Ecodeo reposted this
🎥 Ecodeo is about amplifying climate solutions. We’ve produced thousands of high-end video and film interviews that tell impactful and important stories. Often, a lot of research and prep goes into running these interviews correctly in order to ensure authentic and emotionally resonant narratives result. ❤️ These are a myriad of nuanced, human aspects in our work that AI simply cannot replicate. That's the simplest way to say it. 🎬 Last week, one of our senior editors shared a visual that brought us joy and hammered this home. It showed how evenly balanced our speakers are in a client project we're currently editing and how that was the result of sifting through 18 long transcripts and balancing various story threads. Each color represents a different speaker, each here are given almost equal screen time, ensuring their thoughts carry equal weight. 📣 In this day and age of extreme polarization, balancing perspectives, voice, generations, demographics, roles, orientations, and organizations on the screen is EVERYTHING! This balance is crucial for providing a comprehensive view of any story, showcasing multiple perspectives from different stakeholders or those impacted or apart of it. Achieving this balance is one of our more fun creative filmmaking challenges, essential in the way we weave together nuanced narratives. ✨There are infinite creative options, as infinite as the stars. Truly. 💼 If you're focused on initiatives driving climate solutions, or an equitable, regenerative green economy, authentic video content can powerfully showcase your vision to a wider audience. Whether it’s already on your radar or tucked away in your project list, prioritizing video can effectively communicate your organization’s successes, products, innovations, partnerships, and impact with ease and it doesn't have to break the bank at all. The most important thing is to keep it consistent. Communicating your organizations wins, products, engineering, new partnerships, progress, impact effectively and consistently is everything.🌍 📺 5 Billion videos are watched daily!!! Video storytelling is not a "nice to have", it's a business essential these days. Hands down. And it's best to have humans create it with and for you. 💫