Doodle Design

20 startups from diverse industries are here for Google for Startups in Vietnam. We can feel the drive, the passion and the purpose. Truly inspiring and a privilege for Chris Elkin and Nhu Vo at Doodle Design to be their mentors. There are many moving parts in starting a business. Hopefully with collected mentors that Google for Startups in Vietnam has put together, we can help you connect all the dots to head to winning direction. Today, we introduced to our startups #designthinking and key innovators’ mindsets. We stretched the importance of starting with customers and work backward to define experiences, services, products and technology. We encouraged everyone to be better creative problem framers and solvers. Ask creative questions. Form hypothesis. Spark creative solutions. Starting a business is a journey that tests our clarity, and ability to navigate through chaos. Embrace chaos and enjoy the journey to make your startups a sustainable success.

Investing in innovation training is essential, but scaling it across teams can be challenging. Our clients at Home Credit Vietnam, Techcombank (TCB), HDBank, Maritime Bank Vietnam, and RMIT University Vietnam have seen how Design Thinking fosters customer-centric cultures, cross-functional collaboration, and operational efficiency, tackling organizational bottlenecks and driving innovation. “Imagine operational efficiency where speed to market is fastened. Teams are in full alignment. Customers are the compass. That's Design Thinking. At HDBank, customer-centric ideas drive us forward and make the biggest impact.” - Chris Shayan, Chief Digital Banking Officer, HDBank Doodle A, Design Thinking Academy, offers nine new courses to help your organization upskill and achieve immediate results: 1. ReThinkers 2. Creative Problem Framers 3. Creative Problem Solvers 4. Building Deep Empathy 5. Identifying Strategic Opportunities 6. Making Decisions in a Fast Changing World 7. Make and Test Ideas 8. Customer Journey Design 9. Facilitate Great Outcomes Courses are available in-person, online, or integrated. Watch our founder and trainer, Chris Elkin, demonstrate on Doodle's self-paced learning Academy. Doodle Design Nhu Vo

Delighted to host more than 50 of Vietnam’s leading healthcare professionals in our annual #HealthcareReimagine series with our partners Hawkins Pham from VNG Corporation, Hung Phan from Papaya & Luke Treloar from KPMG. We are excited for a patient- centric, collaborative & imaginative co-creation workshop. The white paper will be published based on today’s initiatives. Stay tuned! DoodleA Nhu Vo Chris Elkin #DesignThinking #HealthcareReimagine

We’re looking forward to participating in next week’s Finincial Empowerment Summit in HCMC. Excited to hear some insights on the critical role and impact of financial literacy on personal finances, business, and Vietnam from a lineup of distinguished experts…. Hope to see you there… Details here if you’d like to join 👀…

Yesterday, grade 11 students at The Olympia Schools, during their field trip visit to HCMC, got engaged in an interactive Design Thinking Introduction session with Doodle Design/Doodle A, delivered by the Founder Nhu Vo. This year is the 4th year that Doodle Design offered their time to help build human-centered knowledge of the real world business to these young learners. Over 2 hours, these young learners got first-hand experience and the chance to experiment on Design Thinking concepts and key innovators’ behaviors. What do young learners think about our VUCA world? What is changing around them?  Do they own the mindsets and behaviors that today's world requires? The exposure to new knowledge, mindset and methods hopefully inspire these students’ future choice of universities and the career they will embark on. Read more here: https://lnkd.in/efFNQrVF Chris ElkinNhu VoDoodle Design #DesignThinking #FutureInnovators #EveryoneIsDesigner

Doodle A wasn’t born out of lightning strike but an intensive and practical process of understanding customers, business and markets. At the heart of our brand is the researched, tried and tested learning methodology, shaped by 3 empowering steps. ❓ Ask: We encourage you to unleash your curiosity and challenge assumptions, paving the way for new discoveries and insights. 💡 Aha: We invite you to pause, reflect, and internalize your learnings, unlocking moments of profound insight and personal revelation. ✍ Act: You'll translate your newfound knowledge into tangible action, witnessing the transformative impact of your learning in real-world scenarios. At Doodle A, we believe that learning is not just about acquiring knowledge but about embracing a mindset of continuous growth and exploration. Join us on this exhilarating journey of discovery and transformation. What else do you think A represents? Share in comment. Chris ElkinNhu VoDoodle Design #DesignThinking #Innovation #DesignThinkingTraining #CreativeProblemFraming #CreativeProblemSolving

Using the voice of the customer is essential to achieve organizational goals, including building a strategic plan. Hear from industry leaders like Dung Duong, Chief Marketing Officer at Ngân hàng TMCP Hàng Hải share how customer-centricity helped shape their strategy. "A marketing strategy without the customer’s voice is like walking in the dark. During brand planning, we keep customers at the heart of our inspiration. We’ve created a unique marketing strategy that we wouldn't have thought of." How do you ensure your customers remain the focal point of your strategy through #DesignThinking? Read more on MSB Bank case in the comment below. ⤵ Chris Elkin Nhu Vo Doodle Design

One of the pressing problems organizations encounter today is to understand customers’ needs. And this goes beyond having beautiful designed personas or bringing your offers as fast as possible to your end customers. Our clients’ strategic and experience design projects suggest that what keeps leaders up at night is to solve the right problems for the right customers. So, why is meeting customers’ needs proven to be harder to achieve? From the strategic standpoint, rushing to create solutions and not taking enough time in problem space to truly understand and identify untapped opportunities is what causes the most waste of time and resources. Problem reframing is one of the most overlooked strategies. Let's delve into the case of Home Credit Vietnam, Vietnam’s leading FinTech, to deepen our learnings on the process of framing problems strategically. Read more on: https://lnkd.in/gvF3j7yn #DesignThinking #ProblemFraming #ProblemSolving #Innovation Chris ElkinNhu Vo

As Pranav Seth shared in the interview with Global Finance Magazine, “decomplexifying” the product experience and creating “heart and mind engagement platform” bring bespoke personalization to each and every customer.    To achieve this, it’s crucial to know your customer's heart and minds, understand their needs and make sense out of all the data. #DesignThinking #HumanCenteredDesign combines this art and science to help us reframe problems and create solutions that are FOR your customers through the power of cross-collaboration. Learn more on how we use #DesignThinking method to help Vietnam’s leading mobile financial service provider build a merchant-centric app to enable their success. Smart Pay Case Study: https://lnkd.in/gRpArYpc Chris Elkin Nhu Vo

Nhu Vo Chris Elkin Alexis Pham