Brandmint

Have you seen FLX Retreats’ new logo? After hearing FLX Retreats’ story, Tim (Creative Director, Brandmint) drew inspiration from his memories of summers spent in resorts in the Catskills and the sense of wonder he felt as a kid when going to amusement parks. “Brands like Six Flags, Busch Gardens, Darien Lake, and, of course, Disney—they all had a promise of fun and the design intent seemed to communicate just that.” From there, Tim turned to calming nature motifs that were easy to understand at a glance. He coordinated with FLX Retreats to refine the direction, ultimately landing on a design and color palette that evoked sunsets on the lake. The final font reinforced the team’s motto: “Whimsy. Wonder. Adventure.” 👉 Looking for a logo redesign? See how Brandmint can take your brand to the next level at our site! - #brandmint #contentmarketing #advertisingagency #digitalmarketing #branding #rochesterny #ithacany #logodesign #newlogo #logo

Security Mutual Group had an informative website with detailed product information, but the overall design was text-heavy and outdated. When revamping their website, Brandmint focused on clarifying the user journey so that site visitors could easily navigate to the right resources! The new site features a modern look based on their updated logo and brand colors. 👉 Need a fresh look for your brand’s website? Chat with us to see how we can help! - #brandmint #contentmarketing #advertisingagency #digitalmarketing #branding #rochesterny #ithacany #webdesign #newwebsite

Our VP of Public Relations has officially rebranded from Maddie Ulrich to Maddie Miller! 🎊 Maddie plays a crucial role in supporting Brandmint’s clients. She not only excels at finding ways to promote our client’s successes through media outlets but also has a passion for event planning, community outreach, and all things pumpkin spice! We’re excited to celebrate Maddie’s (and our team’s) milestones and can’t wait to see her flourish! - #brandmint #digitalmarketing #advertisingagency #contentmarketing #rochesterny #inthacany #publicrelations

Spatial branding is easily one of the most overlooked aspects of branding because it’s not as obvious as simply sticking a logo on the wall. But any brand in hospitality, retail, or even commercial offices understands the importance of a well-curated space (and the people inhabiting it!). Spatial branding follows fundamental interior design principles while considering the ways a customer interacts with your brand on a physical level. 👉 Read about spatial branding and other overlooked brand elements on our blog! - #brandmint #contentmarketing #advertisingagency #digitalmarketing #branding #rochesterny #ithacany

In marketing, social proof is essential to building brand equity and trust! Social proof indicates to others that your product or service is tried and true (or dead and done ☠️). Think of it as a public endorsement! That could be through engagement with reviews on third-party sites, user-generated content, or in-depth case studies. 👉 Talk to our team and learn how Brandmint can showcase your social proof! - #brandmint #digitalmarketing #digitalmarketingagency #advertising #content #rochesterny #socialproof

After supporting Security Mutual Group with their annual golf tournament, our client success team took the opportunity to meet with our Ithaca-based partners and spent time bonding as a team! Having offices across Ithaca and Rochester allows us to have more face time with our clients. We value the creative energy that comes with authentic interactions, collaborative content, and DELIGHT! - #brandmint #digitalmarketing #digitalmarketingagency #advertising #content #ithacany

Brandmint loves supporting our clients, especially when it means a day on the green! Check out Billy (and company 😉) capturing Security Mutual Group's annual golf tournament this week. 👉 Need a content team that’s got your back? Tell us about your project and see what we can do! - #brandmint #securitymutual #digitalmarketinglife #rochesterny #rochestermarketing #teambonding #golftournament

Max also learned that content marketing is a ✨TEAM EFFORT✨ requiring insights from several areas to build a cohesive content ecosystem! Need content and advertising solutions? Tell us about your project to see how we can help! Or visit our site to learn more about Brandmint’s comprehensive approach to marketing. - #brandmint #digitalmarketing #advertisingagency #rochestermarketing #rochesterny #nationalinternday

Throwback to our Q2 team bonding event! Hitting targets is a lot more fun at Axes & Ales, though some of us were better than others. (Michaela, how did you get so many?!) Need help forming a robust advertising and content strategy? Talk to our team at our 🔗 in bio! - #brandmint #digitalmarketing #advertisingagency #rochestermarketing #teambonding #axethrowing #beginnersluck

We love showcasing our clients in our work, especially when they win awards! Read our latest blog (🔗 in bio) to see the full breakdown of our 2024 AMA Pinnacle Award run (American Marketing Association | Rochester). 🏅 Best Campaign Rejected by Client (For Profit) - Oswego County Federal Credit Union 🏅 Blog (For Profit) - Hooper’s Tire Outlet 🏅 Campaign Creative: Graphic Design (Not-For-Profit) - H2O Hero Initiative 🏅 Green Marketing Award (For Profit) - Cayuga Lake National Bank 🏅 Influencer Marketing (Not-For-Profit) - PRI Darwin Days / Lance Geiger 🏅 Organic Social Campaign (For Profit) - Ongweoweh Corp 🏅 Special Event (For Profit) - Cayuga Lake National Bank - #brandmint #digitalmarketing #advertisingagency #rochestermarketing #AMARochester #pinnacleawards