Ever wondered what the perfect length for a video ad is? 🤔 Too short, you miss the message. Too long, viewers tune out. Discover the formula for video ads that get results in the first of our two-part series. https://lnkd.in/gB3KwVau #videomarketing #videoads #digitalmarketing #marketingstrategy #marketingtips
Bay Area News Group
Online Audio and Video Media
San Jose , CA 5,532 followers
Where award-winning journalism meets digital innovation
About us
Bay Area News Group is the largest media outlet in the bay area. We have unique access to the Bay Area's highly-engaged, affluent audience in print, mobile, desktop across our many premium owned and operated websites as well as social channels which all leverage our rich 1st party data. Our award- winning journalism team produces world class content across our dozens of platforms attracting a wide audience. We continue to provide effective advertising with fully integrated multimedia solutions for our advertisers. We provide online, print, and mobile advertising solutions to businesses on a local, regional, and national level. We partner with Adtaxi to provide client-centric digital marketing solutions. Bay Area News Group offers the most powerful media buy in America’s 6th largest market. Bay Area News Group Mission Statement: Our mission is to connect communities by telling accurate and compelling stories that inform and make an impact.
- Website
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http://www.bayareanewsgroup.com
External link for Bay Area News Group
- Industry
- Online Audio and Video Media
- Company size
- 501-1,000 employees
- Headquarters
- San Jose , CA
- Type
- Privately Held
- Founded
- 2006
- Specialties
- Communication, Mobile, Print, Interactive, Digital, news publishing, digital marketing, web development, advertising, journalism, SEO, Programmatic, RTB, SEM, Social Marketing, Email Marketing, Print Advertising, Preprints, Instagram, ROAS, Omnichannel, Newspapers, Content, Native Content, Retargeting, and Search
Locations
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Primary
4 N 2nd st
Suite 800
San Jose , CA 95113, US
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4 North 2nd Street
Suite 800
San Jose, California 95113, US
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175 Lennon Lane
Suite 100
Walnut Creek, CA 94598, US
Employees at Bay Area News Group
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Jessica Yadegaran
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Michael Turpin
Executive Vice President and Chief Revenue Officer at Bay Area News Group
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James Raia
Publisher, theweeklydriver.com (since 2004) • Syndicated automotive columnist • Freelance writer/editor
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Blanca Lebron
Multimedia Account Executive at Bay Area News Group
Updates
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The gap increased significantly, from 1 minute per day to 28, and is expected to widen to over an hour by 2025. MediaRadar notes substantial growth in OTT video ad spending for categories like Medical/Pharma and Dining/Restaurants. #digitalmarketing #marketingstrategy #video
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TikTok and Instagram led the way, with 67% of TikTok users and 51% of Instagram users. This underscores the importance of a multi-channel social strategy to drive eCommerce engagement and sales within this growing customer base. #genz #lifestage #sociamedia #marketingstrategy
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🤔 Curious about how to craft a content strategy that truly delivers results? Check out our latest blog article for 5 essential tips to help you succeed. 🌟 https://lnkd.in/gVfRS7Rb #ContentStrategy #MarketingTips #DigitalMarketing #ContentCreation #BayAreaNewsGroup
5 Tips for Creating a Successful Content Strategy
bayareanewsgroup.com
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According to Mintel, social media has overtaken bank websites as the most common source of financial information outside of family and friends, continuing an upward trajectory beyond other marketing channels. #finance #banking #research #socialmedia #publisheradvantage
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Happy 4th of July! Let's celebrate the spirit of freedom and unity as we honor our nation's rich heritage. #4thofJuly #Freedom #BayAreaNewsGroup #TheMercuryNews #EastBayTimes #MarinIndependentJournal
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According to eMarketer, by 2025, over 80% of total media ad spending will go to digital. Social media and CTV are the main drivers but display remains the most popular format for digital ad spending. #Digital #Advertising #Spending #Marketing #Display #SocialMedia #CTV
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Unsure whether to choose print or digital ads? 📬📱 Optimize your ROI and success by finding the perfect mix. Discover why balancing print and digital advertising is essential in the modern market in our latest blog article. https://lnkd.in/gJgx9x6K #PrintAndDigital #UnifiedStrategy #MarketingTips #AdvertisingStrattegy #BayAreaNewsGroup
San Francisco Bay Area News Media Company | Bay Area News Group
bayareanewsgroup.com
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Wishing you a fantastic Father's Day! Today, we celebrate the wonderful dads and father figures who bring joy to our lives. Want to connect with fathers? We provide advertising solutions that resonate perfectly. #FathersDay2024 #BayAreaNewsGroup #AdvertisinigSolutions
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Standing out in crowded inboxes is now more challenging than ever. Refresh your strategy with these top 10 tips to drive engagement and conversions in 2024 and beyond Check out our latest blog post for all the details! https://lnkd.in/guCxHAKq #EmailTips #EmailMarketing #DigitalMarketing #MarketingTips #BayAreaNewsGroup
10 Essential Email Tips to Boost Engagement and Conversions
bayareanewsgroup.com