BEYOO - Global Asian Influencer Platform reposted this
One of our clients' Taobao Store enjoyed a 2500% increase in traffic from one organic Xiaohongshu post. So what is Xiaohongshu? It's an Instagram like platform popular in Chinese communities globally. It's also the only platform that connects overseas/global Chinese with domestic users. As of 2023, the platform has 350 millions users, and more than half are active monthly! Like I always have said, a foreign brand will only have a chance to go big, or even survive in China only if it has become popular among Chinese consumers in the country your brand originates from. And Xiaohongshu is the best platform to do that - reach overseas Chinese in your country, and also Chinese consumers who appreciate the lifestyle and value your brand carries. Talk to us about starting your branded Xiaohongshu account for as low as $1,000 a month, with bonus influencer content included.