CMO Bangladesh

A.K.M. Moinul Islam Moin Promoted to Deputy Managing Director (DMD) of PRAN Group.

Ms. Zahra Afrin has re-joined at Marico Bangladesh Ltd. as a Category Head.

#Farewell to Asna Haque, Head of Brands & Communication, Bengal Meat We mourn the loss of Asna Haque, Marketeer. Dreamer. Ambivert! She is now at rest (Inna Lillahi Wa Inna Ilayhi Raji'un)! It is with deep sorrow that we announce the passing of Asna Haque (Donna), a remarkable marketeer, dreamer, and ambivert. Asna's journey in the marketing world was nothing short of inspiring and impactful. She served as the Head of Brands & Communication at Bengal Meat, where her creativity and leadership left an indelible mark. Prior to this, she was the Head of Marketing at Transcom Foods Ltd., driving innovation and excellence. Asna's career also included significant roles such as Manager of Communications & CSR at Unilever Bangladesh, Senior Account Manager at Ogilvy & Mather, Supervisor in Client Servicing at Asiatic JWT, and Brand Service Executive at Adcomm Ltd, affiliated with LOWE worldwide. A proud alumna of Holy Cross Girls' High School, Asna's dedication and passion for her work were evident in every project she undertook. She will be remembered for her contributions to the marketing community and her vibrant spirit. Our thoughts and prayers are with her family, friends, and colleagues during this difficult time. May her soul rest in peace. #wemourn #CMOBangladesh

The 12th annual Forbes World's Most Influential CMOs list recognizes 50 chief marketers whose influence on brands and business around the world is outsized. Marian Lee, the CMO of Netflix, has been recognized as one of the 50 most influential CMOs in the world by Forbes. Marian Lee oversees marketing and customer experience strategies globally for the world’s largest streaming service. With an annual marketing budget of over $2.5 billion, she drives viewership for 270 million subscribers and manages Netflix’s in-platform advertising. Lee’s influence extends across 190 countries, promoting content like Bridgerton through immersive fan experiences and interactive platforms like Roblox’s “Nextworld.” Her efforts have contributed to a 9% YoY subscriber growth and a 56% increase in market cap as of June 7th, while ensuring Netflix remains culturally relevant as it expands into sports, gaming, and events. Source: Seth Matlins, Forbes

Rancon Electronics Ltd. is now the official manufacturer of LG Electronics televisions in Bangladesh. This factory will product LG state of the art OLED, QNED, NANOCELL, UHD and HD televisions.

Sayed Azaz Ahmed, General Manager-Brand Marketing of bKash Limited achieves ACIM Verification from The Chartered Institute of Marketing, UK.

AI Marketing Recommendations Product Innovation: Dive into the data to understand what makes your customers tick Analyze customer data for insights. Create unique, appealing products. Example: Apple’s innovative features. Learn from purchasing habits and feedback. Innovation can be simple enhancements. Process Innovation: Embrace the digital transformation Embrace digital transformation. Example: Amazon’s fast, efficient operations. Improve shipping speed, checkout, personalization. Use data to find efficiency improvements. Marketing Innovation: Leverage the stories Craft compelling brand narratives. Use platforms like TikTok and Instagram. Example: Beauty brand Glossier’s user-generated content. Encourage customer engagement and sharing. Focus on inspiring customers to promote your brand. Paradigm Innovation: Rewrite the marketing rulebook Example: Nike’s ‘Just Do It’ campaign. Sell ideas, lifestyles, and identities. Embrace bold, big-picture thinking. Create a lasting impact on customer perceptions. (Source: AI Marketing Engineers) #marketing #cmobd #CMOBangladesh #Ai #innovation

Md Rubel Chowdhury has promoted to Head of Marketing & Communication at Walton Electric Solutions

Dewan Fayaz Been Faruque has joined as Head of Business Development at Discovery One Limited. This is a wing from Dekko Isho Venture Capital & Paramount Venture Capital both.

Md. Abu Noman has been promoted to the position of "Head of Emerging Segments (Key Accounts & Brands), Electronics" at Daraz Bangladesh (Concern of Alibaba Group).