You're passionate about Corporate Social Responsibility. What factors are leading to burnout in this field?

High expectations in CSR can lead to burnout – set realistic goals and celebrate small wins. Complex challenges in CSR can be overwhelming – focus on making meaningful, incremental changes. Resource scarcity in CSR means doing more with less – prioritize and seek creative solutions. Evolving standards in CSR require constant learning – embrace change but pace yourself. Lack of recognition in CSR can be disheartening – remember, your impact matters even if it's not always visible.

In the CSR field, many of us became very ambitious thinking of the activities we carry out. This could sometimes be simple targets we achieved yet could be bigger steps according to what we do. When these programs are not equally recognised, we tend to feel disheartened, which makes us frustrated and eventually burnout. The best way to avoid this complication is to talk with your peers and reflect on the work honestly. This might be a good way of evaluation and would minimise the chances you feel disappointed with the system. Also you get a perspective on how others feel about the activities and know what the outcome it really created. This way, you won't get self burnout, rather have an honest and a general understanding of the overall.

Nos últimos anos quatro fatores tem sido gritante: -profissionais desta área muitas vezes enfrentam a pressão de atingir objetivos ambiciosos de sustentabilidade e impacto social com recursos limitados; -conflito de valores: trabalhar em uma organização cujas práticas não refletem totalmente os valores ; -carga de trabalho pesada: a necessidade de gerenciar múltiplas partes interessadas. -pressão por resultados tangíveis: a pressão para demonstrar o impacto social e ambiental de maneira quantificável e em curto prazo é desgastante. Infelizmente lidamos com lados que acabam muitas vezes com a nossa sanidade.

When navigating resource scarcity, building resilience by developing both internal and external networks is vital. Connect with client-facing peers who understand CSR's value proposition. Their insights can help you prioritise initiatives and present your work more effectively. Develop cross-departmental collaborations to share resources and expertise. E.g. Build a champions network to amplify your CSR efforts. Join professional associations which offer content such as webinars, events and a mentoring programme. It's worth remembering on a plane you're taught to "put on your oxygen mask before others". The same applies to CSR. Remember to take care of yourself first so that you will continue to be effective in supporting others.

This is a general problem for any field. In terms of CSR, many others will not recognise nor even question the reasoning behind a project. Keep a holistic understanding, if you were in CSR, and if you were told about the importance of a door that was capable of self closure, that's how you'd feel. Those that are in the same field will understand, yet in general many won't. Therefore, do CSR for the greater good and in some programs those who know the value will appreciate it. In others, be self satisfied for what you did and definitely keep on doing.