Change
How to Make Big Things Happen
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Narrated by:
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James Fouhey
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By:
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Damon Centola
About this listen
How do you change someone's mind? How do you stop bad habits? A bold new theory about the way ideas and behaviours spread (and can be altered) from the world's leading expert, Professor Damon Centola.
How did movements like the Arab Spring and Black Lives Matter take off when they did?
How did Lord Kitchener recruit 2,000,000 volunteers at the start of World War I?
Why did Twitter take hold while Google has failed?
What surprising lessons can we learn from COVID-19?
From the spread of COVID-19 to the rise of political polarisation, from implicit bias to genetically modified food, from NASA to Netflix - it's time to think differently about how change works.
Professor Damon Centola is the world expert in the new science of networks. His ground-breaking research across areas as disparate as voting, health, technology and finance has highlighted powerful and highly effective new ways to ensure lasting change. In this book, Centola distils more than a decade of deep experience into a fascinating new theory that challenges previous assumptions that new ideas are either contagious or not.
Change shows that beliefs and behaviours are not transmitted from person to person in the simple way that a virus is. The real story of social change is more complex and much more interesting. When we are exposed to a new idea, our social networks guide our responses in striking and surprising ways. Drawing on deep yet accessible research and fascinating examples, Change presents a paradigm-shifting new science for understanding what drives change, recognising our blind spots and how we can change the world around us.
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Compelled to listen at 2x speed
- By LEE on 09-26-18
By: Kai-Fu Lee
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Future Shock
- By: Alvin Toffler
- Narrated by: Peter Berkrot
- Length: 16 hrs and 51 mins
- Unabridged
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Future Shock is about the present. Future Shock is about what is happening today to people and groups who are overwhelmed by change. Change affects our products, communities, organizations - even our patterns of friendship and love. Future Shock vividly describes the emerging global civilization: tomorrow's family life, the rise of new businesses, subcultures, lifestyles, and human relationships - all of them temporary. It illuminates the world of tomorrow by exploding countless cliches about today.
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So Accurate
- By Peter Gracia on 03-31-19
By: Alvin Toffler
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Becoming Facebook
- The 10 Challenges That Defined the Company That's Disrupting the World
- By: Mike Hoefflinger
- Narrated by: Nicholas Techosky
- Length: 7 hrs and 45 mins
- Unabridged
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Facebook's founding is legend: In a Harvard dorm, wunderkind Mark Zuckerberg invented a new way to connect with friends...and the rest is history. But for the people who actually molded this great idea into a game-changing $300 billion company, the experience was far more tumultuous and uncertain than we might expect. Mike Hoefflinger was one of those Facebook insiders.
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mainly a tribute to the success of FB
- By Anonymous User on 10-07-18
By: Mike Hoefflinger
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Disruptive Marketing
- What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal
- By: Geoffrey Colon
- Narrated by: Geoffrey Colon
- Length: 6 hrs and 14 mins
- Unabridged
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Now that 75 percent of screen time is spent on connected devices, digital strategies have moved front and center of most marketing plans. But what if that's not enough? What if most people ignore company messages? What if consumer engagement never goes further than the "like" button? A sobering reality is hitting marketers. Technology hasn't just reshaped mass media, it's altering behavior as well. And getting through to customers will take some radical rethinking.
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Needed. Valuable. Welcome contribution.
- By Oliver Nielsen on 04-26-17
By: Geoffrey Colon
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The Future of the Professions
- How Technology Will Transform the Work of Human Experts
- By: Richard Susskind, Daniel Susskind
- Narrated by: John Lee
- Length: 12 hrs and 39 mins
- Unabridged
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This book predicts the decline of today's professions and describes the people and systems that will replace them. In an Internet society, according to Richard Susskind and Daniel Susskind, we will neither need nor want doctors, teachers, accountants, architects, the clergy, consultants, lawyers, and many others to work as they did in the 20th century.
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I Hope It's Not All True
- By John on 05-01-16
By: Richard Susskind, and others
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Startup Rising
- The Entrepreneurial Revolution Remaking the Middle East
- By: Christopher M. Schroeder
- Narrated by: Christopher M. Schroeder
- Length: 7 hrs and 24 mins
- Unabridged
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Despite the world's elation at the Arab Spring, shockingly little has changed politically in the Middle East; even frontliners Egypt and Tunisia continue to suffer repression, fixed elections, and bombings, while Syria descends into civil war. But in the midst of it all, a quieter revolution has begun to emerge, one that might ultimately do more to change the face of the region: Entrepreneurship.
