Exciting news! Forrester’s 2025 predictions are coming. Join our list to be first in line to see the trends that will shape the future. ➡ https://forr.com/4egFO76
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Forrester is one of the most influential research and advisory firms in the world. We help leaders across technology, customer experience, digital, marketing, sales, and product functions use customer obsession to accelerate growth. Through Forrester’s proprietary research, consulting, and events, leaders from around the globe are empowered to be bold at work — to navigate change and put their customers at the center of their leadership, strategy, and operations. Our unique insights are grounded in annual surveys of more than 700,000 consumers, business leaders, and technology leaders worldwide; rigorous and objective research methodologies, including Forrester Wave™ evaluations; more than 100 million real-time feedback votes; and the shared wisdom of our clients.
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Exciting news! Forrester’s 2025 predictions are coming. Join our list to be first in line to see the trends that will shape the future. ➡ https://forr.com/4egFO76
This content isn’t available here
Access this content and more in the LinkedIn app
Are you banking on bigger marketing budgets for growth in 2025? Our research reveals that B2B CMOs anticipate growth through smarter strategies, not just larger budgets. Read the blog to discover how top marketing leaders are planning to ✔️maximize impact and ✔️ drive results without relying on increased spend. https://forr.com/3MnEi6B
How can AI contribute to a more sustainable future? Listen to this week's What It Means episode as VP and Principal Analyst Thomas Husson discusses the impacts of AI on the environment and new opportunities for AI to drive green innovation. https://forr.com/47OTdkh
🛡️🔒 In recognition of #CybersecurityAwarenessMonth, it's important to understand that training and cyber-awareness aren't enough to address human-element risk. Jinan Budge and Jess Burn explain the key things to know so you can manage human risks more effectively. https://forr.com/3ZQoodb
Only half of decision-makers track CX program contributions and even fewer track productivity or stakeholder experience. Get our e-book to learn: ✔️ Four categories of metrics to measure now. ✔️ Measurement essentials for shoring up CX influence. ✔️ Sample data sources for tracking your CX function’s value. https://forr.com/3B3AeWJ
Our Security & Risk Summit 2024 agenda is now live! As AI transforms our world and brings new challenges, it’s crucial for security, privacy, and risk leaders to rethink and adapt their strategies for a new era. Join us at #ForrSecurity in December to explore innovative solutions and stay ahead of unconventional threats. https://forr.com/47W2OG8
🎙️ Happy #InternationalPodcastDay! We went back through the years to find these stats about our two podcasts. 🎧 Are you a listener yet? Tune in each week to discover the latest trends and expert opinions from our analysts. https://forr.com/3XryOgq
AI technology is making HR's role more streamlined and more complicated at the same time. Learn more about the AI-HR paradox from Principal Analyst Betsy Summers on this week’s episode of What It Means. https://forr.com/4eIsPLh
DDI | Development Dimensions International, a worldwide consultancy in leadership development, partnered with Forrester to better understand how its product management function stacked up against its peers. Watch the video to see how the work has helped Verity Creedy, VP of Product Management, be more effective. https://forr.com/3ZusLKs
Mark your calendars for our LinkedIn Live on October 15 in preparation for 🔮 Predictions 2025! In this half hour livestream, Fred Giron, Mike Proulx, and John Arnold will look back on our 2024 predictions and determine whether they were a hit, a miss, or something in between. RSVP here to get a reminder right before we start, and don't forget to bring your opinions and questions to the livestream so we can include them in the discussion!