This weekend, the National Frozen and Refrigerated Foods Association, Inc. convention kicks off. We’re thrilled to lead the Private Brands Forum tomorrow, October 6! Join us for a dynamic presentation packed with insights and innovations from Daymon, which powers private brand development for Advantage Solutions. After the presentation, stick around for a lively panel discussion, featuring industry leaders diving into the future of private brands — opportunities, challenges and everything in between. Don’t get left out in the cold! Will we see you there? ❄️ 👉 https://lnkd.in/dyF7RZ3
Advantage Solutions
Business Consulting and Services
St Louis, Missouri 147,370 followers
About us
At Advantage Solutions, we're the unseen architects behind your everyday purchases. From pantry staples to your online shopping carts, we ensure your favorite goods are always in stock and within reach by connecting manufacturers to the right retailers and teaming up with retailers to figure out the best ways to get those products into your hands. We specialize in elevating brand presence, enhancing retail strategies, and creating memorable brand experiences. Our purpose is to connect people with products and experiences that enrich their lives. How do we do that? Through our mission: to generate demand for consumer brands and retailers, converting shoppers into buyers in every way they shop, and our values: Put People First, Serve with Heart, Lead with Insights, Execute Relentlessly and Win Together. Check us out at advantagesolutions.net.
- Website
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www.yourADV.com
External link for Advantage Solutions
- Industry
- Business Consulting and Services
- Company size
- 10,001 employees
- Headquarters
- St Louis, Missouri
- Type
- Public Company
- Founded
- 1987
- Specialties
- Sales, Marketing, Events, Private brands, Advertising, Product Demonstration, Retail, Grocery, Club, Ecommerce, CPG, Omnicommerce, Sampling, and Business insights and intelligence
Locations
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Primary
8001 Forsyth Blvd
Suite 1025
St Louis, Missouri 63105, US
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Employees at Advantage Solutions
Updates
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Halloween will be here before you can say “boo,” and while some shoppers are stocking up on candy now, seven out of 10 consumers buy the week before the holiday. Advantage Solutions’ Kelly Ravestijn offers tips for retailers on how to attract more early-bird shoppers, while being prepared for that last-minute surge. Here’s a helpful hint: By offering targeted flash sales, bundling discounts and loyalty rewards closer to the holiday, retailers can attract these shoppers looking for last-minute deals, while well-stocked shelves and eye-catching displays in the final week are crucial to driving impulse buys. For more retailer tips for this year’s Halloween — projected to be the biggest ever in sales — read our latest blog: https://lnkd.in/eMZGyRA4 #WinningHalloween #TeamADV
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Nothing gets people mooooooving like chocolate milk. Last weekend, Advantage Solutions' experiential team partnered with Kroger stores for National Chocolate Milk Day (Sept. 27) — including two special events in Cincinnati and 2,250 in-store demo events in 750 stores across the U.S. The fun events featured a chocolate milkshake blender bike … because, of course it did. Shoutout to our teammates April Miolla and Taylor Sanders for leading the team and creating a fun memory for countless shoppers, young and old(er). #TeamADV
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Ahead of this year’s NACS Show, we asked our convenience store experts at Advantage Solutions to share some of the trends and developments that are changing the c-store landscape. From bigger stores to new formats to enhanced foodservice programs and services, retailers are transforming the way they do business. And keep an eye out for more private brands! “By offering items that your customers love that they can only get from you, you become the destination of choice,” says our Gil Phipps, SVP, global customer solutions. Learn more about Advantage Solutions’ capabilities and retailer and brand services at the NACS Show at Booth N1447 in the Las Vegas Convention Center, October 7-10. And read more about the latest trends here: https://lnkd.in/eezicR5k #TeamADV #WinningConvenience
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We’re so proud of our #TeamADV volunteers and all the work they’re doing this Hunger Action Month. At Advantage Solutions, food security is one of the core pillars of our belonging and impact work in the community. We serve with heart because no one should go hungry.
