Google Says It Won’t Be “Deprecating Third-Party Cookies”...What Now? Stay the course. We break down why Google made the decision, who pushed them hard to do so, and what the future of the #thirdpartycookie looks like. But it's clear, we're living in a #firstpartydata world and brands need to stay focused. Watch the video to see out prediction on how the cookie will die off, which is most likely at the hands of consumers. Comment your thoughts.. we want to know what you think. #GoogleUpdate #DigitalPrivacy #Cookies #OnlineAdvertising #PrivacySandbox #TechNews #DataProtection #Ecommerce #firstpartydata #UserChoice #AdTech #DigitalMarketing
About us
Wunderkind leads in AI-driven marketing, transforming brand-audience connections with hyper-personalized messaging. Our tech leverages first-party data, identifying anonymous traffic via a network that recognizes 9 billion devices. We enable targeted offers at the perfect moment across email and text, integrating with brands' systems for seamless performance enhancement. Delivering over $5 billion annually in attributable revenue, we guarantee results, making us a top revenue channel for clients like Harley-Davidson and Shoe Carnival. Choose Wunderkind for unmatched precision in boosting your top-line revenue. Visit wunderkind.co
- Website
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http://www.wunderkind.co
External link for Wunderkind
- Industry
- Advertising Services
- Company size
- 501-1,000 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Specialties
- identity resolution, triggered email, sms, performance marketing, onsite capture, owned channels, and Advertising
Products
Wunderkind
Identity Resolution Software
Wunderkind is the one-to-one performance marketing engine that delivers tailored experiences to individuals at scale.
Locations
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Primary
1 World Trade Center
Fl. 74
New York, NY 10007, US
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16 Dufour's Place
London, W1F 7SP, GB
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36 S Pennsylvania St
Indianapolis, Indiana 46204, US
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1 Sussex St
Barangaroo, NSW 2000, AU
Employees at Wunderkind
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Michael J. Bender
Board Chair | Advisor | Former CEO and COO | Private Equity and Public Company Leadership
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Patrick Tripp
SVP Product Marketing | CMO | PE and VC experience | Keynote speaker | SaaS tech startups and enterprises | 2 Successful Exits
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Carlos Maldonado
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Richard Jones
Chief Revenue Officer @ Wunderkind | Performance Marketing
Updates
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Ready to win this #BFCM season? Attend our webinar to learn how to harness the power of AI data to make this a BFCM season like never before! Sign up now to see: -How to acquire more #firstpartydata before BFCM -When consumers will start engaging for holiday sales -The incentives that drove sales in 2023 -How AI is supercharging the customer journey -Don’t miss this chance to stay ahead of the curve! Register now and unlock the full potential of AI for your BFCM success. https://ow.ly/soEh50SHtXW
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As skincare brand True Botanicals navigates the market, they've gained insights that may be helpful to other marketers. For instance, they've learned to: - Focus on first-party data - Integrate email and SMS platforms for efficiency - Tap into AI to free up resources - Partner with experts You can both read and watch the True Botanicals store here: bit.ly/3W0MkIi
Navigating the Future of eCommerce: Insights from True Botanicals
wunderkind.co
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🎯 Personalized Offers: The Key to Conversion 🎯 83% of consumers are likely to purchase from a brand’s message highlighting products they've recently browsed. Personalization is not just a trend; it’s a necessity. Discover how to leverage data and identity resolution to create hyper-personalized offers in our 2024 report. 📈💬 https://ow.ly/g3b450SCkOe #Personalization #DataDrivenMarketing #CustomerExperience
2024 Consumer Insights Report for Digital Commerce
convert.wunderkind.co
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As the digital marketing landscape evolves, retail marketers face a significant challenge: the phase-out of third-party cookies. With 63% of retail executives relying heavily on cookie-enabled tactics, it's crucial to adapt and adopt new strategies. Learn how CMOs are coping and more in our 2024 CMO State of the Union here: https://ow.ly/1mc550SFo9r
2024 CMO State of the Union
convert.wunderkind.co
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Cookie deprecation is causing a massive ripple across the industry. Watch the whole True Botanicals client story to understand how they're addressing it. https://ow.ly/Z0Pa50SChr4
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From AI to customer journeys, Tim Glomb goes deep into trending marketing topics with Loyalty360. Watch the whole interview below: https://ow.ly/MMeP50SBI4W
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🔔 Optimize Your Travel Offers! 🔔 Triggered messaging based on browsing behavior can significantly increase your revenue. Learn how top brands use personalized offers to re-engage customers and drive conversions. Check out our report for more insights on effective travel marketing strategies. 🏨 #TravelMarketing #Personalization #TriggeredMessaging https://ow.ly/rqjc50SzyWP
2024 Consumer Insights Report for Travel & Hospitality
convert.wunderkind.co
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As an eCommerce marketer, delivering personalized experiences at scale is crucial for driving engagement and conversions. However, with the vast amount of customer data available, it can be challenging to effectively leverage this information to create targeted, relevant interactions. And how do you choose a technology that enables you to do this? Read this guide to understand how to navigate the ecommerce martech buying world: https://ow.ly/6jqb50Sz2mr
eCommerce Marketing Buyer’s Guide
convert.wunderkind.co
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Text messaging is one of the most effective and direct ways to communicate with travelers looking to book travel. In our latest guide, The Definitive Guide to Text for Travel & Hospitality, you can discover the basics of text messaging as a channel and learn how to grow your text opt-ins without cannibalizing your email opt-ins. Get your guide now. https://bit.ly/3VYRTFN