This Doris Day/Rock Hudson comedy is a vast improvement over their previous one, "Pillow Talk". At least, both stars seem to be having a relaxed time with one another, under the direction of Delbert Mann. It helps a lot that the tremendously talented writing team of Stanley Shapiro and Paul Henning are around to give the movie lots of laughs with what they created.
The idea of warring advertising executives works well. Doris Day plays the uptight Carol Templeton, a girl from the provinces that manages to land a plum job in a Madison Avenue firm and lives in a fantastic Manhattan apartment that was only to be found in the movies. Carol dresses with style, but one wonders whose idea was to have her wear those hideous hats she constantly sports.
Carol's enemy turns out to be Jerry Webster, the playboy adman who steals everything from Carol's reach. As played by Rock Hudson, this is one of his best roles in comedy. Somehow he made us believe he was that man who has a knack to get what he wants, especially from the adoring women he charms.
The basic premise of the film is the constant battle between Carol and Jerry. Both stars do some of their best work as they clash over the new product that suddenly appears in ads all over the place. VIP is something nobody knows about, yet Carol wants to get the account. VIP turns out to be a product that gives its user a great feeling for only 10 cents. Sampling the product at the Ad Council, where Carol takes Jerry to be tried for his unprofessional conduct, turns out to be one of the best things that ever happened to Carol and Jerry and all the ones that have a taste of the product.
Doris Day was a beautiful comedienne. Her wholesome figure and natural charm is one of the best things this film has going for it. Rock Hudson also is excellent with his take of the lecherous Jerry. Tony Randall plays another of his neurotic characters. Edie Adams is only seen shortly, but in her few scenes, she is wonderful. Jack Oakie makes a great appearance as the Virginian with a taste for girls and booze on a business trip in Manhattan.
This is a comedy for Doris Day and Rock Hudson fans.
