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Zomato World Environment Day Ad: A Hilarious Ride Towards Sustainable Deliveries! ⚡ Loving Zomato's new World Environment Day #ad #campaign! It's a hilarious take on their commitment to achieve 100% EV-based #deliveries by 2030. The #ad features a delivery partner trying everything from camels to pogo sticks to ensure timely deliveries, before finally realizing the perfect solution is an #electric #vehicle! ⚡️ It's a lighthearted way to address a critical issue – last-mile delivery emissions – and #Zomato proactive approach to tackle it. I love how they've blended their ambitious sustainability goals with humor. It's catchy, memorable, and effectively communicates their commitment to a greener future without compromising on service. #Zomato four-pronged approach to facilitate this transition – from rental partnerships to ownership programs – is impressive. It addresses the key barriers to adoption for delivery partners. This shift towards #EVs is a win-win for everyone – #cleaner air, happier delivery partners (electric bikes are way smoother to ride!), and a more sustainable future for our cities. A greener future is possible. ♻️Repost this post. #WorldEnvironmentDay #GreenFuture #Sustainability #Zomato #EVs #Delivery #Advertising #ClimateAction

This is the best way to create your clone. ✅ Step 1. No install needed. Just the internet. - Search “Synthesia” on Google. - Create an account & go to “Avatars”. - Click on “Create avatar" before step 2. ✅ Step 2. Record yourself. - You record 3 different videos. - You say exactly what they ask you to. - Look at the camera as much as possible. ✅ Step 3. Upload it on Synthesia. - Upload the 3 videos. - Give your avatar a name. - Record a video consent of yourself. ✅ Step 4. Explore Synthesia. - Make your avatar say whatever. - 120 languages supported by Synthesia. - 150 other avatars are available. ✔ Comment "avatar". ✔ Repost this post (without any text). ✔ Send me a message so I can send you the link.

Organic reach on social media: The Struggle is Real, But Here's How We Can Win. 👇 #organicreach #socialmedia

When McDonald's Unveils $5 Meal Deal: A Strategic Happy Meal for Marketers? Interesting news for the marketing world! #McDonald's is reportedly testing a $5 meal bundle to attract customers back to their stores. As a marketer who loves a good value proposition, this got me thinking... Is this a sign of the times? We've seen inflation impacting consumer spending habits across all industries. A budget-friendly option like this could be a #strategic move to entice budget-conscious customers. It'll be interesting to see how this affects their margins and if it cannibalizes sales from their existing menu. From a marketing perspective, this campaign seems to tick several boxes. It's a simple offer, easy for consumers to understand. The $5 price point is a psychological nudge, creating a perception of affordability. Plus, it's a limited-time offer, which can generate a sense of urgency and drive sales. ✨But is it #sustainable?  Fast food chains often walk a tightrope between price and quality. This promotion might bring customers in, but can McDonald's deliver on value without sacrificing taste? Smart move by McDonald's? #MarketingDiscussion #MarketingStrategy #FastFoodMarketing #ConsumerBehavior #BrandLoyalty #ValueProposition

Apple's "Crush" Ad: A Missed Opportunity or a Spark for Conversation? As a marketing & branding company in the tech space, I was pretty surprised by Apple's recent "Crush" ad for the new #iPad Pro. For those who haven't seen it, it involves various creative tools getting crushed into a single iPad . While the concept aimed to showcase the iPad's versatility, it backfired ♀️. Critics slammed it for being wasteful and disrespectful to the creative process  (Hugh Grant even chimed in!). Now, #Apple has apologized, acknowledging they "missed the mark" . This situation offers some interesting lessons for marketers: ✔Know your audience: Apple's target market for the iPad Pro is likely creative professionals. The "Crush" ad alienated this very audience. Understanding your target demographic is key to crafting a message that resonates. ✔Empathy matters: Marketing is about connecting with people on an emotional level. The "Crush" ad lacked empathy for the creative process and the tools creators use. ✔Simplicity can be powerful: Sometimes, a straightforward message is all you need. Focusing on the iPad Pro's features and benefits would have been more effective than the elaborate "crushing" concept. What do you think?  Did Apple miss the mark? Or is this a course correction for future campaigns?   Let's discuss in the comments!   #Apple #Marketing #Advertising #Tech #ContentMarketing #iPadPro #Creativity #ConsumerInsights

Ever Scrolled Through #Insta and Felt Like You're in the #Matrix? Instagram all about that in-the-moment feel, right? But what if the app itself mirrored how we actually use our phones? Studio Dumbar/Dept® just created a new motion system for #Instagram that mimics those natural, "human" movements we all do - tapping, scrolling, filming. It's subtle, but it adds a layer of realness that makes the app feel even more, well, app-like As a marketing company, I'm curious to see how this plays out. Does it make us feel more connected to the platform?  How will brands use this new motion language? Let me know what you think in the comments!  #InstagramMarketing #SocialMediaTrends #MotionDesign #heywebberly

When fear of hybrid working impacts relationships and networking opportunities. Four years after the lockdown, companies are still struggling with the concept of hybrid working. The push for increased #office working raises the question: does togetherness equate to happiness in the workplace? Many #believe that the move back to the office is an attempt to mend broken company culture and improve promotion chances. However, concerns about the impact of hybrid working on #relationships and networking opportunities are prevalent. According to #Marketing Week's #2024 Career & Salary Survey, over half of the 3,000 marketers surveyed feel that opportunities for networking and relationship-building have suffered due to remote working. Abba Newbery, a former marketing boss at Habito and Circa5000, highlights a tension between how brands operated during the pandemic and their attitudes in 2024. Learning: Balancing remote and office work is crucial. #RemoteWork #OfficeWork #HybridWorking #CompanyCulture #NetworkingOpportunities #Marketing #heywebberly #seo

Puma Makes a Comeback with "Forever Faster" Remember the iconic Puma? The brand just launched their first global #campaign in a #DECADE, and it's all about speed and performance. This marketer is here for it! They're calling it "Forever Faster" and it's their biggest marketing investment ever. Puma's aiming to be seen as the FASTEST brand in the world (think Usain Bolt⚡). This is a smart move. A strong, unified message across categories (football, running, etc.) can be a game-changer. It's all about connecting with customers on an emotional level and making sure Puma's message resonates. What do you think, marketing fam? Is Puma on the right track? Let's chat in the comments! #Puma #MarketingCampaign #BrandStrategy #PerformanceMarketing