Commsor 🦕

"I'm thinking of buying this tool, I should kick off the journey by talking to a salesperson before anyone else!" ...said no buyer, ever. Your buyers are already talking to your customers in communities, DMs, texts, Zoom calls, and LinkedIn comments before they even get to you. Why not just enable them to have a convo with your customers ✨ from your website? ✨ Pssst you can set this up on your website with Commsor :]]]

🌞 Looking to heat up your pipeline with some warm intros? Here are some best practices to consider: 🔍 Add a warm intro check into your sales process. Sales conversations that start from a warm intro have a 78% pipeline conversion. After that, those deals have a 50-70% closed-won rate! Before you dive into your cold calls for the day, check to see if you have a warm pathway first. Layering in this small step could save you and your prospects a ton of work! (Commsor 🦕 makes this pretty simple 🤭) 🏋️ Do ALL of the work. Your referrer is already expending their hard earned social capital for you! Have forwardable blurbs already written out for them, and know exactly what you’re looking for. 🔁 Close the loop. The person referring you to someone else is likely just as invested in this warm introduction as you are. If the intro is successful (or even if it isn't), close the loop and let the referrer know what the outcome was! Each of these will help you not only win revenue, but also build up your own social capital and make you more credible across your network. ✅ Which of these are you already doing?

Reasons people have given me this week as to why they booked a Commsor 🦕 (ALL inbound): 1️⃣ "I was really hungover a month ago and all I remember from this meeting was the person telling me I HAD to look at Commsor." (I admire his honesty.) 2️⃣ "I've followed you guys for years and your marketing has just worked on me so I went to the website and wanted to learn more" (Shout out Gerhard van Wyk, ben regier 🦕, and Rayna van Beuzekom 🦕, and others!) 3️⃣ "I was watching a video post of someone using Clay to find warm leads and I messaged the guy asking how to do it if I wasn't technical. He told me to just buy Commsor." 4️⃣ "There was a post today by another CEO of another company talking about how customers are the best sales reps, and the top comment underneath was telling that CEO to go buy Commsor." In ALL of these opportunities there was ZERO cold outbound. Just a small team of dedicated people continuously banging the drum about what we do and people deciding to join the herd and shining a light on the Go-to-Network movement. It's been a pretty good week so far 😄

When we said there would be dinosaurs at dinner, most people just thought we meant our team. But we meant real dinosaurs 🦕 Or at least as close to real as we can get until our secret Jurassic Park project becomes a reality. When Jason Yarborough 🐻 reached out and asked if we wanted to sponsor a dinner at Arcadia, I was interested. But when he mentioned it was going to be at the Museum of the Rockies, surrounded by T.rexs, Pachycephalosauruses and Triceratops, it was a no brainer. THIS is how you do a sponsored and branded dinner. See you next year for Arcadia 2!

Three dinos have been spotted in the Rocky Mountains this week 👀 Commsor 🦕 is thrilled to be sponsoring Arcadia Leadership Experience this week in Montana! Mac Reddin 🦕, Katrine Reddin 🦕, and Rayna van Beuzekom 🦕 join Sam Yarborough, Jason Yarborough 🐻 and other partner and revenue leaders for a few days in the Rockies for the "anti-conference" experience! Are we also hosting a dinner in the dinosaur exhibit of the Museum of the Rockies? You bet we are. 🦕

Here's a extremely elaborate story about a sweatshirt and the value of connecting with good people... I want to take a moment to thank Mac Reddin 🦕 and Melissa Moody 🍵. Not just for being insanely awesome human beings, but for creating two organizations (Commsor 🦕 & Matcha.so 🍵) that help connect people in a fun and meaningful way. (I mean, how freaking cool is that!?)

🔴 The GTN Show is live now! Join Christian Jakenfelds and Mark Kilens at the news desk as they discuss: 🎙️ The proliferation of generic marketing and the risk it leads to for brands 🎙️ The growth of YouTube as a sales channel 🎙️ And of course, all things People-First GTM and Go-to-Network. Join here now 👉 https://lnkd.in/e3vaP65T

The GTN Show returns tomorrow! ✨ This week, join Christian Jakenfelds and Mark Kilens at the news desk as they discuss: 🎙️ The proliferation of generic marketing and the risk it leads to for brands 🎙️ The growth of YouTube as a sales channel 🎙️ And of course, all things People-First GTM and Go-to-Network. Join us tomorrow at 9am EST! Sign up here 👉 https://lnkd.in/e3vaP65T You stay classy, LinkedIn.

Herd for life 💜

According to LinkedIn, deep sellers spend 50% of their time building relationships and connections. Shallow sellers? Only 9% of their time. 😳 And did you know deep sellers are 30% more likely to hit quota? This is why it's soooo important to pull buyers into your sphere of influence. 42% of B2B buyers research sellers by looking at a sellers' LinkedIn profile, so when you're creating content consistently, you're establishing personal AND brand authority. Want to hit quota? Create content. Build a personal brand. Engage in communities. Connect authentically.