your content strategy." Read the rest of Andrew's thoughts in the full article here 👉 https://bit.ly/3T1u1AN #AI #Digital #Google
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📷 A Day In the Life with Martina Confalonieri, our Marketing Specialist for Southern Europe at Incubeta! From scheduling social posts to sending out newsletters and being apart of marketing meetings, she gives us a behind-the-scenes look at how she drives our marketing success in Southern Europe! 🌟 #MarketingLife #IncubetaTeam #DigitalMarketing
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🚨 Google's Cookie Deprecation Plan is Canceled – Now What? 🚨 Find out 👉 https://bit.ly/3Maz2TN With Google hitting pause on third-party cookie deprecation, there's a lot of uncertainty in the air. But here’s the bottom line: the push toward a privacy-centric marketing landscape remains unchanged. In our latest article, we explore what this means for brands and how to stay ahead in a cookie-evolving world. From Consent Mode to first-party data strategies, find out the actions you need to take to stay on top. Read the full article 👉 https://bit.ly/3Maz2TN #PrivacyFirst #DigitalMarketing #FirstPartyData #Incubeta
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🎉 Congratulations to Yumna Benjamin, Uthmaan Baboo, and Hannah Jacobs from Incubeta South Africa's Digital Academy for being selected as Front Row delegates 2024 by the IAB South Africa Education Council! This achievement is a testament to their dedication, passion, and undeniable talent. We're incredibly proud to witness their growth as they apply the skills and knowledge gained through their journey in the Digital Academy. Congratulations to you all—your hard work speaks for itself. We can't wait to see the impact you'll make and the wealth of knowledge you'll bring back to the team. #digital #talent #digitalacademy
2024 brings a new wave of talent in our Front Row initiative ready to lead and innovate. The Front Row initiative is driven by the IAB SA Education Council. Congratulations to these shining delegates: 1. Uthmaan Baboo 2. Yumna Benjamin 3. Anganathi Beyile 4. Hannah Jacobs 5. @Molly Johnson 6. neo mashatola 7. Khanya Masuku 8. Kamohelo Moeti 9. Limpho Mokuku 10. Neo Molefe 11. Mukondeleli Munyai 12. Busisiwe P. Rooibaard 13. Rito Tshabalala 14. Hope Ntokozo Zakwe 15. Ilhaam Manjoo The future is in your hands, and we’re excited to walk this path with you. This is your moment to grow and make an impact. Hats off to the leaders who’ve nominated the talent. We need more of you! Katherine Bell (Reid), Thulisile Madi, Adheesha Panday, Brenton Afonso, Linda Hauser, Saskia Daniels, Nicole Capper, Michelle Goosen, Kevin Lewis, Zulpha Burke, Cristina Valente, Bontle Tholoana Ndlovu, Sunaina Parbhu, Herman Degener, Roger Gibbs
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🌿 Paving the way for a sustainable future, one ad at a time! Explore our blog for insights 👉 https://bit.ly/4diLrBb As digital marketing grows, so does its environmental impact. In 2022, the UK's advertising industry produced 208 million tonnes of CO2. It's time to make a change. 🌱 🎧 Prefer listening? Tune in here 👉 https://bit.ly/3X4Bi5P #Environment #Sustainability #Digital #Marketing
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There's one month to go until our upcoming webinar, Bridging the Gap Between Sustainability and Ecommerce on the 12th September at 9.30am. Register here 👉 https://bit.ly/3ABzmZi Join us for keynotes speeches, success stories, interactive discussions and leave with actionable insights you can implement immediately. #Sustainability #Ecommerce
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