BIC

🪄There's a whole world waiting to be explored when kids put their imagination to paper. 🎓 From playful adventures to educational activities -- let's help unlock their creativity one activity and lesson at a time. BIC Kids – Go Make Wow. ➡️Click here for entertaining coloring and writing pages for kids, and resources for teachers and parents, too! https://brnw.ch/21wLIQJ

🖋️ We're excited to introduce our latest campaign, "Write More, Buy Less"! At BIC, we've always been committed to quality, durability, and affordability—and this campaign is no different. Our research shows that consumers prioritize product longevity when it comes to sustainability. That's why we're highlighting the incredible durability of our iconic #BICCristal and #BIC4Color pens. Did you know that a BIC Cristal pen can write an average of 3.7 kilometers and a BIC 4 Color can cover over 6.7 kilometers? These figures truly reflect our dedication to delivering exceptional value. We're thrilled to collaborate with London-based artist Marija Tiurina, whose stunning illustrations for this campaign capture the essence of just how far our products can go. Whether you’re taking notes, writing down ideas, or just doodling, BIC pens are designed to last. Keep an eye out for our campaign rolling out across France and Belgium! You’ll find us on billboards and on our digital platforms. ----- 🖋️ Découvrez notre nouvelle campagne, "Écrivez Plus, Achetez Moins" ! Chez BIC, nous avons toujours été engagés envers la qualité, la durabilité et l'accessibilité, et cette campagne en est l’exemple parfait. Nos recherches montrent que les consommateurs privilégient la longévité des produits lors de leurs achats. Saviez-vous qu'un stylo BIC Cristal peut écrire en moyenne 3,7 kilomètres et qu'un #BIC4Couleurs peut couvrir plus de 6,7 kilomètres ? Des chiffres qui montrent notre engagement à proposer des produits qui durent, à un prix toujours accessible. En collaboration avec l'artiste londonienne Marija Tiurina, nous avons voulu montrer au travers de ses illustrations l'essence de tout ce que nos produits peuvent accomplir. Que ce soit pour prendre des notes, noter des idées ou gribouiller pour se vider la tête, les stylos BIC sont conçus pour durer! La campagne sera visible à travers la France et la Belgique, retrouvez-nous sur les panneaux d'affichage et sur nos plateformes digitales. #WriteMoreBuyLess #Ecrivezplusachetezmoins #RentréeScolaire #Sustainability #BackToSchool

Fostering an inclusive environment where all team members can thrive is a key pillar of our #OneBIC culture. We embrace the unique backgrounds, experiences, and perspectives that make up our global community. 🌎 Recently, several members from our team attended the 2024 Americas Edition of 'Break the Ceiling, Touch the Sky,’ a #leadership summit for women, hosted by House of Rose Professional Pte. Ltd.. Chester Twigg, Group Commercial Officer, joined a panel discussion sharing best practices for advancing women in leadership. Also representing #TeamBIC was Hannah Vallerie, Director of HR for our Commercial team, who shared insights into how BIC creates an #inclusive and equitable workplace for all: “The ‘Break the Ceiling, Touch the Sky’ organization is on a mission to enhance corporate female leadership representation, especially at the executive level. Similarly, at BIC we are committed to driving gender equity in leadership. This event brought us together for the shared experience of discussing DEI at both a macro and organizational programming level,” shared Hannah. As a silver sponsor of the event, #BIC is proud to support initiatives that promote the importance of diversity, equity, and inclusion. 🤝 Learn more about life at BIC here: https://lnkd.in/dV8nXRnV

As a people-focused organization, we strive to create an inclusive environment where every team member feels supported – both in and outside the workplace. 🤝 Whether you are welcoming a child into the world, navigating the journey of #parenthood or supporting aging parents in their time of need, at BIC we recognize the important role caregivers play. Through our new Parenthood 360 program in Paris, we are creating programs unique to the needs of our local team members and their families, ensuring fairness, equality and equity. 🧡 Hear from members of #TeamBIC as they share about this program in action: https://brnw.ch/21wM5iL #Caregiver

