The Second in Command
Unleash the Power of Your COO
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Narrated by:
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Cameron Herold
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By:
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Cameron Herold
About this listen
As founder and CEO, you know you need to hire a COO. You need a COO who can help you build the company you don’t know how to build on your own.
The Second in Command is your go-to guidebook when you’re ready to scale up. Cameron Herold details every aspect of the process, from knowing when you need to hire a COO, through identifying and hiring the right COO candidate, to successfully onboarding and working with your COO, VP Operations or Director Operations.
The Second in Command reveals the benefits a skilled COO brings to companies and explores the many ways a COO mastermind or COO forum can help grow your COO grow their skills, confidence and network. You’ll learn about the different types of COO that exists and understand the role each COO type plays. Discover how to bring a COO into your company with the least disruption and avoid common problems before they arise. There is no need to go it alone.
©2023 Cameron Herold (P)2023 Cameron HeroldListeners also enjoyed...
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Whether you’re a new CEO trying to navigate chaotic workdays or a veteran of the C-Suite trying to reignite your passion, focus is your most important asset. Many owners and CEOs think they have to be involved in every aspect of their business. They spend valuable brainpower on low-priority decisions. Before long, they’re overworked and burned out.
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Reading this with my boss
- By Taniesha Whorton on 12-06-22
By: Trey Taylor
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Operations Management for Dummies
- By: Mary Ann Anderson, Dr. Edward Anderson, Dr. Geoffrey Parker
- Narrated by: Marie Hoffman
- Length: 13 hrs and 55 mins
- Unabridged
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Operations management is a critical skill for all current and aspiring business leaders. Now, Operations Management for Dummies takes the guesswork out of this often-intimidating subject. Whether you are a professional just promoted into your first operations management job who needs to learn operations fast or your aim is to score your highest in an undergraduate or MBA operations management class, the plain-English, step-by-step information in Operations Management for Dummies gives you the critical toolkit for operations success.
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No audio played at all
- By CJ on 03-02-21
By: Mary Ann Anderson, and others
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Double Double
- How to Double Your Revenue and Profit in 3 Years or Less
- By: Cameron Herold
- Narrated by: David de Vries
- Length: 7 hrs and 18 mins
- Unabridged
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The book is divided into three sections, which cover planning for fast growth, building a company for fast growth, and leading for fast growth. Each topic the author covers - from creating a vision for the company"s future to learning how to generate free PR for a developing company - is squarely focused on the end goal: doubling the size of the entrepreneur"s company in three years or less.
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This is ridiculous
- By Sean Colins on 01-29-21
By: Cameron Herold
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Meetings Suck: Turning One of the Most Loathed Elements of Business into One of the Most Valuable
- By: Cameron Herold
- Narrated by: Drew Birdseye
- Length: 2 hrs and 13 mins
- Unabridged
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We all know that meetings suck, right? You hear it all the time. It"s the one thing that almost everyone in business can agree on. Except it"s not actually true. Meetings don"t suck; we suck at running meetings. When done right, meetings not only work, they make people and companies better. In Meetings Suck, world renowned business expert and growth guru Cameron Herold teaches you how to use focused, time effective meetings to help you and your company soar.
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Useless
- By AmazonFan on 02-11-19
By: Cameron Herold
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How to Be a Chief Operating Officer
- 16 Disciplines for Success (How to Be A...)
- By: Jennifer Geary
- Narrated by: Jennifer Geary
- Length: 6 hrs and 1 min
- Unabridged
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Chief Operating Officer is one of the most complex senior management roles in organisations today. It embraces a range of disciplines, from Technology to Human Resources, from Legal to Risk. Yet, unlike other senior executive roles, there is no established framework or body of knowledge to support the COO. This book de-mystifies the COO role and breaks it into 16 core elements; the three fundamental pillars of Culture, Strategy and Change, plus 13 technical areas. It outlines responsibilities, warning signs, and how to boost performance.
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For beginner
- By Mario on 12-30-24
By: Jennifer Geary
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Vivid Vision: A Remarkable Tool for Aligning Your Business Around a Shared Vision of the Future
- By: Cameron Herold
- Narrated by: David DeVries
- Length: 2 hrs and 37 mins
- Unabridged
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Many corporations have slick, flashy mission statements that ultimately do little to motivate employees and less to impress customers, investors, and partners. But there is a way to share your excitement for the future of your company in a clear, compelling, and powerful way, and entrepreneur and business growth expert Cameron Herold can show you how.
