Category Management Association

Category Management Association

Manufacturing

Chicago, Illinois 21,047 followers

Professional Association helping members drive meaningful category and brand growth by building shopper satisfaction.

About us

The Category Management Association's (CMA) mission is “advancing professional standards.” It is the global category management community that enables professionals to connect with peers around the world and further their careers with the latest in best practices and certification. It is the only organization certifying companies and category management professionals according to recognized industry standards. The Association encompasses a broad range of strategic insights and planning functions including: Category Management, Consumer Insights, In-Store Execution, Merchandising, Space Management, Shopper Insights & Shopper Marketing, Trade Promotion, and Pricing. We serve as an unbiased central source for industry information and is unparalleled in its sole focus on category management. “Our only vested interest is in our members. We invite you to join and encourage your participation — it’s your association. ______________________________________________________________

Website
http://www.catman.global
Industry
Manufacturing
Company size
11-50 employees
Headquarters
Chicago, Illinois
Type
Privately Held
Founded
2005
Specialties
Category Management, Shopper Insights, Category Management Certification, Planogram and Space Management, and In-Store Execution & Merchandising

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