As the new school year begins, BIC is proud to highlight five essential products perfect for #backtoschool: 🖊️ BIC 4-Color Shine Ballpoint Pen 🖊️ BIC Cristal Pen ✏️ BIC Break-resistant Mechanical Pencil with Eraser 🖍️ BIC Brite Liner Highlighter 🖊️ BIC Gelocity Quick Dry Pen With a focus on reliability, affordability and versatility, our range of pens, highlighters, markers and pencils are designed for comfort, durability and style. We're all about helping students thrive and reach their potential, and ensuring educators are equipped with essential tools and products to enhance learning. Tell us in the comments which #BIC products you'd add to our list: https://brnw.ch/21wM0mh #education #backtoschoolshopping #firstdayofschool #schoolsupplies

At BIC, we believe life’s simplest moments are the most joyful. Whether it’s enjoying a sunny walk, taking a moment to be mindful, or spending time with friends, it’s important for us to take time to fill our cups, so that we can be our best selves personally and professionally. During #WellnessMonth, check out the ways #TeamBIC is prioritizing well-being around the globe: Embracing Movement: From office strolls to outdoor hikes, our teams around the globe stay active to bring their best selves to work and connect with the world around us. 🌍👟 Mindful Moments: On Global Wellness Day in North America, we took a collective deep breath and spent time recharging outside of work, focused on our favorite hobbies and activities. 🧘♀️🌼 Celebrating Yoga: At BIC Cello, we celebrated International Yoga Day with a rejuvenating yoga session. This year's theme, ‘Yoga for Self and Society,’ reminded us of the importance of physical and mental harmony. 🧘♂️✨ Holistic Health: BIC Bizerte organized coaching sessions on mental and physical health and nutrition, equipping our teams with tools and knowledge to thrive both personally and professionally. 🌟💪 Want to learn more about life with #TeamBIC? Head to our #careers blog to get to know us: https://brnw.ch/21wLXCK

🎉 We’re thrilled to announce that BIC's Soleil Escape Jasmine and Eucalyptus 5 Blade Shavers has been awarded Product of the Year 2024! 🏆 This recognition is South Africa’s largest consumer-voted award for innovation, and we’re honored to be recognized for our excellence in user experience, performance, and cutting-edge technology in the Personal Care: Shaving category. This achievement is a testament to the hard work, pride and dedication of every team contributing to Blade Excellence and BIC's overall commitment to innovation and quality! 🌟 #ProductOfTheYear #Innovation #Teamwork

We're excited to share the launch of our groundbreaking fire safety campaign, ‘Maitrise ta Flamme’, in #IvoryCoast—our first initiative of this scale in West and Central Africa! This campaign is a collaborative effort between the public and private sectors to address the critical issue of fire safety and burn prevention across the region. Together with our local partners, we will be hosting a series of workshops and training sessions throughout the year to empower communities with the knowledge and tools they need to safely manage fire usage and work toward a safer environment for all! #FireSafety #CommunityImpact #MaitriseTaFlamme

🖼️ Freya (age 9 of the UK) provides our next Go Make Wow cityscape -- continuing our series showcasing artwork submitted by kids that BIC teams animate and bring to life. ✨ We love helping transform everyday moments and ideas into extraordinary learning adventures. Spark endless possibilities with reliable writing tools in your hand and creativity as your guide. BIC Kids - Go Make Wow🖌️

At BIC, we believe that #education has the power to change the world. On International Youth Day, we are proud to highlight our ongoing partnership with Life Project 4 Youth (LP4Y) and the impactful work of the BIC Corporate Foundation. 🤝 Since 2017, the #BICCorporateFoundation has partnered with LP4Y to drive access to quality education through entrepreneurship and skill building. Most recently, #TeamBIC promoted career readiness amongst Green Village students by conducting virtual mock #interviews and #resume reviews, reinforcing our commitment to develop creative skills and promoting access to education for children globally. #InternationalYouthDay serves as a reminder of the critical need to support and uplift the younger generation. That’s why we aim to drive positive change and foster a brighter future for all. Head to our #careers #blog to learn more about the ways Team BIC is committed to doing good ➡️https://lnkd.in/enaHCY92