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Unremarkable.
- By Ashley on 03-10-20
By: Cameron Herold
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A CEO Only Does Three Things
- Finding Your Focus in the C-Suite
- By: Trey Taylor
- Narrated by: Trey Taylor
- Length: 4 hrs and 2 mins
- Unabridged
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Overall
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Performance
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Story
Whether you’re a new CEO trying to navigate chaotic workdays or a veteran of the C-Suite trying to reignite your passion, focus is your most important asset. Many owners and CEOs think they have to be involved in every aspect of their business. They spend valuable brainpower on low-priority decisions. Before long, they’re overworked and burned out.
-
-
Reading this with my boss
- By Taniesha Whorton on 12-06-22
By: Trey Taylor
-
Operations Management for Dummies
- By: Mary Ann Anderson, Dr. Edward Anderson, Dr. Geoffrey Parker
- Narrated by: Marie Hoffman
- Length: 13 hrs and 55 mins
- Unabridged
-
Overall
-
Performance
-
Story
Operations management is a critical skill for all current and aspiring business leaders. Now, Operations Management for Dummies takes the guesswork out of this often-intimidating subject. Whether you are a professional just promoted into your first operations management job who needs to learn operations fast or your aim is to score your highest in an undergraduate or MBA operations management class, the plain-English, step-by-step information in Operations Management for Dummies gives you the critical toolkit for operations success.
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-
No audio played at all
- By CJ on 03-02-21
By: Mary Ann Anderson, and others
-
Double Double
- How to Double Your Revenue and Profit in 3 Years or Less
- By: Cameron Herold
- Narrated by: David de Vries
- Length: 7 hrs and 18 mins
- Unabridged
-
Overall
-
Performance
-
Story
The book is divided into three sections, which cover planning for fast growth, building a company for fast growth, and leading for fast growth. Each topic the author covers - from creating a vision for the company"s future to learning how to generate free PR for a developing company - is squarely focused on the end goal: doubling the size of the entrepreneur"s company in three years or less.
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This is ridiculous
- By Sean Colins on 01-29-21
By: Cameron Herold
-
Meetings Suck: Turning One of the Most Loathed Elements of Business into One of the Most Valuable
- By: Cameron Herold
- Narrated by: Drew Birdseye
- Length: 2 hrs and 13 mins
- Unabridged
-
Overall
-
Performance
-
Story
We all know that meetings suck, right? You hear it all the time. It"s the one thing that almost everyone in business can agree on. Except it"s not actually true. Meetings don"t suck; we suck at running meetings. When done right, meetings not only work, they make people and companies better. In Meetings Suck, world renowned business expert and growth guru Cameron Herold teaches you how to use focused, time effective meetings to help you and your company soar.
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Useless
- By AmazonFan on 02-11-19
By: Cameron Herold
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The Miracle Morning for Entrepreneurs
- Elevate Yourself to Elevate Your Business
- By: Hal Elrod, Cameron Herold, Honoree Corder
- Narrated by: Rob Actis
- Length: 7 hrs and 26 mins
- Unabridged
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These six daily practices will fuel your efforts to create and sustain positive change in your life. Now The Miracle Morning for Entrepreneurs brings you these principles in a whole new light - alongside the entrepreneurial elevation principles and the entrepreneur"s elevation skills. These are essential skills that you need to create a successful business and personal life.
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This book feels like an Infomercial.
- By martin powell on 03-21-18
By: Hal Elrod, and others
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The Chief Executive Operating System
- The Essential Playbook for Success in the CEO Role
- By: Joel Trammell, Sherif Sakr
- Narrated by: Stuart Bentley
- Length: 5 hrs and 48 mins
- Unabridged
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In The Chief Executive Operating System, veteran CEO Joel Trammell and executive coach Sherif Sakr present a concise, systematic guide to being a truly great chief executive. Filling a wide gap around CEO-specific guidance in the management literature, the authors draw on decades of leadership and client work to deliver a practical CEO operating system that works.
By: Joel Trammell, and others
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Rocket Fuel
- The One Essential Combination That Will Get You More of What You Want from Your Business
- By: Gino Wickman, Mark C. Winters
- Narrated by: Mark C. Winters
- Length: 4 hrs and 26 mins
- Unabridged
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Visionaries have groundbreaking ideas. Integrators make those ideas realities. This explosive combination is the key to getting everything you want out of your business. It worked for Disney. It worked for McDonald"s. It worked for Ford. It can work for you. From the author of the best-selling Traction, Rocket Fuel details the integral roles of the visionary and integrator and explains how an effective relationship between the two can help your business thrive.
