We’re excited to announce 605 | an iSpot company has been acquired by iSpot.tv! iSpot and 605 combine best-in-class technology and services designed with a similar mission and singular focus: to help buy and sell side prove effectiveness of TV advertising. The deal creates incredible synergies that will help advance the entire TV advertising ecosystem. Read all about this news here: https://lnkd.in/gs_zzXRx
605 | an iSpot company
Advertising Services
New York , New York 13,628 followers
Delivering the Most Advanced TV Viewership Insights and Industry Expertise.
About us
605 is a next generation measurement and attribution company focused on driving innovation in the utilization of data to create, execute and measure advanced advertising campaigns. Our unbiased, neutral measurement and insights solutions meet unique requirements for advertisers looking to maximize efficiency and effectiveness of their marketing dollars. Reliable. Accurate. Objective.
- Website
-
http://605.tv
External link for 605 | an iSpot company
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- New York , New York
- Type
- Privately Held
- Founded
- 2016
- Specialties
- Audience Measurement and Media Analytics
Locations
-
Primary
251 Park Avenue South
New York , New York 10010, US
Employees at 605 | an iSpot company
-
Amy Weinberger
Accomplished executive focusing on data driven measurement and effectiveness solutions: TV/OTT/Digital
-
Patrick Sullivan
Data Warehousing Data Modeling Data integration Data migration Informatica PowerCenter | Pentaho Oracle | DB2 | MS Sql |…
-
Ben Baker
DevOps Engineer in AWS specializing in IAC and automation
-
Timothy Model
Senior Data Scientist • Causal Inference • Time Series • Surveys • Experiments • Consulting • PhD
Updates
-
Last week, we joined #ARF's 2023 #Analytics & #Attribution Accelerator where our GVP of Client Data Science, Lindsey Woodland, PhD, shared the stage with our client and dear friend from General Motors, Juan Solana, discussing "Modern Attribution: Necessity Is The Mother Of Invention." When every KPI is important, where do we focus? During this panel discussion, #605 and General Motors discussed how our attribution solutions inform decisions & quantify investment for GM's campaign planning strategies and which KPI to focus on when quantifying ROI. Learn more about these solutions here: https://lnkd.in/ez-wbZhH
Thrilled to have returned to ARF's Attribution & Analytics Accelerator, where Lindsey Woodland, PhD, Group VP of Client Data Science at iSpot, shared the stage with General Motors' Juan Solana, Global Director, Measurement, Advanced Analytics and Automation, Performance Driven Marketing Team. The two shared how General Motors harnesses modern attribution to quantify what matters most for the brand and business. Big thanks to Advertising Research Foundation (ARF) for having us!
-
We're thrilled to attend CIMM's 12th Annual #Converged #TV #Data Summit in #NYC today and tomorrow! This flagship event brings together top advertising, media, and research executives as they discuss the most recent innovations in the industry's history. If you're there, be sure to check out the "#AdPods, #Impressions & Monetizing Indie #Streaming" Panel today where iSpot.tv's EVP of Media Partnerships, Stuart Schwartzapfel, will be uncovering how the measurement landscape might need to evolve to better support a robust "indie" ad marketplace. We can't wait to see you there! Coalition for Innovative Media Measurement (CIMM) https://lnkd.in/eNXmP8Wz