📢 Announcing Our Next Installment of #CONVERSATIONS! 📢 #Conversations is back, and bigger than ever. Our latest installment brings together a panel of industry experts, media buyers, brand strategists, and digital publishers to discuss the power of #audio and how #technology is unlocking new audiences and creating fresh opportunities for brands, agencies, and creators. With new content rolling out every week through the end of the year, this is a series you won’t want to miss. 🎧💡 🔗 Stay tuned for our first video dropping next week featuring our very own EVP of Sales John Fitzgerald and special guest Rachel Roif, VP of Sales for AMA! #DAX #audio #advertising #digitalaudio #interview
About us
DAX is a pioneering digital advertising exchange that connects brands with audiences at scale through music, radio, podcasts, audio articles, retail audio, and casual gaming. Through DAX United States, advertisers can reach over 108 million listeners with the support of smart targeting and award-winning effectiveness tools. Premium partners on DAX in the United States include TuneIn, Microsoft, Voxnest, AccuRadio, Odeeo and many more. DAX was created by Global, the Media & Entertainment Group, and it launched in the UK in 2014. DAX launched in the U.S. in 2017 and in Canada in 2018.
- Website
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https://dax.global.com/us/
External link for DAX United States
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- New York, NY
- Type
- Privately Held
Locations
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Primary
Get directions
132 W 31st St
9th Floor
New York, NY 10001, US
Employees at DAX United States
Updates
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🎉 THE RESULTS ARE IN! 🎉 #DAX surveyed over 250 #podcast listeners and the OVERWHELMING majority of survey respondents reported that PRODUCT is the most important factor when influencing action after hearing a #podcast #ad. Check out the full survey results in our #infographic below!👇 #audio #digitalaudio #infographic #DAX #podcasting #podcasts
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#DAX Mobile Gaming audio ads continue to perform! Love seeing such great results across performance, trust, and positive perception metrics! Keep up the good work! 😎 🕹 🎧 🚀
☕️ Costa Coffee has bean brewing positive product perceptions and winning trust with its latest DAX ad campaign! 🎧 The coffee company utilised DAX Mobile Gaming audio ads, powered by our partners at Odeeo, and saw increases across a range of key campaign metrics. 👾 Get in touch to find out how DAX Mobile Gaming can boost the effectiveness of your next campaign.
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💐 A big thank you to the Verizon team at Publicis! 💐 #DAX had a fantastic time at the Publicis Groupe offices yesterday during our lunch and learn presentation. Props to Jay Rose and Matthew Taverna from #AMA who did an amazing job presenting, and we LOVED all the questions from Thomas Hawing's team about how #audio can help drive growth and awareness for brands across #streaming, #podcasting and #gaming channels! 🎧 🎙 🎮 Looking forward to the exciting possibilities ahead! 🚀 #ThankYou #Verizon #Publicis #LunchAndLearn #Collaboration #Innovation #DAX #AMA #audio #digitalaudio
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🚨 NEW HIRE ALERT 🚨 Please join us in welcoming Alexandra Phillips to the #DAX family! Alex comes to us most recently from opTi Agency where she worked as an Account Manager managing dozens of paid social, search, display, and video campaigns via Google Ads and Meta Ads. Alex also worked in journalism for a number of years, producing hours of programming across national and local news. Alex has a deep understanding of helping advertisers improve campaign performance and is adept at analyzing data, and we couldn’t be more excited to have her on the team 😊
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🎧 SNAPSHOT: FIRST HALF 2024 U.S. AUDIO MARKET OVERVIEW 🎧 The 2024 audio landscape is more dynamic than ever, with digital audio streaming continuing its rapid growth in 1H 2024 and the line between music and gaming blurring like never before. As our infographic shows, genres like Latin, Rock and Pop music are leading this growth charge, while collaborations between game publishers and musicians are bringing artists closer to new, younger audiences. 🎮 🤖 At #DAX, we're proud to partner with #TuneIn to deliver exceptional streaming experiences that connect brands with highly engaged listeners and offer unique, engaging in-game audio opportunities to advertisers through our mobile in-game audio partner #Odeeo. Check out our 2024 Audio Market Overview to see how these trends are shaping the industry and what it means for advertisers looking to make an impact and reach new audiences. 🎶 🙋♀️ 🙋♂️ #DigitalAudio #Streaming #Audio #InGameAudio #TuneIn #Odeeo #AudioTrends2024 #DAX
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Thank you to Horizon Media for hosting the #DAX team last week! We had an amazing time and truly appreciate the opportunity to share new insights and information related to digital audio advertising, provide a quick refresher on #DAX and highlight our long-standing partnership with Horizon Media. 🤲 🧡 🤝 🥪 🎧 Can't wait to do it again soon! 🌞 #audio #advertising #marketing #event #digitalaudio #programmatic #programmaticaudio #DAX
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