About
In my 18 years navigating the dynamic world of marketing & strategic partnerships, I've…
Articles by Alan
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Demonstrating your customer service ethos through an engagement with your logo alone - an interesting and inspirational approach to brand design.
Demonstrating your customer service ethos through an engagement with your logo alone - an interesting and inspirational approach to brand design.
By Alan Tyldesley
Contributions
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What are some creative design career paths beyond graphic design?
Fashion brands need a strong brand aesthetic, language and brand strategy to really do well in todays world. If you are a graphic designer who makes it their job to deeply understand the customer, what motivates them and how your work can appeal to them, this not only makes you an excellent designer but it also opens up roles in brand strategy as a Brand Director or similar. Being a designer who designs purposefully with objectives and commercials always in mind is often a gap that is hard to fill.
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How can Creativity and Innovation professionals stay motivated?
This is more important than ever before when physical connections are less frequency than a few years ago. Your network are you guiding voices - on who you are and where you're from, and where you aspire to be. Networks are also incredibly varied voices, which means when seeking insight, feedback or collaboration, you get perspectives that can completely challenge the way you think. IRL networking is my preferred approach - there's no substitute for real life connection.
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How can Creativity and Innovation professionals stay motivated?
Seeking (or at least receiving) feedback is how we all grow, for good and bad. It's not just about learning from mistakes, it's about learning what you do that has impact to those around you. I've been in situations before where I've worked incredibly hard but it's not noticed or not having the desire impact, so seeking feedback ensures that you aren't wasting your time. When it comes to creativity & innovation, seeking feedback from others with a different perspective is incredibly exciting for me, because it can often mean your ideas take on new energies from the fresh perspective, and if it's delivered the right way feedback can be where truly original ideas are born.
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How can Creativity and Innovation professionals stay motivated?
It all ladders up to your "why?". If you are one of the lucky ones who has found their purpose in their professional career then that is your motivation, and you won't need to find quick hacks to keep it up because the enjoyment you get will make everything seem effortless. If you haven't found your purpose yet, a good starting point is to really think about what you can do more of at work that you are good at, that you enjoy, and that you can be paid for. Do more things that hit all three of those criteria, and your motivation will sky rocket.
Activity
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I’m beyond honoured to be included in this year’s Vogue Business 100 Innovators list as a Champion of Change, alongside pioneers who inspire…
I’m beyond honoured to be included in this year’s Vogue Business 100 Innovators list as a Champion of Change, alongside pioneers who inspire…
Liked by Alan Tyldesley
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Cannot believe I’m writing this again but as of yesterday I was let go from CLM. Unfortunately I am currently still in hospital battling with…
Cannot believe I’m writing this again but as of yesterday I was let go from CLM. Unfortunately I am currently still in hospital battling with…
Liked by Alan Tyldesley
Experience
Education
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The Institute of Direct and Digital Marketing
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Activities and Societies: University Newspaper - The Warwick Boar RAG - Raising and Giving Link Africa - Charity fundraising Creative writing Kickboxing
Psychology BSc
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The second highest grades in the year achieving 4x A* 6 x A and 1 x B
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A Levels
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Licenses & Certifications
Projects
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What do I do?
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A snapshot of some of my key projects driving brand and digital transformation in the luxury and technology sectors.
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Fashion With a Future
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Defining a luxury resale brand called Lampoo, and launching across Europe.
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Set Your Stage
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Harrods Brand Campaign aimed at repositioning the brand to a younger luxury audience, driving relevance and acquiring new customers
Languages
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English
Native or bilingual proficiency
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Spanish
Elementary proficiency
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Join now to viewMore activity by Alan
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I’m happy to share that I’m starting a new position as Vice President, Global Communications at Burberry
I’m happy to share that I’m starting a new position as Vice President, Global Communications at Burberry
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I'm thrilled to share that I've started a new journey in the EU Creators team as the Outbound Marketing Manager! After spending nearly 2 years in…
I'm thrilled to share that I've started a new journey in the EU Creators team as the Outbound Marketing Manager! After spending nearly 2 years in…
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Thank you to the team behind the 2024 Vogue Singapore & BMW Innovation Prize for including me as a speaker and contributor to such an amazing…
Thank you to the team behind the 2024 Vogue Singapore & BMW Innovation Prize for including me as a speaker and contributor to such an amazing…
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Want more leads from LinkedIn? Stop writing. Seriously. 👇 Problem = You know an active LinkedIn account can be a powerful lever, but it's hard to…
Want more leads from LinkedIn? Stop writing. Seriously. 👇 Problem = You know an active LinkedIn account can be a powerful lever, but it's hard to…
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It was great to speak to Armani Syed for this feature in TIME - loved getting the chance to have such a wide-ranging conversation, covering Depop’s…
It was great to speak to Armani Syed for this feature in TIME - loved getting the chance to have such a wide-ranging conversation, covering Depop’s…
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Last week, I had the incredible opportunity to try the Apple Vision Pro before its UK launch. The eye-tracking navigation is remarkably intuitive…
Last week, I had the incredible opportunity to try the Apple Vision Pro before its UK launch. The eye-tracking navigation is remarkably intuitive…
Shared by Alan Tyldesley
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I’m thrilled to announce that I will be speaking at the eTail™ Europe event in London on June 25th and 26th. I’m excited to join esteemed leaders in…
I’m thrilled to announce that I will be speaking at the eTail™ Europe event in London on June 25th and 26th. I’m excited to join esteemed leaders in…
Liked by Alan Tyldesley
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What an amazing achievement!! 👏🏼👏🏼 Massive congrats to our Emerging Talent team - feel so honoured and proud to be a part of our world class…
What an amazing achievement!! 👏🏼👏🏼 Massive congrats to our Emerging Talent team - feel so honoured and proud to be a part of our world class…
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Looking forward to attend this conference in Milan. Come and listen VERTU HOSPITALITY philosophy in the words of the founder Gerald Lampaert…
Looking forward to attend this conference in Milan. Come and listen VERTU HOSPITALITY philosophy in the words of the founder Gerald Lampaert…
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Well this is fun. ❤️ 💙 💛 💚 Our 2023 eBay x Vogue partnership featuring Twiggy won a 🦁 @ Cannes Lions International Festival of Creativity! We…
Well this is fun. ❤️ 💙 💛 💚 Our 2023 eBay x Vogue partnership featuring Twiggy won a 🦁 @ Cannes Lions International Festival of Creativity! We…
Liked by Alan Tyldesley
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Come and join team Lux! If you’re an excellent performance manager with a skill set of working alongside sales, product, and other business partners…
Come and join team Lux! If you’re an excellent performance manager with a skill set of working alongside sales, product, and other business partners…
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