Executive Vice President - Walmart Team | Advantage Solutions/SAS Retail Services Passionate about Family, Fishing, and Outdoors!
Super proud of these Advantage Solutions Walmart TEAMMATES for dedicating their time and passion to the Northwest Arkansas Food Bank. Together during the week, we were able to pack over 36,600 meals for the week supporting the Northwest AR community! Special shoutout to Group 2 for being the fastest and winning the competition... 😀
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UPDATE: Due to high winds and safety concerns, all festival activities on Friday (9/27) are cancelled to prioritize the well-being of attendees, vendors and staff. Regular events will resume on Saturday (9/28) from 11 a.m. to 7 p.m. once the weather improves.
It’s almost time. The Kroger Wellness Festival — one of the largest free health and wellness festivals in the U.S. — begins tomorrow! Since 2022, Advantage Solutions has produced the family-friendly event on behalf of Kroger, one of more than 500 special events produced each year by Advantage’s experiential services division. This year’s festival in downtown Cincinnati will feature more than 220 sponsoring brands, six performance stages, two concerts … and an incalculable amount of good vibes. All are welcome and appreciated. Check out our blog to learn more about what to expect at the Kroger Wellness Festival. https://lnkd.in/g3zeZmtn
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It’s almost time. The Kroger Wellness Festival — one of the largest free health and wellness festivals in the U.S. — begins tomorrow! Since 2022, Advantage Solutions has produced the family-friendly event on behalf of Kroger, one of more than 500 special events produced each year by Advantage’s experiential services division. This year’s festival in downtown Cincinnati will feature more than 220 sponsoring brands, six performance stages, two concerts … and an incalculable amount of good vibes. All are welcome and appreciated. Check out our blog to learn more about what to expect at the Kroger Wellness Festival. https://lnkd.in/g3zeZmtn
Kroger Wellness Festival provides free family fun -- and a boost for ‘better for you' brands - MRKT
https://mrktblog.com
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Retail media networks are no longer optional for today’s savvy retailers — they’re absolutely necessary, says Gil Phipps, senior vice president of global customer solutions at Advantage Solutions. As brands seek to promote their products directly to shoppers, RMNs have become a fast-growing and highly effective way to build loyalty (and revenue) for retailers, too, Phipps says in a new piece for Total Retail magazine. Learn more in Phipps’ timely and relevant piece that demystifies the hype around RMNs and makes a clear case for why they’re essential in today’s marketplace. https://lnkd.in/gjZigx5v
Total Retail: ADV's Gil Phipps on the necessity of retail media networks - MRKT
https://mrktblog.com
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Andrea Young, chief operating officer for experiential services at Advantage Solutions, knows a thing or two about the power of being one’s authentic self. As Advantage’s first openly LGBTQ executive leader, Young was a founding member of the company’s diversity, equity and inclusion board in 2020. At this week’s Kroger Wellness Festival, Young will discuss the importance of inclusion with Laurie Hernandez, a trailblazing Latina gymnast who won gold and silver medals at the 2016 Summer Olympics. Check out the full Q&A with Young on our blog to learn more about how this discussion came to be and why it matters. https://lnkd.in/dzEDkN-j
At Kroger Wellness Festival, ADV's Andrea Young and Olympian Laurie Hernandez to speak on inclusion - MRKT
https://mrktblog.com
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September is Hunger Action Month — a time to get involved and serve our neighbors in need. At Advantage Solutions, food security is one of the core pillars of our belonging and impact work in the community. For 12 years, we’ve proudly partnered with Feeding America, the national network of food banks, providing the equivalent of more than 5.7 million meals. Our incredible #TeamADV also supports other hunger relief organizations in communities across the country. At Advantage, we serve with heart because no one should go hungry. Please get involved at the local level and help out if you can. Click this link to find the food bank nearest to you: https://lnkd.in/eEZMQKW