Timothy Keane

When journalist Alan Deutschman came to the California wine country as the lucky houseguest of very rich friends, he was surprised to discover a civil war was being fought between the Napa Valley and the neighboring Sonoma Valley. What develops is nothing less than a battle for the good life, a clash between old and new, the struggle for the soul of one of America's last bits of paradise.

At the age of 47, when he was a successful publishing executive and living with his wife and four children in an affluent Chicago suburb, John Shafer made the surprise announcement that he had purchased a vineyard in the Napa Valley. In 1973, he moved his family to California and, with no knowledge of winemaking, began the journey that would lead him, 30 years later, to own and operate what distinguished wine critic Robert M. Parker, Jr. called "one of the world’s greatest wineries".

Writing with wit and verve, Mike Veseth (a.k.a. the Wine Economist) tells the compelling story of the war between the market trends that are redrawing the world wine map and the terroirists who resist them. Wine and the wine business are at a critical crossroad today, transformed by three powerful forces. Veseth begins with the first force, globalization, which is shifting the center of the wine world as global wine markets provide enthusiasts with a rich but overwhelming array of choices.