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Real world advice
- By Ricci El Idrissi on 09-05-16
By: Gino Wickman, and others
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Scaling Up Compensation
- 5 Design Principles for Turning Your Largest Expense into a Strategic Advantage
- By: Verne Harnish
- Narrated by: Verne Harnish
- Length: 3 hrs and 44 mins
- Unabridged
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How you compensate people is one of the most important strategic decisions your company will make—but few “get it right and out of sight.” Nail it and you can add hundreds of percentage points to the bottom line while driving up the energy in the organization. Make the wrong call (or piecemeal the decision together), and the results will create needless drama throughout the organization.
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Diversity of compensation strategies
- By sinclair on 08-28-24
By: Verne Harnish
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The Exit-Strategy Playbook
- The Definitive Guide to Selling Your Business
- By: Adam Coffey
- Narrated by: Ron Butler
- Length: 3 hrs and 38 mins
- Unabridged
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Explore the universe of potential buyers. Learn how to assemble a team of expert advisors to prepare your business for sale. Walk step by step through a typical investment-banker-led midmarket sale process from start to finish. Adam Coffey has spent the last 20 years as CEO of three private-equity-backed national service companies. Through his experience executing a buy-and-build strategy, he has bought and sold more than 100 companies ranging in size from $1 million to $1 billion. Selling your business is an art.
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Outstanding!
- By BWoodard on 08-30-24
By: Adam Coffey
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Operations Management
- Speak the Language, Learn the Tools, and Watch Profits Soar!
- By: Peter Oliver
- Narrated by: Virtual Voice
- Length: 51 mins
- Unabridged
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Overall
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Performance
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Story
Operations Management is a skillset of management focused on business process flows. It is a set of tools with which you can understand and quantify the process from raw material to finished good or service. The main goals of operations management are making sure business operations are efficient and effective. These are terms you’ll read about later in this book and are central to making sure costs are as low as they can be, profits are as high as they can go, and the business still maintains or improves the quality of its product and the loyalty of its customers. In this guide you will ...
By: Peter Oliver
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Get Scalable
- The Operating System Your Business Needs to Run and Scale Without You
- By: Ryan Deiss
- Narrated by: Ryan Deiss
- Length: 4 hrs and 55 mins
- Unabridged
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Performance
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Story
You started your business because you wanted more. More wealth. More freedom. A greater impact. But these days, it feels like you"re working harder than ever for less and less money, and you barely have time to take a coffee break, much less a vacation. Sound familiar? If your answer is a weary "yes," then Get Scalable is here to change the game...and your life.
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Best business book on growth! Strategic and practical
- By Anonymous User on 11-03-24
By: Ryan Deiss
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What Got You Here Won"t Get You There
- How Successful People Become Even More Successful
- By: Marshall Goldsmith, Mark Reiter
- Narrated by: Jared Vanderbeck
- Length: 7 hrs and 56 mins
- Unabridged
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Marshall Goldsmith is an expert at helping global leaders overcome their sometimes unconscious annoying habits and attain a higher level of success. His one-on-one coaching comes with a six-figure price tag. But, in this book, you get Marshall"s great advice without the hefty fee!
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Fill of clichéd messages
- By Anonymous User on 06-06-23
By: Marshall Goldsmith, and others
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Free PR: How to Get Chased by the Press Without Hiring a PR Firm
- By: Cameron Herold, Adrian Salamunovic
- Narrated by: David de Vries
- Length: 4 hrs and 6 mins
- Unabridged
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Overall
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Performance
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Story
Public relations has always been an essential part of doing business which is probably why you"re shelling out big money to an outside PR firm. But the truth is that you don"t need them. You already have all the necessary tools in-house to do as good a job as the so-called experts. Landing public relations coverage for yourself and your company is a powerful tool to help elevate your personal brand. PR is easier to generate, leverage, and is more effective than marketing. In other words, public relations is more critical than ever in growing your brand and your business.
