Bernadette

Ready to star in a vintage Cadbury ad? 🕰️ ‘My Cadbury Era,’ our new Gen-AI powered tool for Mondelēz International, invites you to explore Cadbury’s rich 200-year heritage and add your likeness to a Cadbury poster from the archives. 🍫 As part of the ‘Yours For 200 Years’ campaign, we developed this tool, in collaboration with VCCP, enabling anyone to become a part of Cadbury history in a unique and personal way. 🤳 So how does it work? Simply upload a selfie, choose your era from seven iconic Cadbury ads, and select your preferences. The tool will then recreate the poster with your likeness; in true Cadbury spirit of generosity, every participant is entered into a prize draw to win £200. 🦾 By leveraging AI image inference on original archive adverts and the power of Stable Diffusion, combined with our team’s creativity and expertise, we’ve reimagined these historic posters while staying true to Cadbury’s essence. Ready to create your own ‘My Cadbury Era’ poster? Visit myera.cadbury.co.uk to learn more (UK only). Read more about the campaign here: https://lnkd.in/dYm-Rh6G #Cadbury200 #AI #Innovation #DigitalExperience #Bernadette #MondelezInternational #MyCadburyEra

Calling Senior Strategists in the digital products world, we'd love to hear from you!

We are over the moon to share the Virgin Media O2 work we did for the latest iconic ✨ O2 Walk Ad featuring Dua Lipa ✨ . A massive shout out to our Bernadette team, whose work amplified the Digital Out of Home elements of the integrated campaign with our friends at VCCP and Girl&Bear 🐻. What a highlight to see our work projected on the Piccadilly Lights! ⭐ All of this was done by a dream team, Nayef (Nay) Hassan Gilles Bestley , Claire Ashfield and Simon Bostock⭐ #Digital #DOOH #Motion #DigitalProduction #PiccadillyLights #DuaLipa2025 #O2Priority #WalkAd #DuaLipaTour #LiveMusic #IconicAd #Bernadette #VCCPLondon

Exciting news! 🚀 This year, the dynamic duo, Kerry Howell and Iva Johan, have been picked to be judges for the prestigious BIMA (British Interactive Media Association) awards. Renowned for their visionary insights and creativity, Kerry and Iva will be on the lookout for the most inspiring and groundbreaking work, aiming to spotlight projects that not only push boundaries but also significantly impact business, culture, and society. Entries are open until 19th July: https://lnkd.in/gbhSZYK3 #BIMA #Bernadette #Digital

We're #hiring a Senior Strategist in our London Office! Let us know if you are interested and, please, no recruiters for the time being :) #hiring #strategy #bernadette #role

At yesterday’s IPA (Institute of Practitioners in Advertising) Business Growth Conference, Iva Johan, our Chief Strategy Officer, and Liberty Covill, Junior Planner at Faith, VCCP's in-house AI agency, shared insights on how major brands can leverage AI for growth. 🚀 Liberty and Iva expressed their enthusiasm for AI solutions, emphasising the critical importance of first understanding the problem at hand. This first step ensures that AI is applied in the most effective, impactful and ethical way possible. They also highlighted how VCCP is proactively embracing AI, preparing to utilise it for delivering sustained value and growth for clients as the landscape evolves. The session provided valuable insights into the future of AI in advertising and how it can be a powerful driver for growth. Thanks to IPA for organising such a fantastic event! #IPABusinessGrowth #AI #VCCP

Bernadette has massive news celebrating one of our own! Niki Kabatova took a break from being one of our well-loved developers to live on an island to compete in the Czech Survivor. After almost 80 days of hard work surviving on 15g of rice a day, competing in challenges for food rewards, playing a social game and surviving eliminations… SPOILER ALERT - she did amazingly and made it to the top two! We are so proud - Niki is a fantastic example of determination, and having the confidence to face any challenge. She is braver than a bear 💪🐻 – Bernadette má obrovské novinky oslavující jednoho z našich! Niki Kabátová si dala pauzu od toho, že je jednou z našich oblíbených vývojářů, aby žila na ostrově a soutěžila v českém Survivoru. Po téměř 80 dnech tvrdé práce přežít s 15 g rýže denně, soutěžit ve výzvách o odměny za jídlo, hrát společenskou hru a přežít vyřazení... SPOILER ALERT – zvládla to úžasně a dostala se mezi první dva! Jsme tak hrdí – Niki je fantastickým příkladem odhodlání a sebevědomí čelit jakékoli výzvě. Je statečnější než medvěd 💪🐻 #Survivor #TVshow #proud #winner #czech #spoiler

Our partnership with Czechitas,  a nonprofit organisation based in the Czech Republic, with a mission to inspire, train and guide new talents towards stronger diversity and competitiveness in tech, has proved itself to us time and time again, and for the 6th time, a virtual excursion was held for the students of Czechitas Digital academy for Web. Taking the students through a day in the life of a Bernadette Developer, our culture and our wide range of work. Our team loves meeting and mentoring the emerging talent - thank you to all of those who attended! 🫶 – Naše partnerství s Czechitas, neziskovou organizací se sídlem v České republice, jejímž posláním je inspirovat, školit a vést nové talenty k větší rozmanitosti a konkurenceschopnosti v oblasti technologií, se nám znovu a znovu osvědčilo a již pošesté proběhla virtuální exkurze pro studenty Czechitas Digitální akademie pro web. Provedeme studenty dnem životem vývojářky Bernadette, naší kulturou a širokým záběrem naší práce. Náš tým se rád setkává a mentoruje nastupující talenty – děkujeme všem, kteří se zúčastnili 🫶

At Bernadette, we constantly push the boundaries of digital innovation. Geospatial, revealed by the Google XR and Map team, is revolutionising how we build AR content in real-world environments. In this article, our Technical Production Director, Nathaniel Hulley - XR Creator, explores how Geospatial technology enables immersive experiences with unprecedented accessibility, and how we’re using it to create dynamic AR worlds. Discover how we’re shaping the future of AR and what’s next for our immersive projects. #ARInnovation #GeospatialTech #ImmersiveExperience #DigitalTransformation #TeamBernadette https://lnkd.in/erwgpc8x

We are thrilled to announce that Jonny and Liane have made the highly regarded BIMA 100 list for 2024! BIMA (British Interactive Media Association) recognises individuals who are shaping the future of Britain's digital industry. Jonny Goodall was recognised in the 'CEOs & Leaders' category. Liane Baio was recognised in the 'Project Management & Client services' category. We are so proud! Huge congratulations! 🚀 🥳 #BIMA100 #Bernadette #Digital