Activity
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I am very excited about our announcement today that Kellanova has agreed to join Mars. This acquisition will expand our snacking portfolio with…
I am very excited about our announcement today that Kellanova has agreed to join Mars. This acquisition will expand our snacking portfolio with…
Liked by Melodie Nye
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An unbelievable opportunity to work in the best company EVER in the best category EVER 😻🐶 with the best marketing team EVER! Don’t pass this one up…
An unbelievable opportunity to work in the best company EVER in the best category EVER 😻🐶 with the best marketing team EVER! Don’t pass this one up…
Posted by Melodie Nye
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Check out the latest creative work from our PEDIGREE® team. We’ve worked with a composer to create this song encouraging all dog parents to show us…
Check out the latest creative work from our PEDIGREE® team. We’ve worked with a composer to create this song encouraging all dog parents to show us…
Shared by Melodie Nye
Experience
Education
Publications
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Ford Motor Company: Staying "Ford Tough"
Strategic Management; Hitt, Ireland, & Hoskisson
During the financial crisis, the future of Ford Motor Company was hanging in the balance, and no one was certain how to save the once-great company. Question after question without any easy answers...
The magnitude of the situation was overwhelming. To overcome these challenges, it seemed Ford would have to restructure every aspect of its business. It would require improved product offerings with cutting-edge design and high quality; improved operations with more flexibility and lower…During the financial crisis, the future of Ford Motor Company was hanging in the balance, and no one was certain how to save the once-great company. Question after question without any easy answers...
The magnitude of the situation was overwhelming. To overcome these challenges, it seemed Ford would have to restructure every aspect of its business. It would require improved product offerings with cutting-edge design and high quality; improved operations with more flexibility and lower costs; and improved marketing with better brand image and customer interest. Ford was at a crossroads, and the road ahead remained shrouded in uncertainty.Other authors -
Languages
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French
Limited working proficiency
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Russian
Elementary proficiency
Organizations
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PEDIGREE Foundation
Member, Board of Directors
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More activity by Melodie
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Why do we love algae, soil and wind in Mars? Well, they are three important things that are helping to deliver our Petcare Net Zero ambitions! 🐟…
Why do we love algae, soil and wind in Mars? Well, they are three important things that are helping to deliver our Petcare Net Zero ambitions! 🐟…
Liked by Melodie Nye
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SHEBA®, the premium cat food produced by Mars, has teamed up with Global, AMV BBDO and Tommy to create the purrfect 3D outdoor campaign that sees…
SHEBA®, the premium cat food produced by Mars, has teamed up with Global, AMV BBDO and Tommy to create the purrfect 3D outdoor campaign that sees…
Liked by Melodie Nye
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