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The PR Road Map we Need
- By Ultimate Survival Tips on 08-10-19
By: Cameron Herold, and others
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The 80/20 CEO
- Take Command of Your Business in 100 Days
- By: Bill Canady
- Narrated by: Bill Canady
- Length: 6 hrs and 47 mins
- Unabridged
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Performance
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Story
The risk in leading a business is the same as in piloting an airplane: namely, crashing and burning. But what if you had an operating system to keep your business airborne until you wanted to land it? How much time would that OS save you? How much money? Written and narrated by the creator of the Profitable Growth Operating System®, The 80/20 CEO: Take Command of Your Business in 100 Days is a detailed playbook for aspiring or accomplished senior-level executives who want to lead their organizations in profitable strategic growth and do so on demand, on track, on pace, and without surprises.
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Strategic Business Transformation
- By Frances G. Dick on 05-25-24
By: Bill Canady
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Second in Command
- Strengthening Leaders Who Serve Leaders
- By: Dutch Sheets, Chris Jackson
- Narrated by: Virtual Voice
- Length: 4 hrs and 51 mins
- Unabridged
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Overall
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Story
Being a leader means more than a fancy title, a big office and people who obey orders. A leader is responsible for setting an example of integrity in his organization. But what is the role of leaders who serve other leaders? Second in Command is written to strengthen those in the position of "right-hand man." For some, being "number two" is a training ground for an eventual promotion into top leadership, but for others it is a calling. Whether you pastor a church or are a "marketplace minister," Second in Command teaches you how to become a next generation leader of excellence. First, Be ...
By: Dutch Sheets, and others
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The New CEO
- Lessons from CEOs on How to Start Well and Perform Quickly (Minus the Common Mistakes)
- By: Ty Wiggins
- Narrated by: Grant Cartwright
- Length: 6 hrs and 30 mins
- Unabridged
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Story
Becoming a CEO is a high-stakes moment, whether it"s your first, second, or third time in the seat. What you say and how you act in your early days as CEO sets the tone for how you"ll be perceived for years to come. Yet, until now, few CEOs have shared their stories on what worked, what didn"t, and what they wish they"d done differently. In The New CEO, Dr. Ty Wiggins, an experienced leadership advisor specializing in CEO transitions, explains how to land well as a new CEO, accelerate your impact, and unlock the most affirming experience of your career.
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Required reading for all CEOs
- By Liam Chrismer on 11-25-24
By: Ty Wiggins
What listeners say about The Second in Command
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- Pejmon J Abrarpour
- 02-21-23
Direction, instructional, and practical
This book was great! I gained a lot from this book. Being a new COO, I feel like I added a lot of value in the transparency of the role, however ambiguous from the role is from company to company. I’m definitely sharing this with my CEO to help enhance our communication and effectiveness.
I highly recommend this to anyone in the COO (or-like) role or anyone wanting more guidance on how the role should be framed up 👍
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- Colleen"s Audible
- 01-29-23
Just what I needed!
As the 1st in command understanding the relationship between myself and my COO is critical. I not only shared this with my #2, I read it cover to cover and it was worth every minute. I will be sharing with my fellow CEO’s, thank you.
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A real aha moment
Reading this book was a real aha moment.
I now realise I"ve always overlooked the real power of the COO, the second in command and having been without a #2 for a few years I"ve realised what was really missing and why !
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- Amazon Customer
- 02-12-23
Always love Cameron’s work
And the 2IC framework and ideas are a game changer. Must read for anyone looking to grow their business.
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- Pablo Lanyi-Grunfeldt
- 03-18-24
Very useful
I think is a great resource for running companies and gives you great insight of the COO role in different scenarios
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- Zachary Ryan Pettis
- 02-18-24
Great author, average reader
The narration edits with a different tone of voice were quite jarring; otherwise it was great.
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1 person found this helpful
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- Anonymous User
- 06-06-24
Good concepts
It was useful, and it has very good points. I think I can apply many things, specially regarding the relationship between CEO and COO. Too much of the book was dedicated to publicise the COO Alliance, and that was super annoying. Also, the audio editing is possibly the worst I’ve heard on an audiobook.
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- Black Hills Moto
- 02-06-23
Choppy dialogue but good points
Dry dialog with around 100 recordings pushed in at various points with different mic sensitivity setting. Makes for a hard listen even though the story is good and makes practical sense.
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- Ian E.
- 03-27-23
Ok
Overall I would say with this one was OK. The problem is that about 20% of the book is really just advertising for the authors consulting business and not content that you can really use.
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- P. Bagwell
- 12-27-23
Great ideas distinguishing CEO from COO
I really never heard anything else like this to help distinguish the roles between a CEO and COO and help you distinguish where you think you should be. There"s a little bit of marketing to the author"s other projects, but nothing to distracting. Still valuable.
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