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Is it a discount... or a fire sale?  While discounts can bring on a short-term boost, a well-designed loyalty program is often a more effective approach to building repeat business and valuable, long-term customer relationships. Check out our top reasons why it’s time to go beyond discounts and let us know your take in the comments.  https://lnkd.in/eb7_nKkp #loyalty #customerloyalty #loyaltyprograms #ebbo  

#CRMC2024 might be over, but we’re still buzzing. From emerging tech to rockstar loyalty strategies, this year’s event did not disappoint. Miss it? We’ve got you covered — check out our key takeaways from everyone’s favorite customer relationship conference and see for yourself. https://lnkd.in/eUQMSa7D

⚡⚡Talk about a loyalty recharge⚡⚡ Great discussions, inspiring ideas, and a lot of fun was had at our Leaders in Retail Loyalty Summit at the Columbus Zoo & Aquarium in early May. We can’t wait to have another! Checkout the recap and stay tuned for more great events like this one: https://lnkd.in/e3CRf_Fc #ebbo #customerloyalty #retail #leadersinretailloyalty

  Who’s at Customer Relationship Management Conference (CRMC) right now? If your hand is raised, we want to meet! Come see us in the Normandie Lounge to chat all things loyalty, then plug your numbers into our Revenue Generator and discover new ways to bring in additional revenue this year.     #ebbo #loyalty #loyaltysolutions #crmc2

POV: Your brand has a paid loyalty program, it doesn’t need a free tier. If it ain’t broke, right? The truth is, adding a free tier to an existing paid program can add far more value than its name implies🤯. Think: wider reach, stronger relationships, repeat purchases and a very persuasive entry to your paid program funnel. 🔥 You just have to go about it the right way. Which is why we’re rounding up the top benefits of adding a free tier to a paid loyalty program — and the most successful strategies behind them.  Read all about it here: https://lnkd.in/eqjEf4zg #retailloyalty #retailloyaltyprograms #freeloyaltyprogram #paidloyaltyprogram #subscriptionloyalty #customerengagement #customerloyalty #ebbo 

  #Shoptalk2024 may be over, but our team is still buzzing! Did you miss it? Whether you were there or not, we’ve got you covered — from the latest #AI chatter to the case for #premiumsubscriptions, check out our Key Takeaways from Shoptalk 2024! Click the link blow: https://lnkd.in/eGmyfuWk #retail #loyalty #retailloyalty #customerexperience #omnichannelmarketing #tieredloyalty #paidloyalty #retailai

Customer journeys are never Point A to Point B... more like Point A, E, C, D, back to Point A, and THEN to B. Unifying that #customerexperience with a loyalty program is like switching from a faded, folded roadmap (remember those?) to GPS. The stops are still there, but the journey is frictionless. The right loyalty ecosystem can be that GPS, delivering value at every moment that matters and beyond. See what we mean – click the link below to read on. Or better yet, come talk to Christopher Garra & Thomas P Baker face to face at #Shoptalk2024 ! https://lnkd.in/dN63DFur #ebbo #unifiedcustomerexperience #retail #retailloyalty #loyaltysolutions #loyaltyecosystem

It’s just about that time! 🎉 Will we see you in #Vegas? ebbo is thrilled to be a sponsor at #Shoptalk2024 — and we’re ready to help you build stronger customer connections, fuel growth and generate significant incremental revenue within one loyalty ecosystem. So come find Thomas P Baker and Christopher Garra, CLMP™ on the floor or better yet — join them at Ri Ra Pub on Sunday and they just might buy you a pint (or two). Let’s ignite #customerloyalty together 🎇 See to you there!   #Shoptalk2024 #ebbo #retail #loyaltyecosystem

What can we say? Target has always been a trendsetter 🎯. Considering 93% of consumers have embraced the subscription model, 68% belong to multiple subscriptions and 41% said they intend to add more*, we think Target’s on the right track. In an era defined by convenience, connectivity and instant gratification, subscription models can be a marketing bullseye — provided the benefits are valuable.  What do you think of Target’s latest initiative? Has your brand considered adding a #subscription? #ebbo can help you scale a subscription paid loyalty program your customers will love — that’s cash positive from day one.  *According to ebbo’s 2023 Paid Enrollment Data Study  #subscriptionmodel #subscriptionloyalty #loyaltysolutions #loyaltyprogram #retail https://lnkd.in/etGhk3Md

What can we say? Target has always been a trendsetter 🎯. Considering 93% of consumers have embraced the subscription model, 68% belong to multiple subscriptions and 41% said they intend to add more*, we think Target’s on the right track. In an era defined by convenience, connectivity and instant gratification, subscription models can be a marketing bullseye — provided the benefits are valuable.  What do you think of Target’s latest initiative? Has your brand considered adding a #subscription? #ebbo can help you scale a subscription paid loyalty program your customers will love — that’s cash positive from day one.  *According to ebbo’s 2023 Paid Enrollment Data Study  #subscriptionmodel #subscriptionloyalty #loyaltysolutions #loyaltyprogram #retail https://lnkd.in/etGhk3Md