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Articles by Grant
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Let's be honest. 'Storytelling' isn't good enough anymore. We need a new word - and I think I've found it
Let's be honest. 'Storytelling' isn't good enough anymore. We need a new word - and I think I've found it
I'm calling it Tactical Storytelling and this is how to go about it. Let me know if you like the phrase - or whether…
14 Comments -
Why memes are a storytelling gift from the gods
Why memes are a storytelling gift from the gods
You use them all the time but do you know the origin of memes? Or at least the origin of the word and how it can help…
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Why Starbucks needs an extra shot from the Chief Cultivation Officer - and so might you
Why Starbucks needs an extra shot from the Chief Cultivation Officer - and so might you
Sometimes I love using artificial intelligence simply to know how not to write a piece of thought leadership. Here’s a…
2 Comments
Activity
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Storytelling is not the easiest ‘sell’ for the pharmaceutical industry. The word story often meets resistance because, in some eyes, it doesn’t quite…
Storytelling is not the easiest ‘sell’ for the pharmaceutical industry. The word story often meets resistance because, in some eyes, it doesn’t quite…
Shared by Grant Feller
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Ok, this is the first variation I have ever seen of this chart that makes me laugh.
Ok, this is the first variation I have ever seen of this chart that makes me laugh.
Liked by Grant Feller
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Just thought I’d ask co-pilot a simple question before heading to bed….what a reply! We have a mountain to climb and we don’t even know where we are…
Just thought I’d ask co-pilot a simple question before heading to bed….what a reply! We have a mountain to climb and we don’t even know where we are…
Liked by Grant Feller
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Education
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ESOMAR Academy
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Licenses & Certifications
Honors & Awards
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PR Week, The Big Idea, 2012
PR Week
'Why the future of newspapers and mass media lies in News Personalisation'
Winner of the annual Big Idea event.
Languages
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French
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More activity by Grant
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A month in review – starting a new business and in our mid-50's... One of the things you forget about when you’re working for a large organisation…
A month in review – starting a new business and in our mid-50's... One of the things you forget about when you’re working for a large organisation…
Liked by Grant Feller
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Make Britain Unbreakable.....Come on Rachel Reeves - keep Labour's promise on Fracture Liaison Services. Osteoporosis affects one in two women over…
Make Britain Unbreakable.....Come on Rachel Reeves - keep Labour's promise on Fracture Liaison Services. Osteoporosis affects one in two women over…
Liked by Grant Feller
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My new Substack is all about what I’m calling Tactical Storytelling and, like most of my ideas, I’ve stolen it from someone else. My CEO friend who…
My new Substack is all about what I’m calling Tactical Storytelling and, like most of my ideas, I’ve stolen it from someone else. My CEO friend who…
Shared by Grant Feller
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💼 ✨ 🙎♀️ CEOs = Corporate Executive Charmers*? Right in my zone, this recent Times article (link in comments) shows how CEOs are increasingly…
💼 ✨ 🙎♀️ CEOs = Corporate Executive Charmers*? Right in my zone, this recent Times article (link in comments) shows how CEOs are increasingly…
Liked by Grant Feller
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Donna O'Toole
📣 Calling anyone considering entering The King’s Awards for Enterprise this year. This free event is a must ⬇️ Date: 6 June 2024 Time: 11:00 – 12:30 BST Place: Live online Cost: Free Join the session to discover; 👑 How to check the eligibility criteria and meet the requirements 👑 How to select the category that best suits your business and achievements 👑 How to write an entry that scores highly with the judges PLUS exclusive case studies and insights into the latest award trends Bring your questions and there will be a Q&A session to ask me anything about the awards. This free webinar is for anyone thinking of entering the awards, have entered before and not won, or don't know if this is the right award for you. I will give you clarity on what the competition looks for in a winner and help you decide whether you fit the bill this year. Click below to sign up. ⬇️ Please note *Recordings will not be shared for this event* you will need to attend to benefit from this experience https://lnkd.in/eHGYdVWZ
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Federica (Fred) Monsone
Exciting day ahead in London as I co-host the 2024 edition of IT Question Time, focusing on a crucial topic: Ethics around AI, with Lisa Hugill! As AI continues to reshape industries, navigating the ethical challenges around it has become more important than ever. Today’s IT Question Time roundtable brings together industry leaders, media, and analysts, to debate and explore the intersection of AI, ethics, and how it affects organisations across various sectors and borders. Looking forward to engaging discussions and insightful perspectives. If you’re interested in future editions, message me or Lisa! #AI #Ethics #A3ITQT #AIethics
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Jack Storry
How can organisations create brilliant corporate communications campaigns that actually cut through? That’s something we’ve been thinking about a lot this summer at Boldspace. We think there are five ‘A’s’ - Audiences, Authenticity, Autonomy, Ambition and Alignment – that can guide the thinking of companies that are committed to developing meaningful campaigns that drive change. I’ve written more about them here - https://lnkd.in/eyacKN_b. #CorporateCommunications #CorporateCampaigns #PublicRelations
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Ella McWilliam
How do you unlock creative thinking and unblock your ability to innovate and inspire? Go to Glastonbury. Sharing this not for the Glasto gloat (the FOMO is real, trust me every year I am not in that field I have to hide from my Instagram, Whatsapp, 6Music, BBCIplayer, life, the lot 😫 ) but because being in that field or indeed many festivals, gig spaces, galleries, art centers or other can be truly transformative. Glastonbury is like no place on Earth. It energizes, uplifts and inspires everyone who is lucky enough to get a ticket. It's a place that unites everyone with its rich creativity, kindness and incredible community and it reminds us why culture, in whatever form, is one of, if not the most important part of establishing and affirming our beliefs and values as a society. I am full up from my four days of escapism and connection, energised, and incredibly grateful for the freedom I have, whilst also acknowledging that this is not the case for many people right now. So why am I sharing this? I urge you to go, see, do, and experience more culture in whatever medium speaks to you or get curious about culture that is not your usual taste. Make time for you as creatives, strategists, wordsmiths, artists; as colleagues, leaders, and people who are part of and contribute to our society. It will leave you better at your job, happier, healthier, fuller and more hopeful. See you front left. #culture #community #society
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