EcoCart

Today we announce that we've raised $14.5 million in Series A funding! This new round of funding will enable us to continue innovating and launching new advancements and features in order to continue helping merchants operate more sustainably, and talk about it more transparently with consumers. We'd like to thank our investors Fifth Wall, Base10 Partners, SVB, Ryder, Capital One Ventures, and more! We're excited for this next stage in our growth, and to continue servicing the ecommerce industry as a whole. 💚🌎🚀 https://lnkd.in/daJhXnHa

It's ok to talk about your sustainability initiatives in your marketing strategy. In fact, it helps shoppers connect with your brand on a deeper level, especially when you're transparent about your journey towards becoming more circular. We walk you through some of our favorite marketing strategies for sustainability initiatives during Black Friday and Cyber Monday season👇🛍️ https://hubs.ly/Q02KR7JC0 #blackfriday #cycbermonday #holidayshopping #marketingstrategy #ecommerce #onlineshopping #aov #postpurchaseexperience #bfcmmarketing

2024's State of Sustainability in Ecommerce Report 👇 https://hubs.ly/Q02KQDr10 #shopperbehavior #bfcmtrends #ecommercetrends #sustainabilityinbusiness

There can be a number of factors affecting cart conversion, so identifying the main reasons why your site visitors leave without checking out can pose a challenge. We have some recommendations: 1. Provide options to give back at checkout 2. Work on your loading time 3. Skip the required registration 4. Use autofill 5. Simplify your cart page 6. Make your CTA visible and clear 7. Use rewards 8. Include reviews 9. Offer free shipping 10. Offer multiple payment options 11. Provide live chat assistance 12. Fix any technical hiccups 13. Remind them with cart abandonment emails 14. Assure safety and security 15. Make it mobile-friendly 16/ Take advantage of widgets and apps See examples here 👉 https://hubs.ly/Q02KRK1Z0

We just read Tapcart's latest report on consumer trends in 2024 and here's what stuck out: 1️⃣ Around 6 in 10 shoppers start their holiday shopping in October or November. 2️⃣ 81% of consumers plan to use mobile shopping apps during BFCM. 3️⃣ 86% of shoppers are planning around a strict budget, with 44% of them scoping out deals a week in advance of purchase. 4️⃣ There's an active dilemma between loyal shoppers and acquiring new ones, with 35% of consumers feeling annoyed by shopping experiences geared towards new customers. 5️⃣ TV and SMS ads may have a near-universal appeal across generations which only grows among older age groups, compared to mobile apps and social media. 6️⃣ Focus on quality messaging over quantity. 66% of Gen Z, 65% of Millennials, 62% of Boomers, and 56% of Gen X cite receiving too many messages from a brand as a reason to unsubscribe. Read their report in full here: https://hubs.ly/Q02KGlwC0 #consumertrends #bfcm #holidayshoppingseason #ecommerce

What did we miss? 🤔👇 #ecommercetrends #bfcm #ecommercetips #consumerbehavior

If you're looking to make your next adventure more planet-friendly, look no further than our partners at NexusTours 😍

If you're reading this, you've likely been following the state of carbon dioxide emissions. The team over at Trellis Group have translated the second edition of The State of Carbon Removal report, offering an in-depth analysis of the current state of the carbon removal industry, its future trajectory to meet Paris climate targets, and the key factors influencing our progress. Published by the German Institute for International and Security Affairs, the University of Oxford, and other leading organizations, this study provides a realistic and hopeful evaluation of human-driven carbon removal efforts. https://hubs.ly/Q02JTNGy0

If you're looking for the perfect integration... we found it with our friends at Tapcart 😎 Learn more: https://hubs.ly/Q02HZGYv0 #ecommercetips #integration #sustainability #retention #brandvisability

There are a lot of ways to build loyalty for your brand and products. But you may be missing out on one of the top loyalty trends of 2024... #Sustainability 🌱 : There is proven preference for brands that prioritize eco-friendly practices and keep shoppers coming back for more. Eco-conscious initiatives can enhance your brand reputation, foster exceptional user experiences, and boost your bottom line. It's a win-win for your business! Check out the full OnTap discussion with EcoCart ➡️ https://hubs.li/Q02JjnYH0