Wrapping up an incredible Founder's Week at our Burlington, WI office! Every August, we take time to honor the legacy of Frank Cannella and celebrate what makes us truly unique – our amazing team. As Bill Raymond our EVP, and Managing Partner, perfectly summed up: 'We are Cannella. It's not me, it's not Frank, it's not Rob. It's us as a group. We know each other, trust each other, and have each other's backs. I'm proud of what we've built and excited for what lies ahead.' #FoundersWeek #CannellaPride #TeamWorkMakesTheDreamWork
About us
Cannella Media: Drive Profitable Response. With $6 billion worth of proprietary marketplace data and access to the best inventory at the best rates, we build brands through accountable advertising and connecting you directly with your target audience via video, digital and audio advertising. We maximize ROI and lower cost per acquisition for the best DTC brands.
- Website
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http://www.cannellamedia.com
External link for Cannella Media DTC
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- Los Angeles, CA
- Type
- Privately Held
- Specialties
- 25 years of experience, Marketing & Advertising, CPA, Performance Based Marketing, Brand Response, Television, Performance Based Advertising, Advanced TV, Accountable Advertising, Media Buying, digital media marketing, Direct Response Marketing, Brand Marketing, Brand Advertising, DTC, Direct to Consumer, Video Advertising, Video Ad Placement, Digital Advertising, Audio Advertising, Social Media, and Connected TV
Locations
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Primary
Get directions
Wilshire Blvd
Los Angeles, CA 90048, US
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Get directions
Liberty Drive
Burlington, WI 53105, US
Employees at Cannella Media DTC
Updates
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🚀 The streaming world is as diverse as the audiences it engages. For DTC performance marketers, mastering these platforms isn't just an option—it's a game-changer. Explore our latest guide 👉 https://hubs.li/Q02L9lhv0 to harness the unique power of each and stay ahead of the curve. #StreamingStrategy #DTCPower #MarketingInnovation #StayAhead
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How do you disrupt the norm for better audience engagement? 🤔 Craft content that’s more than an interruption—make it an experience. Read more 👉 https://hubs.li/Q02KvTBV0 Connect deeply, engage authentically, and build brand loyalty by integrating into what your audience loves ❤️ The future of advertising is here, and it’s all about creating meaningful connections. 🚀 #MarketingStrategy #DTC #BrandEngagement #StreamingEra #ContentMarketing
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Michael Scott once said "I am going to take my lunch, and I am going to eat it in the parking lot." While we love Michael Scott, we much prefer Fritto Misto with Worldlink Media 😎 Sean Simon, Kim Pedersen, Bill Raymond, Steve Sanchez, Greg Chassman, Alina Bleck, Christina Tan, Anthony Robles
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🎉 Exciting news! RVTV.tv has officially launched on Thinking Media | STIRR, bringing curated content for RV enthusiasts to over 90 markets in the US! Tune in for the best travel tips, gear reviews, and destination highlights. Read more here ➡️ https://hubs.li/Q02KhMGb0 Ready to hit the road? It's all free on STIRR! 🚐🌟 #RVTV #Travel #Adventure #RecreationNation #RVLife #ExploreMore
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Okay, hands up, who remembers Nibblers?? We know you do 😉
At a recent meeting, a colleague brought up Nibblers, sparking fond memories. Nibblers was once a vibrant hub for media and television executives in Los Angeles, known for its cozy ambiance and as a gathering spot for industry professionals. When I started my first job in this industry 27 years ago, Nibblers was in my building. It wasn't quite the place it once was, but I still enjoyed it, especially when I could get a free meal or drink. It holds a nostalgic place in the hearts of many in the media world, certainly completely different times compared to now.... Feel free to share your own memories or thoughts! #nibblers #petrytelevision #mmtsales #repfirm #television #linearmedia #buyers #happyhour #liquidlunch
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✨ Cannella Media DTC is excited to bring our star power to ThinkLA's annual #SummerSoiree tonight. 🌟 We’re happy to support LA’s creative thinking and innovative marketing and media communities on this night of old Hollywood glam! 🎥🌴 Will we meet you under the stars? 💃 🎇 cc: Bill Raymond, Carolyn Fenton and Joanne Factor
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Streaming reached a record high in June, capturing ✨40%✨of all TV viewing time with young audiences driving massive growth across these platforms 📺 It is crucial to tap into this digital-native generation and look at how to captivate and convert in this digital-first world. We can help🚀 #StreamingRevolution #DTCMarketing #DigitalTransformation
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During a strategy session with Good Karma Brands on audio and streaming for ESPN properties, Bill Raymond made sure no one missed the historic Olympic surfing event at Teahupo'o, Tahiti 🌊🏄♂️. The day was packed with incredible surfing action, and everyone in the meeting walked away with some valuable insights – surfing or otherwise 😉! With Albert Oh, Matt Burke, MBA, Nick Riley and Eli Hartman #OlympicSurfing #Teahupoo #Surfing #Paris2024 #Olympics
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📺 Traditional TV still leads the pack, driving 73% of multiscreen ad campaign reach. But here’s the game-changer: streaming adds a 58% incremental boost, reaching households TV alone can’t touch. Ready to rethink your media mix? 🚀 via Effectv #DTCMarketing #AdTech #TVandStreaming #InnovateYourReach