dentsu is transforming advertising as a force for growth and a force for good. It has become the destination for employees to cultivate meaningful careers and for brands to accelerate growth like never before. Media is the largest area of specialism within dentsu international, and is brought to markets globally through three award-winning agency brands: Carat, iProspect and dentsu X. All three are underpinned by a scaled network offering of talent, capabilities, and services to support, grow and transform the world’s leading advertisers. Working together as the most integrated network, dentsu Media supports Carat’s EQ and people-first approach, dentsu X’s experience-driven proposition and iProspect’s full-performance methodology. dentsu Media also allows greater access to unparalleled integrated, marketing solutions through the network’s Creative and CXM specialisms. Part of Dentsu Group, Dentsu International is a network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Dentsu delivers people-focused solutions and services to drive better business and societal outcomes. This is delivered through best-in-class services and solutions in Media, Customer Experience Management (CXM), and Creative. Powered by 100% renewable energy, Dentsu International operates in over 145 markets worldwide with more than 46,000 dedicated specialists, and partners with 95 of the top 100 global advertisers.
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dentsu Media reposted this
From immersive experiences to purpose-driven campaigns, the advertising industry is pushing boundaries. Download our Cannes Lions 2024 Rewind to learn more about the top trends discussed at Cannes Lions International Festival of Creativity this year: https://lnkd.in/eRXS3vSa
Yesterday at #canneslions our dentsu Media Americas CEO, Sean Reardon sat down with Reddit, Inc.’s CEO and Director of Global Insights, Steve Huffman and Rob Gaige, to discuss the evolution and transformative shift of search. Thank you Reddit for having us! #CannesLions2024
Check out Beyond Commercials in Primetime: Unlocking Value in the 2024 Upfronts on WARC where Dave Sederbaum EVP, National Video Investment Lead uncovers the top three trends that came out of this year’s upfronts and shares some insight on how brands should consider their media strategy and investment. Learn more: https://lnkd.in/eEHpvT3S
Join us at #canneslions2024 as Sean Reardon, our dentsu Media Americas CEO, joins Steve Huffman, Chief Executive Office and Co-Founder at Reddit, Inc., and Rob Gaige, Director of Global Insights at Reddit, Inc., to discuss how search journeys are shifting to human-centered and opinion-driven landscape and the power of community for credibility. RSVP Here: https://lnkd.in/edfiVkz8
This Thursday, June 20th Bruce Williams will be joining Lynne Kjolso, VP Global Partnerships & Retail Media at Microsoft Advertising, for a chat on all things generative AI including how the industry is harnessing AI to drive efficiency, creativity, and ethical innovation, shaping the future of advertising. Learn more: https://lnkd.in/eaZm44Fz #CannesLions2024
Cara Lewis, Chief Investment Officer at dentsu, and Michael Law CEO, at Carat North America, will be joining She Runs It and Teads for their “She Runs It, He Gets It” discussion live at #canneslions2024 to uncover the superpowers of gender parity and dynamic duos in the C-suite. Learn more: https://lnkd.in/giFZ4Cac
On Tuesday, June 18th Cara Lewis Chief Investment Officer, at dentsu US will be taking the FQ Equality Lounge stage at #CannesLions2024 alongside fellow industry leaders for a discussion on the evolution of the digital landscape and how women are shaping the new age in media. Learn more: https://lnkd.in/dmSRJahv
dentsu Media reposted this
Join us on Tuesday, June 18th at 11 AM at The Impact Hub by Givsly for "The Path to Responsible Media," presented by InMobi. As concerns about climate change grow, businesses across industries must address their carbon footprints and work towards net-zero emissions. This panel will delve into how the advertising industry is no exception. Industry leaders susannah llewellyn, Marissa Jarratt, Cara Lewis, Martin Bryan and Joey Leichman will discuss how brands and agencies can offset the carbon footprint of digital advertising through green media products. Our panel will offer insights into the challenges, opportunities, and strategies driving positive environmental impact. To RSVP for this important conversation transforming the advertising sector, use this link: https://lnkd.in/gVciPHRb Learn more about The Impact Hub By Givsly here! https://lnkd.in/gQ-rNY5Y
dentsu Media reposted this
Pencil us in for our "Back to School" webinar for insights and expert advice on how planning ahead can help you ace your growth goals. Register today to hear from Megan Stevens from Best Buy, Robert Knapp from OMD, Lacey Tompkins from Dentsu, and moderator Callum Donnelly from Rokt. ↓ https://lnkd.in/e7puyKsw
dentsu Media reposted this
#VampChamps are comfortable with the uncomfortable.🪂 “VideoAmp’s biggest strength is their speed to innovation, their ability to really commingle both ACR and set-top box, which is no easy feat and that's proven in the marketplaces…”— Brad Stockton, Head of US Media Investment Solutions, dentsu. We are always eager to partner with clients like dentsu that prioritize outcomes above all. 🤩