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Inspiring stories
- By Raafat Zaini on 02-13-15
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Machine, Platform, Crowd
- Harnessing Our Digital Future
- By: Erik Brynjolfsson, Andrew McAfee
- Narrated by: Jeff Cummings
- Length: 10 hrs and 57 mins
- Unabridged
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In The Second Machine Age, Andrew McAfee and Erik Brynjolfsson predicted some of the far-reaching effects of digital technologies on our lives and businesses. Now they’ve written a guide to help listeners make the most of our collective future. Machine | Platform | Crowd outlines the opportunities and challenges inherent in the science fiction technologies that have come to life in recent years, like self-driving cars and 3D printers, online platforms for renting outfits and scheduling workouts, or crowd-sourced medical research and financial instruments.
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Both How AND Why for Techies
- By Dan Collins on 08-11-17
By: Erik Brynjolfsson, and others
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Glimmer
- How Design Can Transform Your Life and Maybe Even the World
- By: Warren Berger
- Narrated by: Ax Norman
- Length: 10 hrs and 14 mins
- Unabridged
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The first book to reveal how thinking like a designer can help solve the greatest challenges we face in business, society, and our daily lives. What can we learn from the ways great designers think-and how can it improve our world? In this highly original book by journalist Warren Berger, in collaboration with celebrated designer Bruce Mau, ten groundbreaking principles of design are shown in action-addressing business, social, and personal challenges and improving the way we think, work, and live.
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not for those who know about design thinking...
- By Pierre on 09-06-10
By: Warren Berger
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What to Do When Machines Do Everything
- How to Get Ahead in a World of AI, Algorithms, Bots, and Big Data
- By: Malcolm Frank, Paul Roehrig, Ben Pring
- Narrated by: Eric Jason Martin
- Length: 7 hrs and 28 mins
- Unabridged
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What to Do When Machines Do Everything is a guidebook to succeeding in the next generation of the digital economy. When systems running on artificial intelligence can drive our cars, diagnose medical patients, and manage our finances more effectively than humans, it raises profound questions on the future of work and how companies compete.
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Assumes that machine learning will grow very slow
- By Nathan Burnham on 05-06-17
By: Malcolm Frank, and others
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Play Bigger
- How Pirates, Dreamers, and Innovators Create and Dominate Markets
- By: Play Bigger LLC, Dave Peterson, Christopher Lochhead, and others
- Narrated by: Sean Pratt
- Length: 8 hrs and 7 mins
- Unabridged
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Winning today isn't about beating the competition at the old game. It's about inventing a whole new game - defining a new market category, developing it, and dominating it over time. You can't build a legendary company without building a legendary category. If you think that having the best product is all it takes to win, you're going to lose. In this farsighted, pioneering guide, the founders of Silicon Valley advisory firm Play Bigger rely on data analysis and interviews to understand the inner workings of "category kings".
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The most impactful new thinking of the year
- By Chris Guest on 12-21-16
By: Play Bigger LLC, and others
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Data-ism
- The Revolution Transforming Decision Making, Consumer Behavior, and Almost Everything Else
- By: Steve Lohr
- Narrated by: Steve Lohr
- Length: 6 hrs and 33 mins
- Unabridged
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Coal, iron ore, and oil were the key productive assets that fueled the Industrial Revolution. Today data is the vital raw material of the information economy. The explosive abundance of this digital asset, more than doubling every two years, is creating a new world of opportunity and challenge. Data-ism is about this next phase, in which vast, Internet-scale data sets are used for discovery and prediction in virtually every field. It is a journey across this emerging world with people, illuminating narrative examples, and insights.
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More business case than serious analysis
- By Godfried Gubbels on 06-03-15
By: Steve Lohr
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Power and Prediction
- The Disruptive Economics of Artificial Intelligence
- By: Ajay Agrawal, Joshua Gans, Avi Goldfarb
- Narrated by: Tom Beyer
- Length: 10 hrs and 7 mins
- Unabridged
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In their bestselling first book, Prediction Machines, eminent economists Ajay Agrawal, Joshua Gans, and Avi Goldfarb explained the simple yet game-changing economics of AI. Now, in Power and Prediction, they go deeper, examining the most basic unit of analysis: the decision. The authors explain that the two key decision-making ingredients are prediction and judgment, and we perform both together in our minds, often without realizing it.
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Inspire system thinking with informative examples
- By Lucy A. Pithecus on 11-16-22
By: Ajay Agrawal, and others
What listeners say about Change
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Tibor Bóné
- 05-17-21
Finally, I know how and why change happens
For a long time I've struggled to change social norms in a huge organisation and to make people adopt innovative and proven approaches. I've got even frustrated by my failures. From this book I understand what have I done wrong all the time. I've used the virality, fireworks, shotgun approach, but these are useless for adopting new behaviors. From now on I'm going to focus on fishing net networks, social reinforcement, snowball effect andwide bridges.
Excellent book.
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- Rune B
- 02-28-21
A great audition to the evolering field of network science
Damon Centola has masterfully curated and narrated great cases and research (including his own) on network science and social change that allow any reader to appreciate and learn key insights into how fostering social change starts with putting people and their communities front and center.
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